The study identifies and measures the impact level of motivator factors on employee retention in banking industry in Vietnam.. Research results suggested that Growth, Advancement, Recogn
Trang 1UNIVERSITY OF ECONOMICS HO CHI MINH CITY
International School of Business
Ho Chi Minh City - Year 2014
Trang 2Last, ISB staff helped, supported with their best for convenience of MBUS 2 I am greatly appreciated for their contribution to my present result
Tang Le Huy
February 2014
Trang 3ABSTRACT
Employees retaining is very important for surviving of any organization The study identifies and measures the impact level of motivator factors on employee retention in banking industry in Vietnam Data was collected from 228 persons, who work in three commercial banks in Binh Duong province A likert-scale questionnaire was used to detect motivated factor and employee‘s retention The measurement scales were refined and tested unidimentionality, reliability and validity by Cronbach‘s alpha and exploratory factor analysis Multiple regression analysis was used to analyze the data of the study Research results suggested that Growth, Advancement, Recognition, Responsibility, and Achievement have positive impacts on employee retention in banking industry
Key words: motivated factors, employee‘s retention
Trang 4TABLE OF CONTENT
LIST OF TABLES VI LIST OF FIGURES VI
CHAPTER 1: INTRODUCTION 1
1.1 Background 1
1.2 Problem statement 2
1.3 Research Objectives 4
1.4 Research scope 4
1.5 Thesis structure 4
CHAPTER 2: LITERATURE REVIEW 5
2.1 Predictors of employee retention 5
2.2 Motivators of Employee retention 9
2.2.1 Advancement 9
2.2.2 Responsibility 10
2.2.3 Recognition 10
2.2.4 Achievement 11
2.2.5 Growth 11
2.3 Model and Hypothesis 12
2.4 Chapter summary 13
CHAPTER 3: RESEARCH METHODOLOGY 14
3.1 Research design 14
3.2 Research methodology 15
3.2.1 Sampling : 15
3.2.2 Method of analysis 16
3.3 Measuring instrument 17
Trang 53.3.2 Employee retention 18
3.4 Chapter summary 19
CHAPTER 4 : DATA ANALYSIS AND FINDINGS 20
4.1 Sample characteristics 20
4.1.1 Gender: 20
4.1.2 Age: 20
4.1.3 Working position: 21
4.2 Assessment of measurement scales 21
4.2.1 Testing reliability of scales 22
4.2.2 Exploratory Factor Analysis (EFA) 24
4.3 Testing model and hypotheses 26
4.3.1 Testing model 26
4.3.2 Testing hypotheses 28
4.3.3 Description of statistics of overall employee retention 31
4.4 Discussions 31
4.4.1 Levels of importance of motivators 31
4.4.2 Differentiation among three groups of working duration 33
4.4.3 Comparing the level of retention between managers and staff 35
4.6 Chapter summary 37
CHAPTER 5 : CONCLUSIONS AND RECOMMENDATIONS 38
5.1 Conclusion 38
5.2 Managerial implication and Recommendation 39
5.3 Limitation and further research direction 42
Trang 6REFERENCES 43
APPENDIX 1 : SURVEY QUESTIONNAIRE 47
APPENDIX 2 : CRONBACH'S ALPHA TEST RESULTS 51
APPENDID 3: EXPLORATORY FACTOR ANALYSIS TEST RESULTS 55
APPENDID 4: RESULTS OF REGRESSION ANALYSIS 58
Trang 7
LIST OF TABLES
Table 1: The turnover rate of Vietinbank in 2012-2013 3
Table 2: Maslow vs Hertzberg - Comparative Analysis: 6
Table 3 : The result of job enrichment program by Herzberg 1976 8
Table 6 : Descriptive Statistics by gender 20
Table 7: Descriptive Statistics by age 21
Table 8: Descriptive Statistics by working position 21
Table 9: Cronbach's Alpha test results 22
Table 10: KMO and Bartlett's Test 24
Table 11: Total Variance Explained 24
Table 12: Rotated Component Matrix(a) 24
Table 13: Result of EFA Retention 25
Table 14: Summary results of testing scales 26
Table 15: Correlations (a) 27
Table 16: Model Summary (b) 27
Table 17: ANOVA(b) 27
Table 18: Coefficients(a) 28
Table 19: Regression coefficients 29
Table 20: Descriptive statistics for the dimensions of employee retention 31
Table 21: Levels of importance factors on employee retention 31
Table 22: Descriptive statistics for employee‘s working time 33
Table 23: Model Summary(b) of three groups employee's working time 34
Table 24: Coefficients of three groups employee's working time 34
Table 25: Retention of employees 36
Table 26: Retention of managers, supervisors 36
Trang 8LIST OF FIGURES
Figure 1: Research model 12 Figure 2: Research procedure 14 Figure 3: Regression coefficients of model 30
Trang 9CHAPTER 1: INTRODUCTION
This chapter is an introduction and to provide background information of the present study and
