Đề thi trắc nghiệm Marketing có đáp án, Câu hỏi trắc nghiệm Marketing, Marketing Management Exam, Mutiple Choice Questions, câu hỏi lựa chọn Marketing, Examination Marketing, test bank for Marketing Câu hỏi trắc nghiệm miễn phí có đáp án, dạng câu hỏi lựa chọn, câu hỏi đúng sai, câu hỏi trả lời ngắn Test Bank with answers for M Advertising 2 Test bank with answer for marketing management a strategic decision making approach 7th edition Test Bank with answer for marketing an introduction 10th edition Free Test Bank with answer for Consumer Behavior 10th Edition Test Bank with answer for Marketing An Introduction 12th Free Test with answer Bank for Retailing Management Free Test with answer Bank for A Preface to Marketing Management 14th Free Test with answer Bank for A Preface to Marketing Management Test Bank for Foundations of Marketing 6th Edition Test Bank with Answer for Consumer Behavior 11th Edition 375 Test Bank for Essentials of Marketing A Marketing Strategy Planning Approach 13th Edition by Perreault 234 Test Bank for Essentials of Marketing 3rd Edition
Trang 199 Test Bank for Global Marketing Management 5th
Edition Kotabe
Multiple Choice Questions - Page1
The effect of a monetary union is that members:
1 a can buy goods from one another.
2 b refuse to buy goods from nonmembers.
3 c switch to a common currency and a central bank.
4 d give up all sovereignty.
5 e no longer recognize national boundaries.
An example of a free trade area would be:
1 a the European Union.
2 b the Soviet Union.
3 c the United Kingdom.
4 d NAFTA.
5 e the United Nations.
One difference between a customs union and a free trade area is that the customs union:
1 a adds external tariffs to nonmember countries.
2 b adds higher taxes to its consumers.
3 c refuses to import from nonmember nations.
4 d demands that a common currency be used among members.
5 e requires that member countries align themselves politically.
The principle goal of a political union is that it:
1 a can buy goods from one another.
Trang 22 b can refuse to buy goods from nonmembers.
3 c can switch to a common currency and a central bank.
4 d gives up all sovereignty among individual members.
5 e no longer recognizes national boundaries.
The universal reason for forming trading blocs is to:
1 a bypass tariff restrictions.
2 b bypass legal restrictions.
3 c bypass government controls.
4 d ensure the economic growth and benefit of the participating countries.
5 e make competition suffer.
The World Trade Organization’s (WTO) ninth round of trade talks which were launched in November 2001 is called:
1 a the Doha Round.
2 b the Seattle Round.
3 c the Geneva Round
4 d the New York Round.
5 e the London Round.
One hurdle that used to protect information from being acquired easily was that it was unfungible Unfungible means:
1 a information contained viruses.
2 b information was expensive.
3 c information could only be processed with proper equipment.
4 d information was not for the uninformed.
5 e it was difficult to replace one item with another.
Trang 3are highly interested in putting strong
international intellectual property laws in place:
One way around having your intellectual property copied (such as
software) because of easy access is to sell:
1 a demos.
2 b to new markets.
3 c to governments.
4 d upgrades or ancillary products.
5 e only to a chosen few.
The primary difference between a common market and a customs union is that the common market:
1 a adopts a common set of external tariffs on nonmembers.
2 b eliminates all tariffs.
3 c eliminates all trade barriers.
Trang 44 d removes all restrictions on the flow of capital and labor among member nations.
5 e the number of countries involved.
The World Trade Organization (WTO) took effect on:
Which of the following is an example of an international trading bloc?
1 a World Trade Organization.
2 b GATT.
3 c the World Court in the Hague.
4 d NAFTA.
5 e United Nations
An evolving trend in international economic activity is the formation of:
1 a multinational advertising agencies.
2 b multinational insurance agencies.
3 c multinational trading blocs.
4 d multinational purchasing agencies.
Trang 5In December 1999, WTO launched what would have become the beginning
of a _ round of negotiations inaugurated in Seattle,
4 d controlled by the World Bank.
5 e controlled by the negotiation section of the United Nations.
Trang 6The new European currency, the euro, began its circulation in January
Trang 7Doha’s Development Agenda (Doha Round) includes new trade talks—an actions program to resolve developing countries’ complaints about the implementation of Uruguay Round agreements, and an accord on
1 a Trade Related Aspects of Intellectual Property Rights
2 b Services Related Aspects of Intellectual Property Rights
3 c Regional Related Aspects of Intellectual Property Rights
4 d Local Related Aspects of Intellectual Property Rights
5 e National Related Aspects of Intellectual Property Rights
UNCITRAL stands for:
1 a United Nations Commission on International Trade Law.
