Vietnam Pharmaceutical and Healthcare Industry SWOT Analysis ■ The government's commitment to developing the health sector.. Nevertheless, our forecast for GDP-beating drug market growth
Trang 1Q2 2013 www.businessmonitor.com
VIETNAM
PHARMACEUTICALS & HEALTHCARE REPORT
INCLUDES 10-YEAR FORECASTS TO 2021
Trang 2Healthcare Report Q2 2013
INCLUDES 10-YEAR FORECASTS TO 2021
Part of BMI’s Industry Report & Forecasts Series
Published by: Business Monitor International
Copy deadline: February 2013
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Trang 4BMI Industry View 7
SWOT 9
Business Environment 11
Economic 12
Political 13
Industry Forecast 14
Overall Pharma Market Forecast 14
Table: Pharmaceutical Sales Indicators, 2009-2017 15
Healthcare Forecast 16
Table: Healthcare Expenditure Indicators, 2009-2017 18
Table: Healthcare Governmental Indicators, 2009-2017 19
Table: Healthcare Private Indicators, 2009-2017 19
Prescription Drug 20
Table: Prescription Drug Sales Indicators 2009-2017 22
Patented 23
Table: Patented Drug Market Indicators, 2009-2017 24
Generics 25
Table: Generic Drug Sales Indicators, 2009-2017 26
OTC 27
Table: OTC Medicine Sales Indicators, 2009-2017 29
Pharma Trade 30
Table: Exports And Imports Indicators, 2009-2017 31
Other Healthcare 32
Macroeconomic Forecasts 35
Economic Outlook - Q2 2013 35
Inflation Still A Manageable Risk 36
Expenditure Breakdown 37
Table: Vietnam - Economic Activity 38
Industry Risk Reward Ratings 39
Industry Risk/Reward Ratings 39
Table: Asia Pacific Pharmaceutical Risk/Reward Ratings, Q213 39
Rewards 40
Risks 41
Market Overview 42
Industry Trends And Developments 44
Epidemiology 44
Trang 5Healthcare Financing 48
Hospital Sector 49
Healthcare Financing 51
Hospital Sector 52
Private Healthcare Sector 53
Healthcare Insurance 54
Healthcare And Pharmaceutical Reform 56
Research And Development 58
Biotechnology Sector 59
Clinical Trials 62
Medical Device Market 62
Regulatory Development 65
Regulatory Regime 65
Pharmaceutical Advertising 67
Intellectual Property Environment 67
Corruption 71
Pricing Regime 71
Reimbursement Regime 75
Competitive Landscape 79
Pharmaceutical Sector 79
Domestic Industry 80
Foreign Industry 82
Recent Pharmaceutical Industry News 84
Traditional Medicines 85
Pharmaceutical Distribution 86
Pharmaceutical Retail Sector 87
Table: Key Aspects Of Good Pharmacy Practice In Developing Countries 89
Company Profile 90
Vietnam Pharmaceutical Corporation (Vinapharm) 90
Vietnam OPV Pharmaceutical Co 93
Vietnam Pharmaceutical Joint Stock Company (Ampharco) 95
Vidipha Central Pharmaceutical Joint Stock Company 98
Pfizer 100
Sanofi 102
Novartis 105
Merck & Co 107
GSK 109
Demographic Forecast 111
Table: Vietnam's Population By Age Group, 1990-2020 ('000) 112
Table: Vietnam's Population By Age Group, 1990-2020 (% of total) 113
Table: Vietnam's Key Population Ratios, 1990-2020 114
Trang 6Table: Vietnam's Rural And Urban Population, 1990-2020 114
Glossary 115
Methodology 117
Methodology 117
Risk/Reward Ratings Methodology 117
Ratings Overview 118
Table: Pharmaceutical Business Environment Indicators 118
Weighting 119
Table: Weighting Of Components 119
Sources 119
Trang 7BMI Industry View
BMI View: Vietnam represents a high-reward, high-risk market for pharmaceutical firms We expect the
country to be one of the next key emerging markets as growth in countries such as China is expected to slow down as it transits from a developing to a developed country The current lack of access to healthcare meant unmet medical needs, which pharmaceutical firms and healthcare providers can leverage on for future growth However, a key downside risk that will stunt growth is corruption
Headline Expenditure Projections
■ Pharmaceuticals: VND59,214bn (US$2.84bn) in 2012 to VND69,574bn (US$3.34bn) in 2013; +17.5%
in local currency terms and +17.9% in US dollar terms
■ Healthcare: VND187,360bn (US$8.98bn) in 2012 to VND210,136bn (US$10.1bn) in 2013; +12.2% in
local currency terms and +12.6% in US dollar terms
Risk/Reward Rating: Vietnam's Pharmaceutical Risk/Reward Rating (RRR) score for Q213 is unchanged from the previous quarter This is also the case for all other countries in BMI's proprietary system that ranks
pharmaceutical markets according to attractiveness to multinational drugmakers A minor re-weighting ofone of the RRR components is being implemented to improve the tool, and the adjusted scores for allmarkets will be published in the Q313 updates of the Pharmaceuticals & Healthcare reports Vietnam has aRRR score of 49.3 out of 100, making it the 11th most attractive pharmaceutical market in Asia Pacific
Key Trends And Developments
■ In March 2013, the government of Vietnam has announced India as its strategic partner in its
international biotechnology research and development (R&D) cooperation The Vietnamese governmentsaid that it considers biotechnology as one of the four prioritised science and technology-related segments
in the country's socio-economic development strategy The countries aim to accelerate biotechnologydevelopment, especially in the fields of agriculture, health, food and environment
■ In January 2013, Vietnam Health Minister Nguyen Thi Kim Tien has stated that, due to inadequatebidding management, there are many instances of the same drug being sold at different prices in differentprovinces For example, India-based Parex Pharmaceutical's Perabact (cefoperazone) is priced at
VND18,000 (US$0.90) in Mekong Delta Dong Thap Province, but costs VND30,000 (US$1.50) in CanTho The minister has also stated that some pharmaceutical firms work with hospitals to push up drug
prices Local media, Vietnam News, reported that new regulations will be enforced to prevent such
disparity in prices Drug bidding will be conducted centrally by health departments in provinces andcities, while hospitals will negotiate contracts based on the bidding results The winning price of eachdrug product is not allowed to exceed the ceiling price approved by the health department in their biddingplan
■ In the same month, Singapore-based Inviragen has out-licensed its Japanese encephalitis (JE) technology
to Vietnam-based The Company for Vaccine and Biological Production No 1 (Vabiotech) Under the
Trang 8agreement, Vabiotech can exclusively develop and commercialise JE vaccines in Vietnam, Cambodia andMyanmar.