its objectives and purpose It includes five sections The first section is background of the
research, the second is the problem statement, the third is the research objective, the fourth is the
scope of study and the final section is the structure of study
1.1 Background
The retention of employees is very important for the development and the
accomplishment of an organization‘s goals and objectives Retention of employees can be a vital
source of competitive advantage for any organization Today, changes in technology, global
economics crisis, are directly affecting the relationships between employee and employer
Outstanding employees may leave an organization because they become dissatisfied, underpaid
or unmotivated (Coff, 1996) Besides these problems, asymmetric information or lack of
information about the employees‘ performance may make a challenge for organization to retain
productive employees Without adequate employees‘ performances, an organization may not be
able to distinguish productive workers from non-productive ones
Insufficient information about employees‘ performance may result in adverse selection
by them (Grossman & Hart, 1986) The employees who perform better may move to other
organizations for better opportunities The employees who cannot improve their positions are
more likely to stay This is a problem when nonproductive and productive workers receiving the
same or nearly the same compensation and package of perks because of management‘s inability
to distinguish talented employees from the rest of the labor force in the organization The
problem of attempting to keep talented members of the workforce is further complicated
Trang 10because of bounded rationality (Simon, 1976) High turnover rate is the reason for increasing
cost in training and recruitment because the new employees don‘t have experiences and
organization will spend a lot of time and cost on training them Moreover, high turnover rate has
a negative influence on the emotion of retention people
1.2 Problem statement
In 2013, Vietnamese government continues their objects: curbing inflation, stabilizing
macro economy As a result, banking sector has faced with a difficult problem for reaching
their target on credit growth and profit According to State Bank of Vietnam, total revenue of
banking industry in 2012 is 28.600 billion dong, decreasing 50% compare to 2011 (InfoTV,
2013) and annual report in 2012 of Vietinbank, Vietcombank, Eximbank, Seabank showed that
their employee‘s salary decreased comparing to 2011 Moreover, Nguyen Tri Hieu, expert in
banking finance, who said that ―in 2012, salary of banking sector is average comparing to the
rest sector‖
Thus, employees in banking sector have been faced with high pressure in work, lacking
time for themselves, their family, and salary is not high, so the turnover rate in this sector is very
high According to survey of Towers Watson in 2012 (Company provides support services,
human resources management, financial and risk in Vietnam) reported that the turnover rate in
banking sector is highest, 16% comparing to the rest sectors A result by interviewing the human
resources managers of Vietinbank showed that Vietinbank‘s voluntary turnover rate in 2012 and
the first six month of 2013 is 7.3% in average
Trang 11Table 1: The turnover rate of Vietinbank in 2012-2013( Source: Human resources
However, in this difficult situation, the banks also want to keep their employees who have a good
skills and experiences in order to reach their business‘s target There are very necessary to
investigate these factors that influence employee retention rate and find out the valuable human
resources strategies for keeping good employees in banking industry
Employee‘s retention is considered by the leaders of the banks They implemented various ways
to increase level of retention such as: increasing salary, training more skills, offering
opportunities for promotion … However, the turnover rate is still high What are the motivated
factors and the level relationship that influence the employee‘s retention?
Previous researchers suggested some motivator factors that effect to retention such as: hunger,
thirst, shelter, safety, social, and esteem needs (Maslow, 1954) Achievements, recognition, work
itself, responsibility, advancement, and growth (Herzberg, 1959) What are the factors that have
a relationship with retention in banking industry?
