D Substitutes The products or services provided by a firm's rivals meet ________ customer needs in ________ ways as the product provided by the firm itself.. Industries in which a large
Trang 190 Test Bank for Strategic Management and
Competitive Advantage International Version 4th
Edition Barney
Multiple Choice Questions
Buyers tend to have less power when
1 A) a firm has only one buyer, or a small number of buyers.
2 B) the products or services being sold to buyers are standard and not
differentiated.
3 C) the supplies they purchase are an insignificant portion of the costs of their final products.
4 D) they are not earning significant economic profits.
If your customers value your products more when they have
your product and another firm's product rather than when they have your product alone, the other firm is considered to be a
1 A) competitor.
2 B) complementor.
3 C) rival.
4 D) substitute.
make a wide variety of raw materials, labor and
other critical assets available to firms
1 A) Buyers
2 B) Rivals
3 C) Suppliers
4 D) Substitutes
The products or services provided by a firm's rivals meet
customer needs in ways as the product provided by the firm itself
1 A) different; the same
2 B) approximately the same; the same
3 C) different; different
4 D) approximately the same; different
Which of the following is the best example of forward vertical
integration?
1 A) A car dealership opening up its own automobile manufacturing plant
Trang 22 B) A car company opening its own dealerships to sell its products directly to customers
3 C) A car company opening its own chain of video rental stores
4 D) A car company opening a plant to product motorcycles
valuable assets are resources required to
successfully compete in an industry
1 A) Strategically
2 B) Pedestrian
3 C) Globally
4 D) Domestically
Which type of competition is characterized by a small
number of firms, homogeneous products and costly entry and exit?
1 A) Perfect competition
2 B) Monopolistic competition
3 C) Oligopoly
4 D) Monopoly
Consolidation strategy is a good option in what type of
industry?
1 A) Mature
2 B) Emerging
3 C) Fragmented
4 D) Declining
The values, beliefs and norms that guide behavior in society
are known as
1 A) climate.
2 B) demographics.
3 C) economics.
4 D) culture.
costs exist when customers make investments in
order to use a firm's particular products or services
1 A) Strategic-switching
2 B) Competitive-switching
3 C) Customer-switching
4 D) Resource-switching
The most promising opportunity for a firm in a declining
industry is to
1 A) establish itself as a first mover in the post-shakeout industry.
2 B) become a market leader in the pre-shakeout industry.
Trang 33 C) become a fast follower in the pre-shakeout industry.
4 D) merge with another firm.
are advantages that come to firms that make
important strategic and technological decisions early
in the development of an industry
1 A) Visionary advantages
2 B) First-mover advantages
3 C) Comparative advantages
4 D) Missionary advantages
Rivalry tends to be high when
1 A) there are few firms in an industry and these firms tend to be unequal in size.
2 B) the industry growth rate is higher.
3 C) firms are unable to differentiate their products.
4 D) production capacity can be added in small increments.
Civil wars, political coups, terrorism, wars between
countries, famines, and country or regional economic recessions are all examples of which element of the general environment?
1 A) Demographics
2 B) Specific international events
3 C) Economics
4 D) Culture
Frequent price cutting by firms in an industry, frequent
introduction of new products by firms in an industry and intense advertising campaigns are indications of
1 A) high power of buyers.
2 B) high threat of entry.
3 C) high levels of rivalry.
4 D) high threat of substitutes.
The major opportunity facing firms in fragmented industries
is
1 A) refining their current products and emphasizing an increase in service quality.
2 B) developing new products and technologies.
3 C) creating a first-mover advantage through technological leadership.
4 D) the implementation of strategies that began to consolidate the industry into a smaller number of firms.
Trang 4In the S-C-P model, refers to the strategies that
firms in an industry implement
1 A) structure
2 B) strategy
3 C) conduct
4 D) performance
Which of the following statements regarding substitutes is
accurate?
1 A) In the extreme, substitutes can ultimately replace an industry's products or services.
2 B) Substitutes place a floor on the prices firms in an industry can charge and on the profits firms in an industry can earn.