BMI Economic View: The State Bank of Vietnam (SBV)'s surprise decision to cut its policy rate by 100
basis points from 10.00% to 9.00% suggests that policymakers are under increasing pressure to stimulateeconomic growth in 2013 We believe that the latest move will help reinforce government efforts to boostprivate sector investment Given that money supply growth remains considerably low by historical
standards, we believe that the risks of reigniting inflationary pressures remain manageable
BMI Political View: The Communist Party of Vietnam (CPV) is facing an uphill task in defending its
authoritarian system of government amid growing pressure for democratic reforms While pressure frominternational rights groups has failed to deter the CPV from clamping down on anti-government
demonstrations in the past, we expect the CPV to soften its stance as the country seeks to pursue closereconomic ties with its considerably more democratic trade partners
Trang 9Vietnam Pharmaceutical and Healthcare Industry SWOT Analysis
■ The government's commitment to developing the health sector
■ Sizeable local generic drugs sector, which is being encouraged by the government
■ Strong traditional medicines segment with potential to improve the non-prescriptiondrugs market in the longer term, as long as sufficient investment in extractiontechnologies can be found
spending on drugs
■ Counterfeit drugs account for a significant amount of market consumption
■ No bioequivalence requirement in place for locally made generic medicines
■ Little distinction made between prescription and over-the-counter drugs, with mostmedicines available without a prescription
■ Complex drug pricing policy biased towards local drug producers
■ Import-reliant market, especially in terms of high-tech products and activepharmaceutical ingredients, which makes it vulnerable to currency movements
■ Underdeveloped primary care services and a shortage of trained pharmacists arecontinuing to hamper access to medicines and product market penetration
■ Population concentrated in rural, rather than urban, areas, preventing access tomodern drugs and encouraging dependence upon traditional medicines
■ Opportunities ■ The Association of South East Asian Nations (ASEAN) harmonisation initiative,
including the adoption of Western regulatory standards such as InternationalConference on Harmonisation and World Health Organization guidelines
Trang 10Vietnam Pharmaceutical and Healthcare Industry SWOT Analysis - Continued
■ Introduction of five-year exclusivity for clinical dossier data encouraging based multinationals
research-■ If investment can be found for technological improvements, then there is greatpotential in the traditional Chinese medicine market, in addition to fledgingbiotechnology
■ Full WTO membership improving the trading climate and potentially, in the longerterm, redressing pharmaceutical trade issues
■ Requirement for domestic companies to comply with international goodmanufacturing practices should boost exports
■ Threats ■ Government resistance to aligning patent law fully with international standards
deterring multinational sector expansion
■ Need to resolve infrastructural and power supply issues, as well as higher educationprovision, before higher levels of foreign direct investment can be expected
■ The government is increasingly interfering in the industry, protecting indigenous firmsthrough the use of legal trade barriers, which will affect competitiveness
■ Pharmaceutical price inflation threatens to put medicines out of reach of poor andtherefore limit market volume growth
■ Legalisation of parallel imports negatively impacting performance of patented drugs
■ New health insurance legislation decreasing patients' access to medicines
Trang 11Business Environment
SWOT Analysis
attractive to foreign investors
■ Vietnam's location - its proximity to China and South East Asia, and its good sea links
- makes it a good base for foreign companies to export to the rest of Asia, andbeyond
Weaknesses ■ Vietnam's infrastructure is still weak Roads, railways and ports are inadequate to
cope with the country's economic growth and links with the outside world
■ Vietnam remains one of the world's most corrupt countries According toTransparency International's 2011 Corruption Perceptions Index, Vietnam ranks 112out of 183 countries
Opportunities ■ Vietnam is increasingly attracting investment from key Asian economies, such as
Japan, South Korea and Taiwan This offers the possibility of the transfer of high-techskills and know-how
■ Vietnam is pressing ahead with the privatisation of state-owned enterprises and theliberalisation of the banking sector This should offer foreign investors new entrypoints
protectionism, which will remain a concern
■ Labour unrest remains a lingering threat A failure by the authorities to boost skillslevels could leave Vietnam a second-rate economy for an indefinite period
Trang 12SWOT Analysis
GDP growth averaging 7.1% annually between 2000 and 2012
■ The economic boom has lifted many Vietnamese out of poverty, with the officialpoverty rate in the country falling from 58% in 1993 to 14.0% in 2010
Weaknesses ■ Vietnam still suffers from substantial trade, current account and fiscal deficits, leaving
the economy vulnerable to global economic uncertainties in 2012 The fiscal deficit isdominated by substantial spending on social subsidies that could be difficult towithdraw
■ The heavily-managed and weak currency reduces incentives to improve quality ofexports, and also keeps import costs high, contributing to inflationary pressures
while making Vietnamese enterprises stronger through increased competition
■ The government will in spite of the current macroeconomic woes, continue to moveforward with market reforms, including privatisation of state-owned enterprises, andliberalising the banking sector
■ Urbanisation will continue to be a long-term growth driver The UN forecasts theurban population rising from 29% of the population to more than 50% by the early2040s
upbeat view of Vietnam If the government focuses too much on stimulating growthand fails to root out inflationary pressure, it risks prolonging macroeconomicinstability, which could lead to a potential crisis
■ Prolonged macroeconomic instability could prompt the authorities to put reforms onhold as they struggle to stabilise the economy
Trang 13SWOT Analysis
we do not expect major shifts in policy direction over the next five years The party system is generally conducive to short-term political stability
one-■ Relations with the US have witnessed a marked improvement, and Washington seesHanoi as a potential geopolitical ally in South East Asia
ruling Communist Party
■ There is increasing (albeit still limited) public dissatisfaction with the leadership's tightcontrol over political dissent
Opportunities ■ The government recognises the threat corruption poses to its legitimacy, and has
acted to clamp down on graft among party officials
■ Vietnam has allowed legislators to become more vocal in criticising governmentpolicies This is opening up opportunities for more checks and balances within theone-party system
one-party system, and street demonstrations to protest economic conditions coulddevelop into a full-on challenge of undemocractic rule
■ Although strong domestic control will ensure little change to Vietnam's political scene
in the next few years, over the longer term, the one-party-state will probably beunsustainable
■ Relations with China have deteriorated over recent years due to Beijing's moreassertive stance over disputed islands in the South China Sea and domestic criticism
of a large Chinese investment into a bauxite mining project in the central highlands,which could potentially cause wide-scale environmental damage
Trang 14Industry Forecast
Overall Pharma Market Forecast
Vietnam's pharmaceutical market was valued at
VND59,214bn (US$2.84bn) in 2012, a 17.5% y-o-y
increase in local currency terms Over the forecast
period to 2017, BMI expects pharmaceutical
consumption to reach VND129,668bn (US$6.48bn),
equating to a compound annual growth rate (CAGR)
of 17.0% in local currency and 18.0% in US dollars
Over the extended forecast period to 2022, the
CAGRs will be slightly, remaining in double digits
Inflation will be a major factor in these high nominal
market growth rates Nevertheless, our forecast for
GDP-beating drug market growth underlines our
view that there is considerable scope for increased
pharmaceutical consumption in a country where per
capita drug expenditure is just US$27.30 This,
combined with an expanding population, higher
levels of health awareness and increased access to
pharmaceuticals, creates a strong base for market
growth assuming the required resources are put into healthcare sector development However, pricing
remains a concern, due to a lack of controls and regulatory bias against foreign products
Additionally, some have blamed unscrupulous practices by pharmaceutical companies and prescribers forpharmaceutical expenditure being higher than necessary However, it is not just companies that bribe
Vietnamese healthcare professionals Patients pay doctors and nurses to avoid waiting lists and receive
above-average care Those on low incomes that cannot afford 'gifts' for staff members have to use
overcrowded facilities and rely on relatives to complement the provision of care
In fact, according to a survey by the Vietnam Union of Science and Technology Associations (VUSTA)published on the VietNamNet Bridge website in September 2009, gifts - which we interpret mostly as cash,but can also be physical goods - accounted for 9% of the cost of a health check-up The research was
performed through interviews with 140 people in rural and urban areas who had visited public and private
Pharmaceutical Market Forecast
2009-2022
Pharmaceutical sales, US$bn (LHS) Pharmaceutical sales at CER, US$bn (LHS) Pharmaceutical sales, % of GDP (RHS)
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f 2018f 2019f 2020f 2021f 2022f 0
5 10 15
2 2.25
f = BMI forecast CER = constant exchange rate Source: BMI, Drug Administration of Vietnam (DAV), Vietnam Ministry of Health, domestic companies, local press
Trang 15hospitals over the previous six months Interestingly, 'medications/examinations/tests' only accounted for53% of expenditure It is not clear how the remaining funds were spent.