This study is expected to find the key motivator factors that effect to retention in banking
industry and to provide new solutions and evidences for human resource management in order to
reduce the turnover rate in this sector
Trang 121.3 Research Objectives
This research aimed at clarifying the impact of motivator factors to the employee retention in the
banking industry in Vietnam with the specific objectives:
To identify the impact of motivation factors (in Herzberg‘s two factor theory) on
employee retention in banking industry in Vietnam
To measure the impact level of these factors on employee retention in banking industry
in Vietnam
To examine the differences the impact of motivation factors on employee retention
among groups of working duration, and the level of intention between manager and staff
1.4 Research scope
Given the limited resources and time, the empirical data for the research were collected from
commercial banks in Binh Duong province They are Vietinbank, EximBank and Vietcombank
The respondents are 300 employees from those banks
1.5 Thesis structure
Chapter 1: Introduction presents the research background, problem statements, research
objectives, and research scope and thesis structure
Chapter 2: Literature review presents literature review, research model and hypotheses
Chapter 3: Research methodology illustrates the methodology of this paper
Chapter 4: Data analysis and findings presents research results based on collected data
Chapter 5: Discussion, conclusion and recommendations summarizes the research results,
provide the findings and recommendations
Trang 13CHAPTER 2: LITERATURE REVIEW
This chapter presents the theories which relate to employee retention In this literature review,
factors effect employee retention will be represented Then, the model research will be proposed
for this specific study
2.1 Predictors of employee retention
Employee retention is about developing strategies that reduce the number of people who
leave the organization for avoidable reasons Organizations need to retain employees with the
required balance of skills and experience to ensure that business can be maintained (Stucberry,
2003) When employees leave their job, the organization will lost the employees who have
knowledge about production, current project, competitor and the loyal customer and client of
organization There are many factors that affect the employee's reasons for staying with the
organizations, as well as how important those factors are to employees In order to retain
employees, the organization must understand these factors, which motivate people to perform
their jobs and monitor the job satisfaction of employees
Cappelli (2000) suggested factors which play important role in employee retention:
career opportunities, work environment, work life balance, Organizational justice, and existing
leave policy and organization image Cole (2000) founded that employees stay with organization
where they are highly appreciated and work with their full potential and the reasons, which make
the employee remain in their job are: organization reward system, growth and development, pay
package and work life balance
Trang 14There are some of the more famous theories within this motivation category: Maslows‘
Hierarchy of Needs Theory (1954) , and Herzberg‘s Two-Factor Theory (1959)
Maslow‘s Hierarchy of Needs Theory is one of the most well-known motivational
theories Abraham Maslow‘s theory identifies five levels of hierarchical needs that every people
attempt to accomplish in their life The needs start with the physiological (hunger, thirst, shelter)
and then move upward in a pyramid shape through: safety, social, and esteem needs, to the
ultimate need for self-actualization The peak of pyramid is self-actualization that is defined as
one‘s desire and striving towards maximum personal potential The pyramid shape to the theory
is intended to show that some needs are more important that others and must be satisfied before
the other needs can serve as motivators (Schermerhorn, 2003)
Herzberg‘s Two-Factor Theory divides motivation and job satisfaction into two groups of
factors: the motivation factors, and hygiene factors The motivation factors are achievement,
recognition, work itself, responsibility, advancement, and growth The hygiene factors are
company policy, supervision, relationship with supervision, work conditions, relationship with
peers, salary, personal life, and relationship with subordinates, status, and job security.(Herzberg,
1959)
Table 2: Maslow vs Hertzberg - Comparative Analysis:
Meaning
Maslow's theory is based on the concept of
human needs and their satisfaction
Hertzberg's theory is based on the use of motivators which include achievement, recognition and opportunity for growth
Basic of the theory
Trang 15According to Maslow's model, any needs
can act as motivator provided it is not
satisfied or relatively less satisfied
In the dual factor model of Hertzberg, hygiene factors (lower level needs) do not act as motivators Only the higher order
challenging work) act as motivators
(Comparative Analysis between Maslow vs Hertzberg (Source: Akrani, 2011)
