Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments.. Security personnel
Trang 1FOREIGN TRADE UNIVERSITY
HO CHI MINH CITY CAMPUS FACULTY OF BUSINESS ADMINISTRATION AND FINANCE - ACCOUNTING
DESIGN THINKING INDIVIDUAL ASSIGNMENT REPORT
TOPIC: STREAMLINING CAMPUS PARKING: A TECHNOLOGY-BASED SOLUTION FOR PARKING TICKET, PAYMENT AND STUDENT VERIFICATION FOR UNIVERSITY
STUDENTS IN HO CHI MINH CITY
Student: Tran Pham Nhat Tan Student ID: 2312155181 Classcode: 186
Lecturer: Huynh Dang Khoa
Invigilator 1’s signature Examiner 1’s signature
Invigilator 2’s signature Examiner 2’s signature
Ho Chi Minh City, 16" October, 2024
Trang 2The Report Assessment: Evaluating Student Performance
Describe the issue and relate it to the theory
Analysis recommendations logically
Meet requirements
Good citation and reference
Trang 3CHAPTER I: PROJECT OVERVIENW L SH TH HH1 111111111101 01 011011011111 HH HH 4
“ Noo can e 6
CHAPTER TIT: EMPATHY 0155 8
“mh a0 na 21
CHAPTER V: IDEATION 2.2.1 1101111411111 1111111101 0111 111111 11111111 k1 Hy th 24
¬—°»ẻ 2 .a.1ìa ä 24
CHAPTER VI: PROTOTYPPE - 12010121111 11111 11111111111 11 0111111011111 116 11 111g rệt 28
6.1 FTU2 Parking Website 28
6.3 QR code for Parking Payments & Students VerIfication .c sec 29
Trang 42.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 52.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 62.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 7The lack of a digital system for payments is a major shortcoming Students frequently express their desire to use mobile payment apps such as MoMo or VNPay, which are widely
used in Vietnam The fact that students have to carry cash for parking payments is not only
inconvenient but also poses a security risk, as cash is prone to theft Additionally, the absence of real-time parking availability updates means that students have no way of knowing whether there
is an available spot before arriving on campus This lack of information leads to unnecessary
congestion and stress as students circle the lot in search of parking
2.5 Desire for Modernization and Digital Integration
The demand for modernization is high among the student body and staff at FTU Students are accustomed to using digital tools in their day-to-day activities, and the lack of integration of such tools into the parking system is a source of frustration Many students have expressed their desire for a QR code-based system that would allow them to scan their phones upon entry,
thereby eliminating the need for physical tickets Similarly, the ability to pay for parking through mobile apps is seen as a must-have feature, given the increasing trend towards cashless
transactions in Vietnam
Digital integration would also allow for more efficient management of parking spaces
By using real-time data, the university could optimize parking space allocation, ensuring that students are able to find parking more quickly and efficiently This would reduce congestion and allow for a smoother flow of traffic in and out of the parking lot The introduction of automated systems would also reduce the burden on security personnel, allowing them to focus on more critical tasks rather than managing mundane ticketing and payment processes
2.6 Opportunities for Improvement
The existing context presents several opportunities for improvement that the FTU Parking System can address By introducing a digital solution that integrates QR code scanning, cashless payments, and real-time parking availability updates, the university can drastically
improve the parking experience for its users These technologies are widely available and have been successfully implemented in other sectors, making them feasible for adoption at FTU
A modern parking system would not only improve user satisfaction but also enhance the university’s reputation as a forward-thinking institution that embraces technology The
introduction of an automated parking solution could serve as a model for other universities in Vietnam, positioning FTU as a leader in digital campus management Additionally, the revenue generated from the parking system, through subscription models or pay-per-use fees, could be reinvested into further improving campus infrastructure and services
Trang 82.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 9The lack of a digital system for payments is a major shortcoming Students frequently express their desire to use mobile payment apps such as MoMo or VNPay, which are widely
used in Vietnam The fact that students have to carry cash for parking payments is not only
inconvenient but also poses a security risk, as cash is prone to theft Additionally, the absence of real-time parking availability updates means that students have no way of knowing whether there
is an available spot before arriving on campus This lack of information leads to unnecessary