Vietnam's regulators faced their greatest challenge with the country's entrance to the WTO at the start of
2007 Foreign enterprises have been given the right to open branches in Vietnam and to import medicinesdirectly, although they will still be barred from distributing their products As part of its membershipapplication, Vietnam pledged to set import duties at less than 5% for pharmaceutical products and drugtariffs are expected to average just 2.5% within five years of accession
The liberalised environment could cause problems for Vietnam's small drug production sector
Nevertheless, while the government originally called on firms to adopt GMP standards by the start of 2010,the deadline was extended to the end of 2010 However, in August 2008, it was revealed that companies thatdid not have accreditation could come up with provisory regulations Firms not planning to establish GMPstandards must either shift to other sectors or produce traditional medicines, the latter being an area withproblems of its own, as many traditional drugs are incorrectly labelled and dispensed by unqualified
sales (US$bn),
% chg y-o-y 22.2 20.2 17.9 17.0 17.9 19.3 18.3 17.7 16.7 Pharmaceutical
sales (VNDbn) 30,455.08 39,315.95 50,081.50 59,213.71 69,573.76 82,046.71 95,954.46 111,669.80 129,668.46 Pharmaceutical
sales (VNDbn),
% chg y-o-y 32.3 29.1 27.4 18.2 17.5 17.9 17.0 16.4 16.1 Pharmaceutical
sales at
constant
exchange rate
(US$bn) 1.47 1.90 2.42 2.87 3.37 3.97 4.65 5.41 6.28 Pharmaceutical
sales, per
capita (US$) 19.69 23.41 27.31 31.62 36.90 43.57 51.06 59.55 68.89 Pharmaceutical
sales, % of
GDP 1.84 1.98 1.97 2.01 2.07 2.15 2.23 2.31 2.39
Trang 16Pharmaceutical Sales Indicators, 2009-2017 - Continued
BMI has revised the health expenditure forecast for
Vietnam, following the publication of new data by
the World Health Organization (WHO) We forecast
that the sector will reach a value of VND522,366bn
(US$26.1bn) by 2022 Through to 2017 and 2022,
the sector is projected to grow at local CAGRs of
11.1% and 10.8% respectively (12.1% and 11.3% in
US dollars terms)
Over the long term, Vietnam's healthcare sector is
forecast to grow in accordance with its strong
economic growth However, we highlight that rising
healthcare expenditure does not necessarily equate to
quality healthcare provision According to the
General Statistics Office of Vietnam, the number of
hospitals increased by approximately 3% from 1,030
in 2010 to 1,059 in 2011 Despite the increase, the
number of hospital beds and doctors per 1,000
population stayed flat - at 2.01 and 0.71 respectively
Moreover, despite a double-digit growth in healthcare expenditure, the country has yet to address the risingburden of communicable diseases such as tuberculosis, AIDS and hand, foot and mouth disease Much ofthis increased expenditure will be on health infrastructure, which remains basic in many rural areas Overthe longer term, this is likely to result in greater access to basic medicines
Healthcare Expenditure Forecast
2009-2022
Health expenditure, US$bn (LHS) Health expenditure at CER, US$bn (LHS) Health expenditure, % of GDP (RHS)
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f 0
10 20
5.5 6 6.5 7
f = forecast CER = constant exchange rate Source: BMI, World Health Organization (WHO)
Trang 17The country's low per capita health and pharmaceutical expenditure highlights the population's poor access
to healthcare services and low affordability levels for medicines - particularly high-value drugs Thisrepresents a short-term challenge for pharmaceutical firms, but over the long term we believe economicdevelopment will aid growth in the pharmaceutical and healthcare sector Our country risk team remainsbullish about the Vietnamese economy as it forecasts strong economic growth through to 2022
In the meantime, the government has outlined plans for the investment of up to US$1.5bn in the
pharmaceutical manufacturing sector over the next 10 years to reduce reliance on imports The money is to
be used for a variety of programmes, including upgrading technology to meet GMP standards, the
development and expansion of the pharmaceutical supply network to poor and remote areas, the
establishment of joint ventures (JVs) with foreign players and achieving a greater percentage of domesticpharmaceutical demand
The government's intention to invest in the development of its biotechnology sector is likely to act as acatalyst for wider industry reform, in particular concerning patent protection However, local drug
production is still weak and incapable of meeting domestic demand, although local regulation reform on aconsiderable scale is expected to attract foreign investment In some sectors, such as vaccines, considerableprogress has been made to increase Vietnam's self-sufficiency, with the country now producing sufficientmeasles vaccines domestically to meet national demand
To help make further progress, the government has outlined plans to invest US$241mn in eight projectswithin the local drug manufacturing industry This will include the construction of four pharmaceuticalplants in the next four years The authorities aim to have 80% of domestic demand met by local producers
by 2020, up from around 50% currently
The pending liberalisation of tariff structures as part of WTO membership could result in many localplayers exiting the sector through acquisition or failure The government seems aware of the threat and isembarking upon a number of plans to modernise the drug sector, while the local industry is calling for arelaxation of price controls to enable it to increase investment in R&D and upgrade facilities
The removal of market access barriers will benefit the Vietnamese drug sector in the long run, as foreigninvestment will increase and the extra competition has a galvanises local drug manufacturers The increasednumber of mergers and acquisitions in the domestic industry should result in larger and more dynamicplayers, which can then take a more active role in regional trade WTO accession will also force Vietnam totake a more proactive stance against the counterfeit drug trade, including increased vigilance and
enforcement of IP rights
Trang 18Table: Healthcare Expenditure Indicators, 2009-2017
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f
Health
expenditure
(US$bn) 6.4 7.1 7.9 9.0 10.1 11.4 12.8 14.3 15.9 Health
expenditure
(US$bn), %
chg y-o-y 7.6 10.3 11.7 13.4 12.6 12.7 12.1 11.8 11.1 Health
expenditure
(VNDbn) 114,352.3 135,505.6 163,452.9 187,359.9 210,136.3 234,095.5 259,386.9 286,793.6 317,173.4 Health
expenditure
(VNDbn), %
chg y-o-y 16.4 18.5 20.6 14.6 12.2 11.4 10.8 10.6 10.6 Health
expenditure
at constant
exchange
rate (US$bn) 5.5 6.6 7.9 9.1 10.2 11.3 12.6 13.9 15.4 Health
expenditure
per capita
(US$) 73.9 80.7 89.1 100.0 111.4 124.3 138.0 152.9 168.5 Health
expenditure
(% GDP) 6.9 6.8 6.4 6.3 6.3 6.1 6.0 5.9 5.8
Source: BMI, WHO
Trang 19Table: Healthcare Governmental Indicators, 2009-2017
health
expenditure
(US$bn), %
chg y-o-y 18.9 11.2 11.8 14.5 12.9 12.6 11.8 11.4 10.6 Government
health
expenditure
(VNDbn) 42,928.3 51,277.0 61,920.3 71,635.3 80,603.8 89,731.2 99,167.5 109,220.4 120,166.2 Government
health
expenditure
(VNDbn), %
chg y-o-y 28.7 19.4 20.8 15.7 12.5 11.3 10.5 10.1 10.0 Government
sector health
expenditure,
% of total 37.5 37.8 37.9 38.2 38.4 38.3 38.2 38.1 37.9
Source: BMI, WHO
Table: Healthcare Private Indicators, 2009-2017
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f
Private health
expenditure
(US$bn) 4.0 4.4 4.9 5.5 6.2 7.0 7.9 8.8 9.9 Private health
expenditure
(US$bn), %
chg y-o-y 1.7 9.8 11.6 12.8 12.3 12.7 12.3 12.1 11.5 Private health
expenditure
(VNDbn) 71,424.1 84,228.6 101,532.6 115,724.6 129,532.5 144,364.3 160,219.4 177,573.1 197,007.3 Private health
expenditure
(VNDbn), %
chg y-o-y 10.1 17.9 20.5 14.0 11.9 11.5 11.0 10.8 10.9 Private sector
Trang 20Prescription Drug
The market figures for prescription and
non-prescription sectors are blurred by a lack of any
proper distinction between the two In fact,
according to some drugstores, only 20-30% of
patients buy drugs with a prescription Only
medicines that cause dependency, such as
benzodiazepines, are routinely refused sale without a
prescription Antibiotics are the most popular drug
sold without a prescription This has resulted in
worrying levels of antibiotic resistance For
example, nearly 70% of bacteria carried by people
living in urban parts of Vietnam are resistant to
penicillin
Nevertheless, the growth of the prescription
medicines market will outpace the growth of OTCs,
mainly due to the influx of expensive patented
products from abroad and increased demand for
sophisticated drugs Additionally, tighter regulations
in the pharmaceuticals sector as a whole are likely to lead to the introduction of stricter dispensing
guidelines with the good pharmacy practice (GPP) recommendations coming into force in 2011
By 2017, we forecast that prescription medicines will be worth VND96,681bn (US$4.83bn) at consumerprices, posting a CAGR of 19.7% in local currency terms (thus somewhat above the wider pharmaceuticalmarket) In percentage terms, at this point, prescription drugs will account for 74.6% of the total market,from 73.3% in 2012, driven by expanded access to formal healthcare in rural areas, although the recent
health insurance changes will have a detrimental effect on access to treatment in the shorter term at least.The relaxation of the drug price freeze will also have an effect on the market, although some customers may
no longer be able to afford prescription medicines
The retail price of both essential and non-essential pharmaceuticals continues to rise; a situation that could
be partially explained by Vietnam's high headline rate of inflation, which is pushing up the cost of raw
materials Manufacturers have attributed the rises to foreign currency increases However, there are
accusations that foreign drugmakers collude with local distributors to keep prices high, while some
Prescription Drug Market Forecast
2009-2022
Prescription drug sales, US$bn (LHS) Prescription drug sales, % of total sales (RHS)
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f 2018f 2019f 2020f 2021f 2022f 0
5 10 15
72 74 76
f = BMI forecast Source: BMI, Drug Administration of Vietnam (DAV), Vietnam Ministry of Health, domestic companies, local press
Trang 21distributors may pay doctors commissions to ensure they prescribe their drugs Research published inSeptember 2009 in the Southern Med Review reports that medicine prices in Vietnam are high, both forpatented and generic drugs, and that regulation is required to control mark-ups One other method ofkeeping prices to reasonable levels is through controlling the volume of drugs on the market.