A result of job enrichment program was initiated at Hill Air Force Base in Utah by Herzberg
which revealed that: The enriched jobs reduce rate of personnel turnover, less overtime and
Maslow's theory is based on the hierarchy
of human needs He identified five sets of
human needs and their satisfaction in
motivating employees
Hertzberg refers to hygiene factors and motivating factors in his theory Hygiene factors are dissatisfies while motivating factors motivate subordinates Hierarchical arrangement of needs is not given
Nature of the theory
Maslow's theory is rather simple and
descriptive The theory is based long
experience about human needs
Hertzberg's theory is more prescriptive It suggests the motivating factors which can be used effectively This theory is based on actual information collected by Hertzberg
by interviewing 200 engineers and accountants
Applicability of the theory
Maslow's theory is most popular and widely
cited theory of motivation and has wide
applicability It is mostly applicable to poor
and developing countries where money is
still a big motivating factor
Herzberg's theory is an extension of Maslow's theory of motivation Its applicability is narrow It is applicable to rich and developed countries where money
is less important motivating factor
Trang 16rework, a reduction in man-hours, and material savings (Herzberg 1976, 1977)
Table 2 : The result of job enrichment program by Herzberg 1976
Motivation factors Reported increase prior to
Source: Adapted from Herzberg and Zautra (1976)
Mausner and Snyderman (1999) consider the organization-based motivational variables which
are responsible for employees‘ job satisfaction Job satisfaction /dissatisfaction have long been
recognized as a predictor of employee retention and turnover The theory attempts to explain
satisfaction and motivation in organizations by stating that satisfaction and dissatisfaction are
driven by different factors (that is motivation and hygiene factors) respectively Motivators are
those aspects of the job that make people want to perform and inform their decision to stay or
quit an organization
Job satisfaction is very important in organization, dissatisfaction often leads to lethargy and
reduced organizational commitment Lack of job satisfaction is a predictor of quitting a job
(Alexander, Litchtenstein, and Hellmann, 1998) If any employee is not being motivated by the
factors, quitting tendency is observed (Bolarin, 1993)
Moreover, correlation exists among perceived work motivation, job satisfaction and staying
Trang 17reported that motivation improves workers' job satisfaction Tang and LiPing (1999) reported
that a relationship exists between job satisfaction and employee turnover Furthermore, Stokes,
Riger and Sullivan's (1995) reported that motivation relates to job satisfaction and even
intention to stay the firm High job satisfaction creates the high level of motivation among the
employees And high level of motivation intents to the lower level of turnover (Abraham,
Ando and Hinkle, 1998; Mael and Ashforth, 1995; Ellemers, Spears and Doosje, 1997;
Wan-Huggins, Riordan and Griffeth, 1998)
Base on literature discussion above, there are relationship exists between motivation and
employee retention However, almost previous studies only focus on hygiene factors such as:
company policy, supervision, relationship with supervision, work conditions, relationship with
peers, salary, personal life, and relationship with subordinates, status, and job security… In
order to identify and measure the impact level of motivator factors in employee retention, this
research will use motivator factors (Advancement, Responsibility, Recognition,
Achievement, and Growth) of Herzberg‘s theory to answer this problem in banking industry
in Vietnam
2.2 Motivators of Employee retention
Base on Herzberg‘s theory, there are five main motivators as follows:
2.2.1 Advancement
This refers to the expected or unexpected possibility of promotion An example of negative
advancement would be if an employee did not receive an expected promotion or demotion
Oosthuizen (2001) stated in his research that advancement is one of strong motivator factor The
Trang 18advancement may create the opportunity for personal growth, increased levels of responsibility
and an increase on social standing Arnolds and Boshoff (2001) suggest that if manager provide
more promotion opportunities, the employee job performance will higher increase Base on
discussion, there is a strong relationship between advancement and retention, so the hypothesis
is:
H1: There is a positive significant impact of advancement on employee retention
2.2.2 Responsibility
This involves the degree of freedom an employee has to make their own decisions and
implement their own ideas The more liberty to take on that responsibility the more inclined the
employee may be to work harder on the project, and be more satisfied with the result The
responsibility exist when the managers believe in employee‘s decisions and encourage them
implement their innovation (Conger & Kanungo, 1998) The responsibility is one of the
