How to Use Pinterest to Build a Loyal Following for Your Brand Presented by Peg Fitzpatrick Presented by Peg Fitzpatrick... Get serious about building your Pinterest brand Get the most
Trang 1How to Use Pinterest
to Build a Loyal Following for Your Brand
Presented by Peg Fitzpatrick
Presented by Peg Fitzpatrick
Trang 2Get serious about building your
Pinterest brand
Get the most value from your social media efforts
Transform your passions into actions
Anatomy of a fantastic pin
Define essential elements of your Pinterest brand
Building your visual brand on Pinterest
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Trang 3How long do social media posts last?
50% of visits
happen 3 and a half
months after you
pin
Source:http://blog.piqora.com/pinterest-roi-study/
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Trang 4Pinterest is LONG TERM web traffic
Trang 6Why build a brand on
pinterest?
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Trang 7Share who you are and what you do
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Trang 8Build your expertise
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Trang 9Create an engaged audience
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Trang 10Why build a brand on Pinterest?
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Share who you are and what you love
Build your expertise on a topic
Connect with others passionate on the same topicCreate an engaged audience for your brand
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Trang 12Transform your passions into
actions
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Trang 13Find pins that you love
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Trang 14Connect with a community that
shares your passions
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Trang 15Pinterest replacing other search methods
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Trang 16Smart feed provides highly relevant content
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Trang 17Transform your passions
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Find pins that represent things you love
Connect with a new community with shared interestsPinterest is replacing traditional search methods
Smart feed finds personalized, relevant content for you
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Trang 19Anatomy of a fantastic pin
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Trang 20Share beautiful images
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Trang 21Use descriptive language to help pinners
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Trang 22Maximize your images
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Trang 23Write keyword rich content
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Trang 24Add a call to action to your description
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Trang 25Anatomy of a fantastic pin
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Share beautiful images
Use descriptive text to help and explain
Maximize your image size
Write keyword rich content
Add a call to action to your description
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Trang 27Essential elements of a stellar
Pinterest brand
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Trang 28Pin content regularly
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Trang 29Create timeless content
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Trang 30Build thought leadership
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Trang 31Provide assistance or education
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Trang 32Create original content
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Trang 33Add value to the community
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Trang 34Essential elements of a stellar
Pinterest brand
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Pin content regularly
Create timeless content
Build brand thought leadership
Provide assistance or education
Create content to share your brand expertise
Add value to their community
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Trang 36Are you ready to boost your brand
with Pinterest?
Be time efficient with your social media
Build a brand based on your passions
Create actionable pins that bring web traffic and sales
Build a unique visual brand on Pinterest
Introduce your community to what makes
your brand tick.
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