congestion and stress as students circle the lot in search of parking
2.5 Desire for Modernization and Digital Integration
The demand for modernization is high among the student body and staff at FTU Students are accustomed to using digital tools in their day-to-day activities, and the lack of integration of such tools into the parking system is a source of frustration Many students have expressed their desire for a QR code-based system that would allow them to scan their phones upon entry,
thereby eliminating the need for physical tickets Similarly, the ability to pay for parking through mobile apps is seen as a must-have feature, given the increasing trend towards cashless
transactions in Vietnam
Digital integration would also allow for more efficient management of parking spaces
By using real-time data, the university could optimize parking space allocation, ensuring that students are able to find parking more quickly and efficiently This would reduce congestion and allow for a smoother flow of traffic in and out of the parking lot The introduction of automated systems would also reduce the burden on security personnel, allowing them to focus on more critical tasks rather than managing mundane ticketing and payment processes
2.6 Opportunities for Improvement
The existing context presents several opportunities for improvement that the FTU Parking System can address By introducing a digital solution that integrates QR code scanning, cashless payments, and real-time parking availability updates, the university can drastically
improve the parking experience for its users These technologies are widely available and have been successfully implemented in other sectors, making them feasible for adoption at FTU
A modern parking system would not only improve user satisfaction but also enhance the university’s reputation as a forward-thinking institution that embraces technology The
introduction of an automated parking solution could serve as a model for other universities in Vietnam, positioning FTU as a leader in digital campus management Additionally, the revenue generated from the parking system, through subscription models or pay-per-use fees, could be reinvested into further improving campus infrastructure and services
Trang 10CHAPTER IT: CONTEXT ANALYSIS
The current parking system at Foreign Trade University (FTU) in Ho Chi Minh City is characterized by numerous inefficiencies and frustrations that affect students, faculty, and staff
on a daily basis The system's reliance on outdated manual processes, including physical parking tickets and cash-based payments, results in significant time wastage, stress, and operational
inefficiencies, especially during peak hours when parking demand is at its highest A thorough analysis of the existing context reveals several key challenges that the proposed FTU Parking System seeks to address through the integration of moder digital technologies
2.1 User Behavior and Pain Points
The current parking system imposes a series of inconveniences on its users, mainly students, faculty members, staff, and visitors Students often arrive on campus only to find long queues for parking, which leads to time wasted both in waiting and in locating available spaces During peak hours, especially around the beginning of classes, it is common for students to circle the parking lot multiple times in search of a spot This frustration is exacerbated by the limited number of parking spaces, as FTU is a compact campus with high motorbike usage among
students
Another common issue is the requirement to manually present student ID cards and collect physical parking tickets upon entry This system is not only slow but also prone to errors and disputes Students frequently lose their parking tickets, leading to fines and arguments with parking personnel In some cases, students forget their student IDs, causing further delays and even missed classes as they struggle to verify their identity, Additionally, cash-based payments for parking fees are cumbersome, as students often do not carry small denominations, leading to additional delays at the payment kiosks
These pain points lead to a broader problem: students and faculty are increasingly dissatisfied with the parking system, which negatively impacts their overall experience on
campus This dissatisfaction is evident in their behavior, with many expressing frustrations about lost time, lack of convenience, and the feeling of anxiety associated with parking on campus In some cases, the inefficiencies of the parking system even lead to students arriving late for
classes, missing important instruction, or having their grades impacted due to tardiness
Trang 11CHAPTER II: EMPATHY
Empathize is a mechanism to understand and share the feelings of your users to foster deep user understanding and be able to uncover the deep user insights and needs