2 b United Nations Commission on International Trade Limits.
3 c United Nations Commission on International Technical Law.
4 d United Nations Commission on International Technical Trade.
5 e None of the above.
The U.S government defines the multinational company for statistical purposes as a company that owns or controls or more of the voting securities, or the equivalent, of at least one foreign business enterprise
Trang 8A monetary union represents the level of integration with a single common currency among politically independent countries
1 a the World Trade Organization (WTO).
2 b the Asian Development Bank.
3 c the World Bank.
4 d the International Monetary Fund (IMF).
5 e the International Finance Corp (IFC).
MNCs that become global at their first inception are called:
1 a born last firms.
2 b born first firms.
3 c born again firms.
4 d born global firms.
5 e none of the above
A eliminates all tariffs and barriers to trade among members, adopts a common set of external tariffs on nonmembers, and removes all restrictions on the flow of capital and labor among member nations
1 a regional market
Trang 10The WTO Work Program on _ is in the process of defining the trade-related aspects of _ that would fall under the parameters of WTO mandates
The sovereignty of _ will perhaps continue to weaken due
to multinationals and the increasing integration of economies
1 a cities
2 b nations
Trang 113 c regions
4 d trading blocs
5 e none of the above
With respect to intellectual property rights, an example of an related product is:
information-1 a computer hardware.
2 b an automobile.
3 c computer software.
4 d jewelry.
5 e a new drilling bit.
67 Free Test Bank for Global Marketing Management 5th Edition Kotabe Multiple Choice Questions - Page 2
India’s average growth rate in GDP has been over:
2 b World War II.
3 c the Korean war.
4 d the Vietnam war
5 e None of the above.
Trang 12BEMs stand for:
1 a Big Electronic Markets
2 b Big Efficient Market
3 c Big Effective Markets
4 d Big Emerging Markets
5 e None of the above
The United States was ranked number _ on the 2005 Country Innovativeness Ranking
Future trade flows are likely to move how?
1 a Among the Triad nations
2 b Between the Triad nations and the BEMs
Trang 133 c Among the BEMs
4 d Between the Triad nations and the developing world
5 e None of the above
Which nation is the world’s largest exporter?
Triad regions of the world include:
1 a North America, Western Europe and Africa
2 b North America, Western Europe and Japan
3 c North America, Western Europe and Asia
4 d North America, Western Europe and South America
5 e North America, Western Europe and China
In the country competitiveness report in 2008/09, three of the top ten countries are from _ countries
1 a South American
Trang 141 a less expensive.
2 b more expensive.
3 c come under government control.
4 d parallel with imports.
Trang 15The volume of international trade in currencies
exceeds the annual value of the trade in goods and services
1 a daily
2 b weekly
3 c monthly
4 d annual
5 e none of the above
When firms invest in manufacturing and distribution facilities outside their home countries, they add the stock of
_
1 a global direct investment.
2 b regional direct investment.
3 c local direct investment.
4 d foreign direct investment (FDI).
5 e none of the above.
Which of the following countries is NOT on the list of top 10 exporters?
In general, the larger the country’s domestic economy, the less dependent
it tends to be on exports and imports relative to its
1 a gross domestic product (GDP).
2 b gross domestic income.
Trang 163 c gross domestic spending.
4 d gross domestic capital.
5 e global domestic knowledge.
According to the textbook, Japan was expected to be ranked number _ on the 2005 Country Innovativeness Ranking
5 e All of the above
The World Trade Organization was created in the eighth round of the GATT talks – called the that lasted from 1986
Trang 17refers to investment in foreign countries that are withdrawable at short notice (such as investment in foreign stocks and bonds)
Why did Nokia lose market share in China?
1 a Products were outdated
2 b Products were too technical
3 c Local producers appeared with a cheaper, adequate phone
4 d Japan took away their market share
5 e None of the above
Global economy is becoming more
1 a regional.
2 b local.
3 c isolated.
4 d transnational.
Trang 185 e intertwined.
The main operating principle of the General Agreements of Tariffs and Trade (GATT) was the concept of normal trade relations (NTR) status, formerly known as:
1 a Early Favored Nation status.
2 b Most Favored Nation status.
3 c Late Favored Nation status.
4 d the World Trade status.
5 e the Best Nation status.