motivator factors for improving effective management because it raises employee‘s confidence
in working (Conger & Kanungo, 1988) Therefore, the hypothesis is:
H2: There is a positive significant impact of responsibility on employee retention
2.2.3 Recognition
When the employee receives the acknowledgement they deserve for a job well done, the
satisfaction will increase If the employees work is overlooked or criticized it will have the
opposite effect The annual survey of Watson Wyatt in USA 2002 finds that recognition is
important for workers because they want organization recognized and appreciated their work
Some previous studies stated that recognition has a positive impacted on employee‘s retention
Trang 19(Allen, Shore & Griffeth 2003; Bergiel et al 2009) Therefore, the hypothesis is:
H3: There is a positive significant impact of recognition on employee retention
2.2.4 Achievement
An example of positive achievement might be if an employee completes a task or project
before the deadline and receives high reviews on the result, the satisfaction the employee
feels would increase High reviews on the result that refers to the remuneration of the banks
(salary, benefits, and incentive) Employees‘ motivation will enhance by monetary and
non-monetary reward and incentives (Bergiel, Nguyen, Clenney & Taylor 2009; Dockel 2003)
Bergiel (2009) suggested that there is a significant and positive relationship between
compensation and job embeddedness Thus, hypothesis is:
H4: There is a positive significant impact of achievement on employee retention
2.2.5 Growth
This motivation factor includes the chance one might have for advancement within the
company This could also include the opportunity to learn a new skill or trade When the
possibility/opportunity for growth is lacking or if the employee has reached the peak or glass
ceiling, as it is sometimes referred to, this could have a negative effect on the satisfaction the
employee feels with their job and position
The sufficient training opportunities to employees and training program should be an
important plan for employee growth and development (Dockel 2003; Kraimer, Seibert,
Wayne, Liden & Bravo 2011) Storey and Sisson (1993) stated that training and promotion is
the way that employers implement their commitment to the staff Training and promotion can
Trang 20increase level of retention (Frazis et al., 1998; Wetland, 2003) Thus hypothesis is:
H5: There is a positive significant impact of growth on employee retention
2.3 Model and Hypothesis
According to hypotheses that stated above, the proposed research model was shown below:
Figure 1: Research model
Hypothesis 1: There is a positive significant impact of Advancement on employee retention
Hypothesis 2: There is a positive significant impact of Responsibility on employee
retention
Hypothesis 3: There is a positive significant impact of Recognition on employee retention
Hypothesis 4: There is a positive significant impact of Achievement on employee retention
Hypothesis 5: There is a positive significant impact of Growth on employee retention
Trang 212.4 Chapter summary
The chapter introduced the concept of employee retention and showed the different
motivational theories relating to employee retention The results of previous researches
have been referred to support the literature From the literature review, motivator factors
are represented and the model of employee retention is proposed for this study
Trang 22Conclusion and Recommendation
Problem Statement
Objectives
Literature review
Research Model and Hypothesis Hypotheses Qualitative research methods
Questionnaire - Quantitative method
Data collection, data analysis and hypothesis
testing Hypothesis testing
CHAPTER 3: RESEARCH METHODOLOGY
This chapter reports the methodology that used to test the model and hypotheses that stated in
previous chapter
3.1 Research design
The research procedure is depicted in Figure 2:
Figure 2: Research procedure
Trang 233.2 Research methodology
3.2.1 Sampling :
Sample size :
Sample size depends on analytical methods, this study has used Exploratory Factor Analysis
(EFA) which, according to Hoang and Chu (2005) suggested that the number of samples to be 5
times the number changes observed; The study was conducted with 30 observed variables (30
variables x 5 = 150 observations sample), the sample size must be at least 150 Similarly,
according to Hair et al (1998) cited in Nguyen (2011), refers to observations/items rate is 5:1,
that means a measured variable at least five observed variables Moreover, Tabachnick & Fidell
(1991) cited in Nguyen (2011), suggested that regression analysis to achieve best results, the
sample size to satisfy the formula:
(n is the sample size and k is the number of independent variables of the model)
This research conducted with sample sizes of about 228 is considered appropriate
Data collection process :
Sampling method of this study was convenience sampling method; the object is officer
employees in banks in Binh Duong provinces
The data of this study was obtained from employees in banks in Binh Duong provinces At the