Hospitals remain the primary source of healthcare, a factor that will continue to boost the demand forprescription pharmaceuticals, especially given the government's programme to modernise and expand thenumber of hospitals in the country Additionally, the government's longer-term programme to privatise keysecondary institutions is likely to have a beneficial effect on market values At present, only around 19-20%
of all hospital drugs are sourced locally, according to official figures In Q409, the DAV announced thatdomestic pharmaceutical companies were aiming to meet 60% of the market's demand by 2010
Demographic and environmental trends will be some of the key drivers of the prescription market inVietnam Respiratory problems, including asthma and COPD, are on the rise, partly due to the high
prevalence of smoking and partly due to poor air quality Manufacturers of drugs in the respiratory
therapeutic category will, therefore, have considerable room for expansion over the coming years Similarly,increased incidence of cancer, diabetes and hypertension among the Vietnamese population will providescope for drugmakers to expand
One therapeutic area that has strong potential is oncology In Vietnam, around 150,000 people a yearcontract cancer and mortality rates are very high, standing at around 50% By 2010, cases were expected toreach 200,000 per year, with 100,000 fatalities The most common cancers are lung, liver and stomach Part
of the problem is high smoking levels, with Vietnam having the highest prevalence rates among men in theworld Diabetes is another therapeutic area with potential for growth Lifestyle changes influenced by theWest mean the incidence of the disease has increased considerably, especially among young people, andmany sufferers do not realise they suffer from diabetes until complications occur
Moreover, prescribing patterns seem to be influenced by economic considerations, with drug companiespaying commissions to doctors who promote certain types of product The HCMC authorities conducted aninvestigation into the practice, with findings revealing that a number of doctors were in receipt of more than
VND500mn (US$26,300) each month The investigators looked into the prescribing of Schering-Plough's
hepatitis drugs - namely PegIntron (interferon Alfa-2b) in 50mcg and 80mcg dosages, with commissions
reportedly being in the region of 10% to 30% of the drugs' cost Joint monthly revenues for the two drugsare reportedly in excess of VND6bn (US$315,000)
Trang 22Local industry representatives claim that large firms can therefore gain an upper hand as they can afford topay higher commissions, although doctors' relationship with companies also have a role to play in theirdecisions Moreover, despite the existence of hospital medicine councils - which are in charge of makingprescribing suggestions and supervising prescribing patterns - many doctors can still suggest different types
of medicines to their patients Patients have also stated that commissions are widespread
Table: Prescription Drug Sales Indicators 2009-2017
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f
Prescription
drug sales
(US$bn) 1.24 1.50 1.77 2.08 2.46 2.94 3.50 4.13 4.83 Prescription
drug sales
(US$bn), %
chg y-o-y 22.7 20.5 18.4 17.4 18.3 19.7 18.7 18.1 17.1 Prescription
drug sales
(VNDbn) 22,110.39 28,622.01 36,603.17 43,419.93 51,185.42 60,562.46 71,065.05 82,981.55 96,680.89 Prescription
drug sales
(VNDbn), %
chg y-o-y 32.8 29.5 27.9 18.6 17.9 18.3 17.3 16.8 16.5 Prescription
Trang 23Value development of the patented drugs segment
and consequently the overall prescription segment
-will be hampered by the government's plan to
contain pharmaceutical costs through restrictions on
advertising and the request that hospitals and
medical professionals give preference to
domestically produced drugs, as well as the fact that
most of the insured now incur some sort of
co-payment Moreover, a number of high-value drugs
are due to come off patent in the coming years
Nevertheless, the price increase evident since the
start of 2011 may take the value of the prescription
and patented markets beyond current estimates By
2022, we expect the patented drug sector to reach
VND37,109bn (US$1.86bn), but represent a lower
percentage (18.51% versus 22.7% in 2012) of the
total market Over the 2012-2022 period, patented
drugs are expected to post a CAGR of 10.7% in local
currency (11.2% in US dollars term), slightly below the rate of the overall market development
The gradual reduction of tariffs on pharmaceutical products as part of WTO accession will have a positiveeffect on the patented drug market, as it will encourage import penetration, helping the sector to develop.The added competition should also force the country's state-owned drug firms to improve efficiency
However, counterfeit drugs will continue to have a detrimental impact on patented drug sales over the
forecast period, despite the government's efforts to the contrary The global economic slowdown has fuelleddemand for cheaper drugs, and counterfeit medicines are prospering as a result Supported by the WHO,police, customs and regulatory officials in the country have begun to coordinate their activities, althoughlittle can be done in terms of enforcement without greater commitment to IP rights as well as more stringentpenalties for violators
Corruption also has a role to play in drug prices, with commissions paid to pharmacists and doctors by salesrepresentatives and distributors to persuade them to prescribe their product to push up the retail price of
Patented Drug Market Forecast
2009-2022
Patented drug sales, US$bn (LHS) Patented drug sales, % of total (RHS)
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f 2018f 2019f 2020f 2021f 2022f 0
