Unleash the secret power of linkedin

Photo by Juliana Coutinho - Creative Commons Attribution License https://www.flickr.com/photos/10217810@N05Unleash the Secret Power Of LinkedIn #SMSecrets... Photo by Moff - Creative C

Photo by Juliana Coutinho - Creative Commons Attribution License https://www.flickr.com/photos/10217810@N05

Unleash the Secret

Power Of

LinkedIn

#SMSecrets

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LinkedIn is a powerful

connection and research tool

for people seeking to connect

with influencers, sales

prospects, and job candidates But a lot of its

power isn’t immediately

obvious

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The following are 10 tips on maximizing your profile first, then using the powerful built-in tools to

connect

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PART 1:

Optimize Your

PROFILE

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1 Create a custom profile

URL

http://www.linkedin.com/in/

yourname is easier on the

eyes Also easier to cut and

paste into your resume

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2 Customize all website

links.

In your connection info, find the section for Websites Instead of having them say

"Personal Website," or

"Company website,” choose

"Other:” give the website a name, and add the URL

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3 Get discovered with the right

keywords.

Optimize your profile by inserting keywords in:

A the Headline under your name

B the Summary section

C the Experience section, under relevant positions you've held

D even in the Skills & Endorsements section

4 Put your best groups

forward.

On “Your Groups” page, click the gear icon to reorder groups on your profile and put the more important ones (relevant

to your industry) first

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5 Get group emails

the way you like

Navigate to your Privacy

& Settings page then

the “Groups” tab There

you can set frequency

of all group emails

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PART 2:

Connect More

EFFICIENTLY

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1.Forget InMail You can message groupmates

When you share a group with somebody, you can message them directly without using InMails So join the groups your targets are

in!

2 Find people's email

addresses

Click InMail but look at the area next to the message box Sometimes people place their email under

“contact advice.”

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3 Find a target's colleagues

When viewing a target's profile, look at the right-hand column for "People Also Viewed." More often than not, these people are co-workers of the

target

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4 Get a response: mention people in common.

Increase the likelihood of a target responding to your message by mentioning people you know in common

And limit your message to

100 words or less!

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l

l

red

5 Find someone's full

name.

If someone is out of your network and you only see the first name, look at “People Also Viewed.” Click on one of the names there Your target’s full name may be revealed in the random person’s “People Also

Viewed.”

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For more on social media, marketing, and project management,

click here:

wrike.com/blog