time the study was undertaken, there were about 300 employees who were working at banks
Participants in this study are classified as employees, supervisor and head / deputy department
The response rate is 83% or 250 After filtering, a number of questionnaires were eliminated
due to many missing values The data were based on 228 questionnaires – the sample The data
are used for later analysis
Trang 243.2.2 Method of analysis
The Statistical Package for the Social Sciences (SPSS) version 20.0 was used for all statistical
calculations Descriptive and inferential statistics includes: Cronbach alpha, EFA, correlation
and multiple regression analysis The analysis process is implemented as follow:
Step 1 : Testing the reliability of the scale: The multi-items scale developed above have
to be evaluated for their reliability, unidimensionality and validity Cronbach alpha is the most
commonly use approach test reliability Cronbach alpha will be high if the scale is highly
correlative (Hair et al., 1998) Unidimensionality is defined as the existence of one construct
of underlying a set of items (Garver and Mentzer, 1999) Unidimensionality should be test
before doing reliability tests because reliability such as Cronbach alpha does not ensure
unidimensionality but instead assumes it exists (Hair et al., 1998)
Step 2: Using the EFA tests the convergence of variables in the model In the current
research, the main assessment method is exploratory factor analysis (EFA) There are two basic
methods used for extracting factors in EFA, common factor analysis and principal component
factor analysis
EFA with principal component, eigenvalue >= 1 and varimax rotation was applied to
6 constructs under investigation (Conway and Huffcutt, 2003) The main purpose of this step is
to see whether the scale for each constructs under investigation is unidimensional or
multidimensional For a scale to be empirically unidimensional, the factor analysis must result
in only one factor extracted Moreover, item with low factor loading < 0.40 were eliminated
because they do not converge properly with the latent construct they were designed to measure
(Hair et al., 1998)
Trang 25 Step 3: Analysis of linear regression for the intensity of the impact of the independent
variables on the dependent variable Since then, will examine the appropriateness of the model,
building multiple regression models, testing the hypothesis
3.3 Measuring instrument
3.3.1 Minesota satisfaction Questionnaire (MSQ)
Responses are scored on a five-point scale ranging from 1 for ―strongly disagree‖, 2 for
―disagree‖, 3 for ―neutral‖, 4 for ―agree‖, and 5 for ―strongly agree‖
Advancement
Adv01 The opportunities for advancement on this job
Weiss, Dawis, England, and Lofquiest (1967), Sungmin Hyun (2009).
Adv02 The chances of getting ahead on this job
Adv03 The way promotions are given out on this job
Adv04 The chances for advancement on this job
Resposibility
Res05 The chance to be responsible for planning my work
Weiss, Dawis, England, and Lofquiest (1967), Sungmin Hyun (2009)
Res06 The chance to make decisions on my own
Res07 The chance to to responsible for the work of others
Res08 The freedom to use my own judgment
Res09 The responsibility of my job
Recognition
Rec10 The way I am noticed when I do a good job
Weiss, Dawis, England, and Lofquiest (1967), Sungmin Hyun (2009)
Rec11 The way I get full credit for the work I do
Rec12 The recognition I get for the work I do
Rec13 The way they usually tell me when I do my job well
Rec14 The praise I get for doing a good job
Achievement
Trang 26Code Items Source
Ach15 Being able to see the result of the work I do
Weiss, Dawis, England, and Lofquiest (1967), Sungmin Hyun (2009)
Ach16 Being able to take pride in a job well done
Ach17 Being able to do something worthwhile
Ach18 The chance to do my best at all times
Ach19 The feeling of accomplishment I get from the job
Growth
Gro20 I am proud to work in my company because I feel I
have grown as a person
Teck Hong Tan and Amna Waheed (2011) Gro21 My job allows me to grow and develop as a person
Gro22 My job allows me to improve my experience, skills
and performance
3.3.2 Employee retention
Ret23 I‘m planning on working for another company within a
period of three years
Filip Dochy, Maya Michielsen, Bastiaan Moeyaert (2009)
Ret24 Within this company my work gives me satisfaction
Ret25 If I wanted to do another job or function, I would look
first at the possibilities within this company
Ret26 I see a future for myself within this company
Ret27 If it were up to me, I will definitely be working for this
company for the next five years
Ret28 If I received an attractive job offer from another
company, I would take the job
Ret29 The work I‘m doing is very important to me
Ret30 I love working for this company
Trang 273.4 Chapter summary
This chapter outlined the research design, the characteristic of the sample, the method used to
collect the data, the measuring instruments and statistical techniques to test the research
hypotheses
Trang 28CHAPTER 4 : DATA ANALYSIS AND FINDINGS