1 2
0 50 100
f = BMI forecast Source: BMI, Drug Administration of Vietnam (DAV), Vietnam Ministry of Health, domestic companies, local press
Trang 24medicines Such practices can only damage the industry as a whole, putting many patented products beyondthe budgets of the majority of the Vietnamese population.
Speciality medicines, such as central nervous system (CNS) and cardiovascular drugs, are expected to bethe key growth area, while an increase in cancer, diabetes and hypertension will also generate productdemand However, the basic nature of consumption is illustrated by the continued strong showing ofantibiotics and alimentary/metabolism products The need to contain the HIV/AIDS epidemic and relatedhealth problems will boost the antiretroviral sector, while the prevention of swine flu and similar diseasescontinues to drive the growth of anti-flu drugs
Table: Patented Drug Market Indicators, 2009-2017
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f
Patented
drug sales
(US$bn) 0.41 0.48 0.56 0.64 0.75 0.86 0.98 1.11 1.23 Patented
drug sales
(US$bn), %
chg y-o-y 20.7 18.3 16.2 15.0 16.0 15.2 14.2 12.5 11.0 Patented
drug sales
(VNDbn) 7,248.31 9,209.95 11,560.38 13,437.90 15,535.61 17,696.57 19,974.27 22,219.95 24,532.76 Patented
drug sales
(VNDbn), %
chg y-o-y 30.6 27.1 25.5 16.2 15.6 13.9 12.9 11.2 10.4 Patented
drug sales,
% of
prescription
sales 32.78 32.18 31.58 30.95 30.35 29.72 29.09 28.45 27.79 Patented
Trang 25Although the overall generic drug market is sizeable,
standing at around VND29,982bn (US$1.44mn) - or
approximately 50% of the overall market's value - in
2012, most products were actually low-quality
copies of unproven bioequivalence The Ministry of
Health is stepping up its efforts to address the
problem by enlisting the help of medical
professionals in the country, in a bid to improve
generic usage and the utilisation of domestically
made products in hospitals and clinics
Additionally, entrance into the WTO should result in
dubious copy products gradually being purged from
the market, as the country brings its IP regime in line
with TRIPS However, given the notoriously poor
standard of IP enforcement in the country, these
illicit products will continue to have a sizeable
influence in the near future
Overall, generic products are likely to continue dominating the market in volume terms and we forecast thevalue of the sector should reach VND114,962bn (US$5.75bn) in 2022, accounting for over 57.3% of thetotal market (up from the calculated 50.0% in 2011) Vietnam offers strong prospects for generic marketgrowth due to low consumer purchasing power However, a number of obstacles still remain, such as a
widespread belief that generic drugs are inferior to patented products and that in many cases, they are notthat much cheaper than patented counterparts They are also not as widely available as they could be
In the meantime, the legalisation on parallel imports, which must be cheaper than locally produced drugs,will increase the pressure on companies to compete on price and should also have the impact of breaking updistributor-led monopolies Similarly, the policy of publishing drug prices on the DAV's website should alsoinstil further competition into the market and will allow hospitals to make more informed purchasing
2.5 5 7.5
0 50 100
f = BMI forecast Source: BMI, Drug Administration of Vietnam (DAV), Vietnam Ministry of Health, domestic companies, local press
Trang 26Table: Generic Drug Sales Indicators, 2009-2017
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f
Generic drug
sales (US
$bn) 0.83 1.02 1.21 1.44 1.71 2.03 2.40 2.78 3.19 Generic drug
sales (US
$bn), % chg
y-o-y 23.7 21.6 19.4 18.5 19.3 18.7 17.7 16.1 14.6 Generic drug
sales
(VNDbn) 14,862.08 19,412.06 25,042.78 29,982.03 35,649.82 41,838.78 48,690.87 55,892.38 63,731.93 Generic drug
sales
(VNDbn), %
chg y-o-y 33.9 30.6 29.0 19.7 18.9 17.4 16.4 14.8 14.0 Generic drug
sales, % of
prescription
sales 67.22 67.82 68.42 69.05 69.65 70.28 70.91 71.55 72.21 Generic drug
sales, % of
total sales 48.80 49.37 50.00 50.63 51.24 51.87 52.52 53.17 53.84
f = BMI forecast Source: BMI, Drug Administration of Vietnam (DAV), Vietnam Ministry of Health, domestic companies, local press
Trang 27Despite the blurred distinction between prescription
and non-prescription products, OTC healthcare has
been achieving relatively robust value growth in the
last few years The value of OTC sales is likely to
reach VND48,457bn (US$2.42bn) in 2022, up from
VND15,794bn (US$760mn) in 2012 At the same
time, the sector's share of the total market as a
percentage is expected to fall to 24.2%, from 26.7%,
due to the rising value of the prescription sector and
more expensive imports, but also due to stricter
dispensing controls An enforced ban on the sale of
prescription drugs without the consent of doctors is
likely in the coming years Under GPP regulations, it
is inevitable that part of the cost of modernising
pharmacy facilities will be passed on to consumers
Key drivers of OTC market growth will be mostly
limited to volume, as consumers become better
educated and more confident about self-medication
OTC drugs will also benefit as consumers spending power increases, and - in the case of the low incomepopulation - they may well turn to OTCs and traditional medicines to seek cheaper alternatives to patenteddrugs
Another factor affecting the growth of the self-prescription market is that manufacturers import the bulk ofraw materials and APIs, which disadvantages segments such as vitamins and analgesics, especially giventhe local currency depreciation compared with key sources markets like China, Japan and South Korea In
H109, the price of analgesic Salonpas - which is used to treat neck and back pain - increased twice.