3.1 Observation (POEMS Framework)
engaging in dispute with the security personnel,
and staffs have separate parking lot, but yet they still have to engage in the time consuming parking practices
with manual ticketing processes and cash handling
dealing with disputes related to parking violations and lost tickets,
Frustration: Many students are
put off by the current parking system inefficiencies and payment method: They tend to lack small cash for payment, or losing the ticket They hate waiting in long queues in peak hours, or wasting time showing their students ID For teachers, it would save more time and increase their teaching motivation as well as overall satisfaction
Desire: A digital parking payment method and QR- scanned verification Most students are comfortable with the digital payment through phones via apps such as momo or bank
account
Trang 12
CHAPTER VIII: WHY FTU2 PARKING WEBSITE IS SUCH AN INNOVATION
DESPITE OF ITS SIMPLICITY? - 40
HN U0làaadiitdidiidtt 40 H001 :iẢẢẢẮỶẮỶẮIẮIẮIẮẮẮ 40
TB Viability IẰẰỲŸẰỲŸỲ&ỲŸ 41
HE 9) ) ¡90 2.9919) II 42 CHAPTER IX: CONCLUSIƠN - 2.1 1211111 11111111111211 1011011101011 110111 1101 ke 43
CHAPTER X: REFERENCES 111 44
Trang 13CHAPTER VIII: WHY FTU2 PARKING WEBSITE IS SUCH AN INNOVATION
DESPITE OF ITS SIMPLICITY? - 40
HN U0làaadiitdidiidtt 40 H001 :iẢẢẢẮỶẮỶẮIẮIẮIẮẮẮ 40
TB Viability IẰẰỲŸẰỲŸỲ&ỲŸ 41
HE 9) ) ¡90 2.9919) II 42 CHAPTER IX: CONCLUSIƠN - 2.1 1211111 11111111111211 1011011101011 110111 1101 ke 43
CHAPTER X: REFERENCES 111 44
Trang 142.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 15CHAPTER VIII: WHY FTU2 PARKING WEBSITE IS SUCH AN INNOVATION
DESPITE OF ITS SIMPLICITY? - 40
HN U0làaadiitdidiidtt 40 H001 :iẢẢẢẮỶẮỶẮIẮIẮIẮẮẮ 40
TB Viability IẰẰỲŸẰỲŸỲ&ỲŸ 41
HE 9) ) ¡90 2.9919) II 42 CHAPTER IX: CONCLUSIƠN - 2.1 1211111 11111111111211 1011011101011 110111 1101 ke 43
CHAPTER X: REFERENCES 111 44
Trang 16
forgetting to bring their students
ID
Objects: What artifacts
are important? What
roles do they play?
How are people
engaging with the
objects, and with their
surroundings? What is
interaction? How does
the object influence
people’s behavior?
Parking tickets: prone to loss, damage and coutnerfeiting
Payment cash and ticket:
inconvenient and time- consuming, susceptible to errors and lost
Limited payment kiosks: causes queue and delays during peak hours
Students ID: easy to fake, prone
to thefts and lost
Technology Improvements: there are many automated parking system nowadays ( RIFD & PRS ) which can be applied in campus to tackles the aforementioned problems Limited payment options: Students face many limitations such as required small change or limited kiosks for parking
Environment: Where
is the action taking
place? What is
happening? What are
the people doing?
How do people behave
Accessibility: Students sometimes finds it difficult to find spaces for parking
Weather Conditions: If it rains heavily, it becomes a huge pain to returning the cash/ticket to the parking managers while wearing a
Limited Parking Space: FTU Students often find it hard to find
a parking space during high time, leading to possible parking rules violation and stress burdens Congestion and Accessibility: The way of how the parking areas may be the problem of congestion and lack of parking availability
dissatisfaction ofr many students
in peak hours
What are the messages
and communication
media used? What
Warning for violations
Mostly communication between
or frustration with unclear or poorly communicated parking regulations, leading to
unintended violations.2
Trang 17
CHAPTER II: EMPATHY
Empathize is a mechanism to understand and share the feelings of your users to foster deep user understanding and be able to uncover the deep user insights and needs
3.1 Observation (POEMS Framework)
engaging in dispute with the security personnel,
and staffs have separate parking lot, but yet they still have to engage in the time consuming parking practices
with manual ticketing processes and cash handling
dealing with disputes related to parking violations and lost tickets,
Frustration: Many students are
put off by the current parking system inefficiencies and payment method: They tend to lack small cash for payment, or losing the ticket They hate waiting in long queues in peak hours, or wasting time showing their students ID For teachers, it would save more time and increase their teaching motivation as well as overall satisfaction
Desire: A digital parking payment method and QR- scanned verification Most students are comfortable with the digital payment through phones via apps such as momo or bank
account
Trang 18
forgetting to bring their students
ID
Objects: What artifacts
are important? What
roles do they play?
How are people
engaging with the
objects, and with their
surroundings? What is
interaction? How does
the object influence
people’s behavior?