The previous chapter describes the research design, the operationalization of constructs and the
measurement scales used in this study This chapter presents sample characteristics, the
assessment and refinement of these measurement scales, the results from statistical estimation,
the discussion and managerial implications
4.1 Sample characteristics
As mentioned in the previous chapter, the data were collected from 250 questionnaire delivered
through banks in Binh Duong province After filtering, a number of questionnaires were
eliminated due to many missing The data were then based on 228 questionnaires – the sample
The following sections describe the main characteristics of the sample
4.1.1 Gender:
There are 31.6 % or 72 male respondents and 68.4% or 156 female respondents These
percentages reflect the ratio of female in the banking industry is 2/3
Table 3 : Descriptive Statistics by gender
Gender
Percent Valid
4.1.2 Age:
Base on the data, age of employees can divide in to four groups:
1 Less than 25 year old: There were 48.7% or 111 people are under 25 years old They are
new employees in the company
Trang 292 Between 25 and 35 year old: there were 31.1% or 71 people They are senior employees
in the company They have experience in banking industry
3 Between 36 and 45: There were 9.2% or 21 people They are supervisors
4 Greater than 45: There were 11% or 25 people, they may be the managers of the banks
Table 4: Descriptive Statistics by age
According to survey results, company employees account for 80.3% (n=183) and the remaining
19.7% respondents was manager/supervisor (n=45) This structure shows that the banks focus on
supervision on their transaction
Table 5: Descriptive Statistics by working position
4.2 Assessment of measurement scales
The process of assessment and refinement of measurement scale are implemented using SPSS
20.0 software EFA and Cronbach alpha were used to assess unidimentionality and reliability
Trang 30The criteria of refinement of item included factor loading > 0.40, item-total correlation > 0.3,
Cronbach alpha > 0.60, % of variance (Hair et al., 1998)
4.2.1 Testing reliability of scales
Before using EFA, research data will be tested this Cronbach Alpha, to test the reliability of the
scale components for employee retention Through testing results show that the variable
component to measure employee retention are Corrected Item-Total Correlation
> 0.3 and Cronbach's alpha > 0.6
Particularly, two items of retention have Corrected Item-Total Correlation < 0.3 (Corrected
Item-Total Correlation = 0.015 and -.007) and, so they are eliminated (Corrected Item-Total
Advancement
(Alpha =0.915)
Responsibility
(Alpha =0.884)
Res05 The chance to be responsible for planning my work .807
Res07 The chance to to responsible for the work of others 688
Recognition
(Alpha =0.894)
Rec13 The way they usually tell me when I do my job well 787
Achievement
(Alpha =0.910)
Trang 31Ach18 The chance to do my best at all times 814
Growth
(Alpha =0.894)
Gro20 I am proud to work in my company because I feel I
Gro22 My job allows me to improve my experience, skills
Retention
First time
(Alpha =0.778)
Ret23 I‘m planning on working for another company
Ret24 Within this company my work gives me satisfaction .761
Ret25 If I wanted to do another job or function, I would
look first at the possibilities within this company .655
Ret27 If it were up to me, I will definitely be working for
Ret28 If I received an attractive job offer from another
Retention
Second time
(Alpha =0.917)
Ret24 Within this company my work gives me satisfaction .825
Ret25 If I wanted to do another job or function, I would
look first at the possibilities within this company
.733
Ret27 If it were up to me, I will definitely be working for
this company for the next five years
.705
Trang 324.2.2 Exploratory Factor Analysis (EFA)
4.2.2.1 EFA for all scale of antecedent factors
In this procedure, Item loaded highly on more than two factors were eliminated, loading of
items smaller threshold value of 0.40 are eliminated, % of variance > 50% and eigenvalue > 1;
KMO (Kaiser-Meyer-Olkin) is between 0.5 and 1 (0.5 <KMO <1) Significance
level of Bartlett's Test of Sphericity ≤ 0.05, there is a statistically significant (Al Jabnoun &
Tamimi (2003)
Table 7: KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling
Table 9: Rotated Component Matrix(a)
Rotated Component Matrix a
Trang 33Extraction Method: Principal Component Analysis
Rotation Method: Varimax with Kaiser Normalization
a Rotation converged in 6 iterations
4.2.2.2 EFA for Retention
Table 10: Result of EFA Retention
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling
Cumulative
% of Variance Cumulative %
Trang 34Table 11: Summary results of testing scales
Alpha
% of Variance Assessment
4.3 Testing model and hypotheses
4.3.1 Testing model
Results of regression analysis are used to test hypotheses of the study Before conducting linear
regression analysis we consider the linear correlation between the independent and dependent
variable, considering the general relationship between each independent variable with the
dependent variable and the independent variables up together