Meanwhile, the prices of some 20 eyewashes produced by US-based Alcon rose by 8%.
Nevertheless, despite these setbacks, vitamins and dietary supplements are one of the fastest growing
segments of OTC healthcare in Vietnam, with analgesics remaining the best sellers Single vitamin
supplements have become common household products in the country, while high generic penetration inthis area has helped to make the products affordable to the majority of consumers In fact, according to
survey conducted by market research firm AC Nielsen in partnership with the Association of the European
OTC Medicine Market Forecast
2009-2022
OTC medicine sales, US$bn (LHS) OTC medicine sales, % of total sales (RHS)
2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f 2018f 2019f 2020f 2021f 2022f 0
1 2 3
0 50 100
f = BMI forecast Source: BMI, Drug Administration of Vietnam (DAV), Vietnam Ministry of Health, domestic companies, local press
Trang 28Self-Medication Industry (AESGP), consumers in Vietnam (at 45% of the total) are among the most likely
to take an OTC drug for a minor ailment as soon as symptoms are present
Market research also established that it is common for people in Vietnam to ask the advice of unlicensedpharmacists or friends when choosing a medicine, rather than seeing a doctor and receiving a prescription.Concern surrounds pharmacists who offer customers prescription-only medicines over the counter, which inthe case of drugs such as antibiotics, can lead to resistance if they are overused Like many other Asiancountries, branding and advertising is becoming increasingly prevalent in Vietnam's OTC sector
Meanwhile, BMI believes that there is great potential for Vietnam's traditional medicines (TM) sector as
long as the government can attract investment in extraction technologies, reduce Vietnam's reliance onimporting raw materials and in turn bring down the retail prices of such products With more than 4,000medicinal herbs and plants in the country, there could be myriad applications in the consumer health sector,which would boost the overall OTC market value
However, the government will also have to improve regulation of the sector It is estimated that up to 70%
of traditional medicines are fakes imported into the country, while many Chinese medicine clinics
investigated by government inspectors during H209 were found to stock poorly labelled goods and manypractitioners lacked professional training Presently, the MoH only allows around 15 herbal brands to be
sold in Vietnam, although the market is saturated with unlicensed offerings BMI believes that in the
coming years, the MoH will increase its reliance on TM and the cultivation of Thuong Hoang, a mushroomthat has been used traditionally to treat cancer, is a positive step in the right direction
In February 2011, Deputy Prime Minister Nguyen Thien Nhan stated that the government wants to continue
to nurture the traditional medicine sector and drafted a plan that aimed to modernise traditional medicine by
2020 under decree 2166/QD-TTg
Trang 29Table: OTC Medicine Sales Indicators, 2009-2017
Trang 30Pharma Trade
Vietnam is highly reliant on pharmaceutical imports
Latest data from UN Commodities Trade Database
(UNComtrade) showed that the country imported
VND24,882bn (US$1.3bn) worth of pharmaceuticals
in 2010 while exporting VND931.3bn (US$48.7mn)
worth of products in the same period Given that its
pharmaceutical sector is still in its infancy, we
expect such reliance on imports to continue
Between 2013 to 2017, we forecast that
pharmaceutical exports and imports will see local
CAGR of 25.3% and 17.0% respectively (26.4% and
18.0% respectively in US dollars terms)
Local production accounts for around half of
Vietnam's pharmaceutical consumption, but only a
tiny fraction of this is currently exported According to the UN Comtrade database, key export destinationsinclude Germany, India and Nigeria Meanwhile, India will continue to be one of the key providers of
pharmaceuticals to Vietnam, boosted by volumes, although producers from France and other developed
markets also feature heavily in the import mix
The government aims to increase its drug exports, with Deputy Health Minister Cao Minh Quang
announcing in November 2009 that - given that Vietnam had recently become self-sufficient in terms of
measles vaccine production - the next step is to look towards exporting these vaccines We expect increasedharmonisation with international GMP standards to provide a major boost for exports by those
manufacturers with sufficient capital to make the necessary investments A further positive for the domesticindustry is reports that the government is looking to increase FDI by multinationals
Like firms from regional neighbours Bangladesh and Pakistan, Vietnamese drug makers are targeting
markets with low barriers to entry South East Asian countries such as Laos and Cambodia are prime
targets, while African states are growing in popularity Meanwhile, the Middle East and the CIS have bothbeen touted as potential future customers for Vietnamese-made pharmaceuticals
The above strategy is exemplified by Mekophar Chemical Joint-Stock Company Building on an existing distribution relationship, the drugmaker has entered into an agreement with Nigeria's Neros
Pharmaceutical Trade Forecast
2008-2017
Pharmaceutical exports, US$mn (LHS) Pharmaceutical imports, US$mn (LHS) Pharmaceutical trade balance, US$mn (RHS)
2008 2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f 0
2,500 5,000
-4000 -2000 0
Trang 31Pharmaceuticals to build a manufacturing plant in Africa Mekophar also exports medicines to the
Democratic Republic of the Congo, Myanmar and Russia
In the meantime, as a greater proportion of Vietnam's vast population become consumers of
pharmaceuticals, various state agencies are looking for local producers or Vietnamese subsidiaries offoreign firms to increase output rather than relying on imports For example, the health ministry is
facilitating this goal by improving the legal framework for setting up medicine manufacturing businesses
By October 2007 Vietnam had licensed 370 foreign companies to make pharmaceuticals - a significantincrease on 2006 Along these lines, DAV announced that the country's pharmaceutical industry aims tomeet 80% of the market's demand by 2020
While progress has been made, much more needs to be done to maintain and improve the operating
environment for such goals to be realised According to the Vietnam Pharmaceutical Researchers'
Association, it is imperative that Vietnam continues to observe intellectual property rights as defined by theWTO In addition, the organisation is asking that the government engage in more dialogue with the
