Describe the major themes of the book: managerial approach, ethics, sustainability and stakeholder management... • Provides a built-in set of checks and balances, in that groups can exer
Trang 1© 2015 Cengage Learning 1
Trang 2Chapter 1
The Business and
Society Relationship
Trang 3Learning Outcomes
1. Characterize business and society and their interrelationships
2. Describe pluralism and identify its attributes, strengths, and
5. Pinpoint the major criticisms of business and characterize
business’s general response
6. Describe the major themes of the book: managerial approach,
ethics, sustainability and stakeholder management
© 2015 Cengage Learning 3
Trang 4Chapter Outline
• Business and Society
• Society as the Macroenvironment
• A Pluralistic Society
• A Special-Interest Society
• Business Criticism and Corporate Response
• Focus of the Book
• Structure of the Book
• Key Terms
• Discussion Questions
Trang 5Business and Society
Business -
•the collection of private, commercially oriented
organizations ranging in size from one-person
proprietorships to corporate giants.
Society -
•a community, a nation, or a broad group of people with common traditions, values, institutions, and collective activities and interests
Macroenvironment
-•the total environment outside the firm, the
comprehensive societal context in which the organization resides
Society
•is the macroenvironment in which businesses operate
© 2015 Cengage Learning 5
Trang 6Conceptualizing the
Macroenvironment
Trang 7Segments of the Macroenvironment
© 2015 Cengage Learning 7
Trang 8A Pluralistic Society -
• Prevents power from being concentrated in
the hands of a few
• Maximizes freedom of expression and action, and strikes a balance between monism, on the one hand, and anarchy on the other
• Creates a widely diversified set of loyalties to many organizations, and minimizes the danger that a leader of any one organization will be
left uncontrolled
• Provides a built-in set of checks and balances,
in that groups can exert power over one
another with no single organization (business
or government) dominating and becoming
overly influential
Trang 9Business and Stakeholder
Relationships
© 2015 Cengage Learning 9
Trang 10Special Interest Groups -
• Make life more complex for business and
government.
• Can number in the tens of thousands in some
societies.
• Pursue their own focused agendas.
• Are active, intense, diverse and focused.
• Can attract a significant following.
• Often work at cross purposes, with no unified
goals.
• A special-interest society is pluralism taken to
the extreme
Trang 11Social Environment, Business Criticism
and Corporate Response
Victimization Philosophy
Business Criticism
Increased Concern for the
Societal Environment A Changed Social Contract
Trang 12Factors in the Social Environment
Affluence and Education
-•Create higher expectations of major institutions
•Growing public awareness through television,
movies, and the Internet
The Revolution of rising expectations -
creates a social problem, a gap between societal
expectations for social conditions and social realities This can lead to:
• Entitlement mentality
• Rights movement
• Victimization philosophy
Trang 13Society’s Expectations Versus
Business’ Actual Social Performance
© 2015 Cengage Learning 13
Society’s Expectations
of Business Performance
Business’s Actual Social Performance
Social Problem
Trang 14Business Criticism:
Use and Abuse of Power
Business Power
-•the ability or capacity to produce an effect or
to bring influence to bear on a situation or
people
Iron Law of Responsibility
-•In the long run, those who do not use power
in a manner society considers responsible will tend to lose it
Trang 15Levels and Spheres of
Corporate Power
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Macro Level
The business system
Intermediate Level
Several firms
Micro Level
A single firm
Individual Level
Trang 16Elements in the Social Contract
Laws or Regulations:
“Rules of the Game”
Two-Way Shared Understandings
of Each Other
Society or Societal Stakeholder Groups Business
Trang 17Focus of the Book
Managerial Approach
Business
Ethics
Stakeholder Management Sustainability
© 2015 Cengage Learning 17
Trang 18A Managerial Approach
• Managers are practical, and have begun to
deal with social and ethical concerns in ways similar to those they use to manage
traditional business functions such as
marketing, finance, operations, & risk
management
• As a result, managers have been able to
convert seemingly unmanageable concerns into ones that can be dealt with in a balanced and impartial fashion.
• At the same time, managers have had to
integrate traditional economic and financial considerations with ethical and social
considerations
Trang 19Urgent versus Enduring Issues
ShortTerm
-•Issues or crises arise on the spur of the
moment and management must formulate quick responses.
LongTerm
-•Issues or problems are a long-term concern and management must develop a thoughtful organizational response
© 2015 Cengage Learning 19
Trang 20A Business Ethics Theme
Trang 21A Sustainability Theme
Sustainability - Has become one of businesses’ most pressing mandates
Sustainable development - is a pattern of
resource use that aims to meet current needs while preserving the environment for future generations
Sustainability embraces criteria which are:
Trang 22Stakeholder Management Theme
Stakeholders -
•Individuals or groups with which business interacts and who have a vested interest in the firm
•In this text, we consider:
• External stakeholders, such as government,
consumers, the natural environment, community members
• Internal stakeholders, such as employees,
those involved in corporate governance, and others
Trang 23Structure of the Book (1 of 2)
Part One: Business, Society, and Stakeholders
1 The Business and Society Relationship
2 Corporate Citizenship: Social Responsibility, Performance and Sustainability
3 The Stakeholder Approach to Business, Society, and Ethics
Part Two: Corporate Governance & Strategic Management Issues
4 Corporate Governance: Foundational Issues
5 Strategic Management and Corporate Public Policy
6 Issue, Risk and Crisis Management
© 2015 Cengage Learning 23
Trang 24Structure of the Book (2 of 2)
Part Three: Business Ethics and Management
7 Business Ethics Fundamentals
8 Personal and Organizational Ethics
9 Business Ethics and Technology
10 Ethical Issues in the Global Arena
Part Four: External Stakeholder Issues
11 Business, Government, and Regulation
12 Business Influence on Government and Public Policy
13 Consumer Stakeholders: Information Issues and Responses
14 Consumer Stakeholders: Product and Service Issues
15 Sustainability and the Natural Environment
16 Business and Community Stakeholders
Trang 25Organization and Flow of the Book
Part Five: Internal Stakeholder Issues
17 Employee Stakeholders and Workplace Issues
18 Employee Stakeholders: Privacy, Safety, and Health
19 Employment Discrimination and Affirmative Action
Cases
© 2015 Cengage Learning 25
Trang 26• stakeholders
• sustainability
• sustainable development
• technological environment
• victimization philosophy
Key Terms