3 C) Substitutes rarely impact the profitability that firms in an industry can earn.
4 D) The importance of substitutes in reducing the profit potential in a wide variety of industries is decreasing.
Firms that have either recently begun operations in an
industry or that threaten to begin operations in an
industry soon are considered to be in the five forces framework
1 A) barriers to entry
2 B) new entrants
3 C) suppliers
4 D) buyers
The consists of broad trends in the context in
which a firm operates that can have an impact on a firm's strategic choices
1 A) micro-environment
2 B) general environment
3 C) task environment
4 D) internal environment
A(n) is any individual, group, or organization
outside a firm that seeks to reduce the level of that firm's performance
1 A) environmental threat
2 B) environmental opportunity
3 C) environmental equalizer
4 D) competitive advantage
Trang 5Industries in which a large number of small or medium-sized
firms operate and no small set of firms has dominant market share or creates dominant technologies are called industries
1 A) fragmented
2 B) mature
3 C) emerging
4 D) declining
Firms that engage in a long, systematic phased withdrawal
from an industry, extracting as much value as possible during the withdrawal period, are following a(n)
strategy
1 A) niche
2 B) expansion
3 C) divestment
4 D) harvest
exist when a firm's cost rise as a function of its
volume of production
1 A) Economies of scale
2 B) Economies of scope
3 C) Diseconomies of scale
4 D) Learning cure effects
An industry in which a large number of small or
medium-sized firms operate and no small set of firms has
dominant market share or creates dominant
technologies is known as a(n) industry
1 A) fragmented
2 B) consolidated
3 C) mature
4 D) emerging
Which type of competition is characterized by a large
number of firms, heterogeneous products and low cost
of entry and exit?
1 A) Perfect competition
2 B) Monopolistic competition
3 C) Oligopoly
4 D) Monopoly
Trang 6The products or services provided by a firm's substitutes
meet customer needs in ways as the product provided by the firm itself
1 A) different; the same
2 B) approximately the same; the same
3 C) different; different
4 D) approximately the same; different
Within the five forces framework, the five most common
threats facing firms from their competitive
environment include each of the following except
1 A) substitutes.
2 B) complementors.
3 C) suppliers.
4 D) buyers.
Mature industries are characterized by
1 A) an increase in total industry demand.
2 B) faster increases in production capacity.
3 C) a slowdown in the introduction of new products or services.
4 D) a decrease in the amount of international competition.
When activity in an economy is relatively low for a short
period of time, the economy is said to be in a
1 A) recession.
2 B) depression.
3 C) prosperous cycle.
4 D) boom.
Firms in industries characterized by can expect to
earn only competitive parity
1 A) perfect competition
2 B) monopolistic competition
3 C) oligopoly
4 D) monopoly
industries are newly created, or newly recreated
industries formed by technological innovations,
changes in demand, or the emergence of new
customer needs
1 A) Mature
2 B) Emerging
3 C) Fragmented
Trang 74 D) Declining
Overall, the average level of performance in an industry is
likely to be highest when
1 A) the threat level of all five forces is high.
2 B) the threat level of rivalry and substitutes is low, but the threat level of suppliers, buyers and new entrants is high.
3 C) the threat level of rivalry, substitutes and new entrants is high, but the threat level of buyers and supplies is low.
4 D) the threat level of all five forces is low.
The advantages that come to firms that make important
strategic and technological decisions early in the
development of an industry are known as advantages
1 A) first-mover
2 B) competitive
3 C) early-entrant
4 D) first-comer
Which if the following attributes makes suppliers a stronger
threat?
1 A) The supplier's industry is dominated by a small number of firms.
2 B) When the product or service provided by suppliers is not highly differentiated
3 C) When suppliers are threatened by substitutes
4 D) When suppliers are not able to enter into and begin competing in a firm's industry
In general, first-mover advantages can arise from any of
these sources except
1 A) technological leadership.
2 B) preemption of strategically valuable assets.
3 C) the creation of customer switching costs.
4 D) using an imitative strategy to introduce improved versions of competitors' new products.
All other things being equal, which of the following would
lead to lower barriers to entry in an industry?