industry, to ensure the effective implementation of policies For the time being, we expect imports tocontinue dwarfing exports, increasing the negative trade balance to around US$4bn by 2017
Table: Exports And Imports Indicators, 2009-2017
tical
exports (US
$mn), %
chg y-o-y 35.1 14.2 29.6 25.7 26.0 26.2 26.4 26.5 26.6 Pharmaceu
tical
exports
(VNDmn) 758,969.70 931,319.89 1,304,304.96 1,657,223.04 2,080,862.10 2,596,716.86 3,244,373.71 4,058,353.07 5,113,417.37 Pharmaceu
tical
imports (US
$mn) 1,140.59 1,301.31 1,581.35 1,850.32 2,181.69 2,602.22 3,078.50 3,623.69 4,228.78 Pharmaceu
tical 31.0 14.1 21.5 17.0 17.9 19.3 18.3 17.7 16.7
Trang 32Exports And Imports Indicators, 2009-2017 - Continued
tical trade
balance
(US$mn) -1,097.95 -1,252.60 -1,518.21 -1,770.92 -2,081.65 -2,475.95 -2,918.91 -3,421.78 -3,973.11 Pharmaceu
By May 2010, local press reported that the number of private facilities topped 30,000, including morethan 100 private hospitals and more than 5,400 beds, according to a Ministry of Health official To date,some 70 private healthcare projects have also received foreign investment Similarly, foreign investors havepoured capital into the pharmaceutical industry (of more than US$300mn), although none of those projectsinvolve pharmaceutical manufacturing
According to the GSO of Vietnam, there were a total of 956 hospitals in the South East Asian countryduring 2007, up from 842 in 2003 In 2008, the GSO statistics put the number of state-run hospitals at 974,which equates to a hospital:population ratio of 1:88,090, which is low compared with other countries at asimilar level of economic development In 2011, the number of hospitals increased by 3% y-o-y, to 1,059 in
Trang 332011 However, the number of hospital beds and doctors per 1,000 population stayed flat - at 2.01 and 0.71respectively GSO statistics show that there were just 1.75 hospital beds per 1,000 population in Vietnamduring 2008 Central hospitals in Vietnam are facing a shortage of beds to the extent that in some hospitals asingle bed is being shared by two or sometimes even three patients The Ministry of Health says thatdemand for beds in provincial hospitals is 115%, while in major cities it is 250%.
According to the Director of Viet Duc Hospital, Nguyen Tien Quyet, the main reason behind such
overloading at central hospitals is the low standard of health staff training at a community level, due towhich a large number of patients are transferred to these central hospitals Each year the health sector needsover 36,000 new health workers but the training system can only provide 24,000, according to the healthministry statements made in June 2008
A year later, in November 2009, overcrowding in hospitals returned to the headlines with Prime MinisterNguyen Tan Dung meeting with other ministers to address the problem Health minister Hguyen QuocTriey announced that Vietnam has only 18 hospital beds per 10,000 citizens and the government wants toraise this ratio to 25 beds, in line with global averages The government views the creation of day centresand increasing the number of family practitioners as a solution to this overcrowding
Key Risks To BMI's Forecast Scenario
The existence of rampant corruption will continue to hinder the country's progress in the pharmaceuticaland healthcare sector, bringing downside risks to its business environment In August 2012, it was revealedthat Vietnam's social health insurance funds are running a deficit, in part due to mismanagement of fund aswell as a result of corruption In March 2012, Doan Van Cuong, an ex-employee of the Can Tho socialinsurance department, made fraudulent claims He used the names of pregnant women and asked forpostnatal assistance worth VND119.5bn (US$5,730), even though these women were not his employees
Inflation will be a major factor in these high nominal market growth rates BMI expected general inflation
to spike at 18.6% in 2011 before dropping back to 5% per annum in the latter half of the 10-year forecastperiod Higher costs of production and the lack of a strict government policy of pharmaceutical pricecontrols makes it likely that retail pharmaceutical prices will rise over the forecast period
Vietnam has been affected in recent months by negative macroeconomic factors, which could have a
knock-on effect knock-on the development of the healthcare sector and knock-on pharmaceutical expenditure Vietnam, likemany of Asia's export-focused manufacturing economies, will remain vulnerable to a downturn in Westernmarkets where much of its output is consumed While economic conditions may put private sector FDI
Trang 34projects in jeopardy, the trend for government economic stimulus packages has the potential to boost thepharmaceutical sector if government funds are invested in healthcare infrastructure.
The Ministry of Health plans to build a new antibiotics plant, introduce incentives to attract foreign
investment and open GMP-compliant facilities courtesy of state-owned producer Vinapharm, which should
serve to boost market development However, the implementation of this programme remains dependent onfinancial resources, with the economy vulnerable to regional and global fluctuations, as well as politicalwill Similarly, the government may accelerate the implementation of its pricing restrictions, as well aspossibly reverse the price increases witnessed to date, which would threaten current forecasts
Risks to export forecasts are mostly to the upside, from the point of view of volumes produced A number
of foreign players have - or are in the process of establishing - export ventures in the country The fact thatsuch facilities comply with international norms will continue to stimulate export potential
The current trend for regional harmonisation provides the ideal background for progress of Vietnam'shealthcare and pharmaceutical industries However, whether such reform can be carried out successfully is amatter for much conjecture given the disorganised state of the sector Nevertheless, Vietnam's WTOmembership since early 2007 is expected to stimulate other similar deals in the region
Trang 35Macroeconomic Forecasts
Economic Outlook - Q2 2013
BMI View: The State Bank of Vietnam (SBV)'s surprise decision to cut its policy rate by 100 basis points
from 10.00% to 9.00% suggests that policymakers are under increasing pressure to stimulate economic growth in 2013 We believe that the latest move will help reinforce government efforts to boost private sector investment Given that money supply growth remains considerably low by historical standards, we believe that the risks of reigniting inflationary pressures remain manageable.
