An Infographic Is A Visual Depiction Of Data, Designed To Tell A Story That Is More Likely To Be Read And Remembered Visuals are processed 60,000x faster than anything else in our brain. 50% of our brain is “wired” for visuals. An infographic is 30x more likely to be read than a textbased article Information graphics or infographics are graphic visual representations of information, data or knowledge intended to present complex information quickly and clearly. They can improve cognition by utilizing graphics to enhance the human visual system’s ability to see patterns and trends. The process of creating infographics can be referred to as data visualization, information design, or information architecture.
Trang 1MADE EASY Infographics
Chris Lema
Trang 2The Power of
STORY
Trang 3Since we were kids!
We’ve been telling stories
Trang 5You’re Yoda In terms of the story…
Trang 6I said it first….she said it louder
Nancy Duarte
http://www.ted.com/talks/
nancy_duarte_the_secret_structure_of_great_talks.html
Trang 7The Power of
Infographics
Trang 8When you saw this…
Remember the Matrix?
Trang 9saw her?
How many of you
Trang 11Visuals are processed 60,000x faster than anything else in our brain
50% of our brain is “wired”
for visuals
An infographic is 30x more likely
to be read than a text-based article
By the Numbers
60 k
50
30
Trang 12How to Assemble
A Visual Story
Trang 13What point are you trying to make?
Trang 14Find the research to back you up!
Trang 15Sketch out your concept!
Trang 16Where to find
The Data
Trang 17DataMarket.com NumberOf.net
Trang 18SOURCE Go to the
Trang 19An Example
Making the
Case for WordPress
Trang 20WORDPRESS
Everybody is using
Trang 21COMPETITION
It’s killing the
Trang 22PLUGINS
There are lots of
Trang 23Already Made
Thankfully, the case was
http://yoast.com/wordpress-stats/
Trang 24You don’t need to be a designer
Infographic
Tools
Trang 29Now it’s time for a
DEMO