Which country has shown the most progress in competitiveness since 2005?
5 e none of the above
Which of the top 10 countries in competitiveness does NOT suffer from a lack of natural resources?
1 a Japan
Trang 21True - False Questions
Over the Internet, any piece of electronically represented intellectual property can be instantly copied anywhere in the world
Trang 22In the U.S., the Federal Trade Commission (FTC) is in charge of cases where entities are trying to mislead the public and commit fraud
Doha Round paved the way for China and Singapore to get full
membership in the WTO
Trang 23Regulating international e-commerce does not require cross-border cooperation
1 True
2 False
One consequence of fungible content, information products, and
electronic networks is an additional assault on the power of national governments to regulate international commerce
Trang 24A free trade area (FTA) is a formal agreement among two or more
countries to reduce or eliminate customs duties and nontariff trade
barriers among partner countries
Trang 25Today, countries have become economically independent
Trang 26Free Text Questions
The world marketplace is shrinking and changing One of the vehicles that has been instrumental in this change is the General Agreement on Tariffs and Trade (GATT) Explain what GATT is and how it has affected
international business.
Answer Given
The General Agreement on Tariffs and Trade (GATT) provides a forum for
multilateral discussion among countries to reduce trade barriers Nations meet periodically to review the status of world trade and to negotiate mutually agreeable reductions in trade barriers The main operating principle of GATT is the concept
of Most Favored Nation (MFN) The MFN status meant that any country which was
a member state to a GATT agreement and which extended a reduction in tariff to another nation would have to automatically extend the same benefit to all
members of GATT However, there is no enforcement mechanism Trade barriers were lowered but services were largely unaffected.
Some of the greatest challenges in trade in the next century will come in the areas of information technology and intellectual property Describe these challenges, the mechanisms that are in place to protect one’s
intellectual property, and how trade in general will be affected.
Answer Given
With the advent of the information age, firms are faced with new situations Not only is it easy for individuals to make duplicates of many works or to re-use their content in new works, but the physical manifestation of content is almost
irrelevant The United States, in an attempt to protect intellectual property rights, has insisted that intellectual property rights be dealt with in GATT and the WTO Technology based protection of electronic information through hardware, software,
or a combination thereof in the form of encryption and digital signatures have been suggested as a means of circumventing the problem of unauthorized copying Controlling copying is a difficult problem The solution may be in not controlling the copies but instead controlling the relationship with the customers through
subscriptions or membership There are other larger questions or hurdles to be overcome One is the rise of a truly efficient market for information Second, is the role of and attempts by governments to regulate international commerce.
Trang 27To improve on GATT the WTO was established Explain what the WTO is, how it is different from GATT, and what specific functions the WTO is expected to perform.
Answer Given
The World Trade Organization (the WTO) is different from GATT in that it has statutory powers with authority to adjudicate trade disputes among nations The WTO is the new legal and institutional foundation for a multilateral trading system
It provides the contractual obligations determining how governments frame and implement domestic trade legislation and regulations.WTO is not just an extension
of GATT The GATT was a multilateral agreement with no institutional foundations WTO is a permanent institution with its own secretariat WTO is legally binding The WTO dispute settlement mechanism, is faster, more automatic and therefore much less susceptible to blockages than the old GATT system In 2001, WTO’s ninth round of trade talks called the Doha Development Agenda (Doha Round) was launched in Doha, Qatar In September 2003, the Doha Round failed
because of unresolved difference between developed and the developing nations.
It has been suggested that cooperative inter-relationships between
countries (regional groupings) can be classified into five broad
categories Briefly summarize and describe each of these categories and indicate differences that may be present.
Answer Given
a Free Trade Area This form has a higher level of integration than a loosely formed regional cooperation and is a formal agreement among two or more
countries to reduce or eliminate customs duties and non-tariff barriers
amongpartner countries: 1) NAFTA is an illustration; 2) The free trade area is not free of all trade barriers; b Customs Union When members of a free trade area add common external tariffs to the provisions of the free trade agreement then the free trade area becomes the customs union (ASEAN is an example); c Common Market A common market eliminates all tariffs and barriers to trade among
members of the common market, adopts a set of external tariffs on non-members, and removes all restrictions on the flow of capital and labor among member
nation; d Monetary Union In this form, member nations move to a common currency and a central bank: 1) The European Union has achieved this step; e Political Union In this phase, new nations are created Integration is achieved on
a voluntary basis A loose political union normally comes first (such as the British Commonwealth).