The State Bank of Vietnam (SBV) cut its policy rate (refinancing rate) by 100 basis points from 10.00% to9.00% on December 24, just days before the General Statistics Office published its preliminary estimate for
GDP growth to come in slightly weaker-than-expected at 5.0% for 2012 (compared to Bloomberg consensus
of 5.2%) The surprise rate cut came amid growing concerns that mounting bad debts across the bankingsector are deterring banks from issuing new loans to businesses, and that this could severely underminegovernment efforts to reignite economic growth in 2013 From our perspective, the move also suggests thatpolicymakers are under increasing pressure to adopt more aggressive measures to stimulate economicgrowth in an attempt to stem the growing number of bankruptcies among small-and-medium enterprises(SMEs) and rising unemployment This is closely in line with our view that the Vietnamese government'seconomic agenda will remain skewed towards boosting growth in 2013
Trang 36Recovery On Track
Vietnam - Real GDP, VNDbn (LHS) & % chg y-o-y (RHS)
Source: BMI, General Statistics Office
We are seeing evidence that credit conditions are beginning to improve and we expect demand for privatesector credit to pick up gradually in H113 In addition to aggressive monetary policy easing by the SBV, thegovernment has also announced plans to slash corporate income tax rates by two percentage points to 23%
in 2013 We believe that lower lending rates and tax incentives will help reinforce government efforts toattract foreign direct investment and boost private sector investment over the coming quarters
Inflation Still A Manageable Risk
International organisations including the World Bank and International Monetary Fund have warned againsteasing monetary policy too aggressively, which risks reigniting inflationary pressures Although we
acknowledge these risks, we highlight that the recent rebound in money supply growth remains
considerably weak by historical standards As the accompanying chart shows, prior to periods in whichVietnam experienced very high inflation (2008 and 2011), M2 money supply was expanding at a rate of33.3% and 46.1% in 2007 and 2010, respectively This compares to M2 growth that came in at a record low
of just 6.0% in 2012 and our forecast for a mild pick-up towards 11.0% for 2013, suggesting that inflationshould remain manageable at under 7.0% in 2013
Trang 37Credit Conditions To Improve In 2013
Vietnam - M2 Money Supply, VNDbn (LHS) & % chg y-o-y (RHS)
Source: BMI, State Bank of Vietnam
To be sure, we acknowledge that the risk of a potential surge in commodity prices in 2013 - especially foodprices, which make up around 40% of the CPI basket - could turn out to be a wildcard for policymakers Butfor now, we believe that overall conditions in Vietnam remain in favour of our forecast for real GDP growth
to come in relatively strong at 7.0% in 2013
Expenditure Breakdown
Private Consumption: We expect private consumption to grow at a robust pace of 5.6% in 2013 However,
we note that the risk of a sustained collapse in exports and further bankruptcies among SMEs, could
potentially lead to widespread job losses in export-driven sectors Uncertainties over the outlook for
employment could in turn, prompt households to cut back on spending
Gross Fixed Capital Formation: We foresee a significant pickup in private sector investment growth in
2013 We believe with lending rates will gradually ease over the coming months as the effect of recent ratecuts by the SBV begins to kick in We are also seeing evidence that credit conditions are improving.Accordingly, we expect gross fixed capital formation growth to accelerate from 4.3% in 2012 to 5.9% in2013
Trang 38Public Spending: We expect total public spending to remain relatively resilient in 2013, expanding at arespectable pace of 5.4% However, there is limited room for the government to increase spending furtherdue to concerns over the need to finance a potential bailout of ailing state-owned commercial banks.
Net Exports: Net exports remain the biggest downside risk to our outlook for the Vietnamese economyalthough we expect external demand to pick up as we head into H113 Vietnam has been recording anaverage monthly trade surplus of US$172mn since June 2012 (resulting in a year-to-date surplus of US
$77mn) and see the case for a substantial pickup in external demand on the back of a rebound in regionalgrowth over the coming month However, we believe that China's structural imbalances will return in H213,becoming a drag on regional growth Accordingly, we still expect exports to expand at a moderate pace of6.5% in 2013
Table: Vietnam - Economic Activity
2008 2009 2010 2011e 2012e 2013f 2014f 2015f 2016f 2017f
Nominal
GDP,
VNDbn 2 1,485,038 1,658,389 1,980,914 2,536,631 2,950,684 3,361,036 3,813,158 4,301,043 4,832,660 5,422,488 Nominal
GDP, US
$bn 2 90.3 93.16 103.53 122.82 141.44 161.59 185.42 211.56 240.43 271.12 Real
capita,
US$ 2 1,051 1,072 1,178 1,383 1,576 1,782 2,025 2,289 2,577 2,881 Populati
on, mn 3 86 86.9 87.8 88.8 89.7 90.7 91.6 92.4 93.3 94.1 Industrial
producti
on index,
% y-o-y,
ave 1,4 13.6 6.7 14.1 10.9 7 12 14 13 12 11 Unemplo
Notes: e BMI estimates f BMI forecasts 1 at 1994 prices Sources: 2 Asian Development Bank, General Statistics Office; 3
World Bank/UN/BMI; 4 General Statistics Office.
Trang 39Industry Risk Reward Ratings
Industry Risk/Reward Ratings
In BMI's Q213 Asia Pacific Pharmaceutical Risk/Reward Ratings (RRRs), which assesses pharmaceutical
markets according to attractiveness to multinationals, the region scores 53.4 out of 100, which is a slightincrease of 0.2% from Q412's score of 53.3 This score is behind Western Europe (65.8) but ahead ofCentral and Eastern Europe (50.7), the Americas (49.4) and the Middle East and Africa (44.2)
Table: Asia Pacific Pharmaceutical Risk/Reward Ratings, Q213
Industry Rewards Rewards Country Rewards Industry Risks Country Risks Risks Pharma RRR Regional Rank
Trang 40Vietnam's Pharmaceutical Risk/Reward Rating (RRR) score for Q213 is unchanged from the previous
quarter This is also the case for all other countries in BMI's proprietary system that ranks pharmaceutical
markets according to attractiveness to multinational drugmakers A minor re-weighting of one of the RRRcomponents is being implemented to improve the tool, and the adjusted scores for all markets will bepublished in the Q313 updates of the Pharmaceuticals & Healthcare reports Vietnam has a RRR score of49.3 out of 100, making it the 11th most attractive pharmaceutical market in Asia Pacific
We maintain that Vietnam's pharmaceutical and healthcare sector presents strong growth opportunities forforeign investors, although corruption will continue to pose a downside risk Through to 2022, we forecastthat Vietnam's pharmaceutical and healthcare sectors will grow at local compound annual growth rates(CAGRs) of 12.3% and 9.9% respectively Much of this attractiveness is supported by the country's
increasingly affluent and ageing population, a rise in non-communicable diseases as well as the country'saim to provide universal healthcare coverage
Rewards
Industry Rewards
Vietnam is an attractive market currently experiencing double-digit growth and, importantly, we expect thistrend to continue for at least the next five years However, very low annual per capita spending (just overUS$20 in 2011) and a relatively small market represent distinct drawbacks, which limit the country's score
in this category
Country Rewards
Vietnam scores poorly because of its large rural population, which lacks access to healthcare providers such
as hospitals, clinics and pharmacies As a result of the Vietnam War, when 2-5mn people died,
demographics are skewed, so there are many more youths than elderly people Since old people consumemore medicines, the opportunities for drugmakers in a country with a population of 89mn are fewer thanexpected However, with rapid demographic growth anticipated, there should still be opportunities By
2021, the population should top 97mn