1 A) The existence of economies of scale in the industry
2 B) Products are highly differentiated in the industry.
3 C) Industry incumbents have learning-curve cost advantages.
4 D) Raw materials are widely and readily available at a competitive price.
Trang 8All of the following are elements of the general environment
except
1 A) technological trends.
2 B) demographic trends.
3 C) industrial trends.
4 D) cultural trends.
In a perfectly competitive industry,
1 A) there are relatively few firms operating in the industry.
2 B) the products and services sold by firms in the industry are very different from each other.
3 C) it is very costly for firms to enter the industry.
4 D) it is not very costly for firms to exit the industry.
is/are the distribution of individuals in a society in
terms of age, sex, marital status, income, ethnicity, and other personal attributes that may determine
buying patterns
1 A) Demographics
2 B) Economics
3 C) Technological trends
4 D) Culture
True - False Questions
The major opportunity facing firms in fragmented industries
is the implementation of strategies that begin to
consolidate the industry into a smaller number of
firms
1 True
2 False
Diseconomies of scale exist in an industry when a firm's
costs fall as a function of that firm's volume of
production
1 True
2 False
The S-C-P model assumes that any competitive advantages a
firm has in an industry must benefit society
1 True
Trang 92 False
Learning-curve cost advantages are present when the cost
of production falls with the cumulative volume of
production
1 True
2 False
All divestments are caused by industry decline
1 True
2 False
The threat of entry in an industry depends on the cost of
entry, and the cost of entry, in turn, depends upon the existence and "height" of barriers to entry
1 True
2 False
A firm's general environment consists of broad trends in the
context within which the firm operates that can have
an impact on the firm's strategic choices
1 True
2 False
A severe recession that lasts for several years is known as a
depression
1 True
2 False
To a firm seeking competitive advantage, an environmental
threat is any individual, group, or organization outside
a firm that seeks to reduce the level of that firm's
performance
1 True
2 False
Suppliers are a greater threat to firms in an industry when
suppliers are threatened by substitutes
1 True
2 False
Trang 10In general, technological change creates opportunities, but
not threats
1 True
2 False
In an industry, the products or services provided by a firm's
rivals meet approximately the same customer needs in the same way as the products or services provided by the firm itself, whereas substitutes meet approximately the same customer needs but do so in different ways
1 True
2 False
The threat of rivalry tends to be high in an industry when
firms are able to meaningfully differentiate their
products
1 True
2 False
The objective of divestment is to extract a firm from a
declining industry
1 True
2 False
A fragmented industry is an industry that has experienced an
absolute decline in unit sales over a sustained period
of time
1 True
2 False
A firm following a niche strategy in a declining industry
reduces its scope of operations and focuses on
narrow segments of the declining industry
1 True
2 False
Monopolistically competitive industries consist of only a
single firm
1 True
2 False
Trang 11It is possible for a single firm to be a complementor of one
firm and a competitor of another
1 True
2 False
The threat of buyers is greater if the products or services
that are being sold to buyers are standard and not
differentiated than if the products sold to buyers are highly differentiated
1 True
2 False
An emerging industry is an industry in which a large number
of small or medium-sized firms operate and no small set of firms has a dominant market share or creates dominant technologies
1 True
2 False
If the owner of a jewelry store who normally purchased
diamonds from a diamond brokerage firm were to open its own diamond brokerage firm, this would be an
example of forward vertical integration
1 True
2 False
Sophisticated software can enhance the value that
customers receive from a personal computer
Therefore, software can be said to be a complementor
of a personal computer
1 True
2 False
In the structure-conduct-performance model, the term
"structure" refers to industry structure, measured by such factors as the number of competitors in an
industry
1 True
2 False
Trang 12Brand identification and customer loyalty serve as entry
barriers because new entrants not only have to absorb the standard costs associated with starting production
in a new industry, but also have to absorb the costs associated with overcoming an incumbent firm's
differentiation advantages
1 True
2 False
First movers that invest only in technology usually obtain
sustained competitive advantages, even if they do not tie up strategically valuable resources in an industry before their full value is widely understood
1 True
2 False
Culture is the values, beliefs and norms that guide a
behavior in a society, and culture is largely the same across the world
1 True
2 False
According to Bradenburger and Nalebluff, a firm's
competitors help increase the size of a firm's markets while complementors divide this market among a set
of firms
1 True
2 False
According to the S-C-P model, attributes of the industry
structure within which a firm operates define the range
of options and constraints facing a firm
1 True
2 False
A firm's supplier poses a greater threat if the supplier's
industry has a large number of firms, none of which dominate the supplying industry, than if the supplier's industry is dominated by a small number of firms
1 True
2 False