Parking tickets: prone to loss, damage and coutnerfeiting
Payment cash and ticket:
inconvenient and time- consuming, susceptible to errors and lost
Limited payment kiosks: causes queue and delays during peak hours
Students ID: easy to fake, prone
to thefts and lost
Technology Improvements: there are many automated parking system nowadays ( RIFD & PRS ) which can be applied in campus to tackles the aforementioned problems Limited payment options: Students face many limitations such as required small change or limited kiosks for parking
Environment: Where
is the action taking
place? What is
happening? What are
the people doing?
How do people behave
Accessibility: Students sometimes finds it difficult to find spaces for parking
Weather Conditions: If it rains heavily, it becomes a huge pain to returning the cash/ticket to the parking managers while wearing a
Limited Parking Space: FTU Students often find it hard to find
a parking space during high time, leading to possible parking rules violation and stress burdens Congestion and Accessibility: The way of how the parking areas may be the problem of congestion and lack of parking availability
dissatisfaction ofr many students
in peak hours
What are the messages
and communication
media used? What
Warning for violations
Mostly communication between
or frustration with unclear or poorly communicated parking regulations, leading to
unintended violations.2
Trang 19
2.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 20CHAPTER VIII: WHY FTU2 PARKING WEBSITE IS SUCH AN INNOVATION
DESPITE OF ITS SIMPLICITY? - 40
HN U0làaadiitdidiidtt 40 H001 :iẢẢẢẮỶẮỶẮIẮIẮIẮẮẮ 40
TB Viability IẰẰỲŸẰỲŸỲ&ỲŸ 41
HE 9) ) ¡90 2.9919) II 42 CHAPTER IX: CONCLUSIƠN - 2.1 1211111 11111111111211 1011011101011 110111 1101 ke 43
CHAPTER X: REFERENCES 111 44
Trang 21
forgetting to bring their students
ID
Objects: What artifacts
are important? What
roles do they play?
How are people
engaging with the
objects, and with their
surroundings? What is
interaction? How does
the object influence
people’s behavior?
Parking tickets: prone to loss, damage and coutnerfeiting
Payment cash and ticket:
inconvenient and time- consuming, susceptible to errors and lost
Limited payment kiosks: causes queue and delays during peak hours
Students ID: easy to fake, prone
to thefts and lost
Technology Improvements: there are many automated parking system nowadays ( RIFD & PRS ) which can be applied in campus to tackles the aforementioned problems Limited payment options: Students face many limitations such as required small change or limited kiosks for parking
Environment: Where
is the action taking
place? What is
happening? What are
the people doing?
How do people behave
Accessibility: Students sometimes finds it difficult to find spaces for parking
Weather Conditions: If it rains heavily, it becomes a huge pain to returning the cash/ticket to the parking managers while wearing a
Limited Parking Space: FTU Students often find it hard to find
a parking space during high time, leading to possible parking rules violation and stress burdens Congestion and Accessibility: The way of how the parking areas may be the problem of congestion and lack of parking availability
dissatisfaction ofr many students
in peak hours
What are the messages
and communication
media used? What
Warning for violations
Mostly communication between
or frustration with unclear or poorly communicated parking regulations, leading to
unintended violations.2
Trang 22
CHAPTER I: PROJECT OVERVIEW
Imagine arriving at your university, only to spend valuable time circling a congested parking lot, waiting in long queues, or fumbling for cash to pay parking fees This is the daily frustration experienced by students and faculty at Foreign Trade University in Ho Chi Minh City The FTU Parking System is a project that aligns with Goal 9 of the United Nations' 17
Sustainable Development Goals (SDGs), which focuses on building resilient infrastructure,
promoting inclusive and sustainable industrialization, and fostering innovation Goal 9
emphasizes the need for sustainable infrastructure that supports economic development while also reducing environmental impact and improving quality of life The FTU Parking System
seeks to address these objectives by modernizing the university's parking infrastructure through the use of innovative technologies such as QR code scanning, cashless payments, and real-time parking updates By creating a more efficient, user-friendly, and environmentally sustainable parking system, this project contributes to the university's efforts to foster innovation, reduce operational inefficiencies, and support a more resilient campus infrastructure The Design
Thinking process guides the development of this project, beginning with empathizing with the users’ needs, defining the specific problems to solve, ideating potential solutions, and prototyping and testing the system
Trang 232.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 24CHAPTER I: PROJECT OVERVIEW
Imagine arriving at your university, only to spend valuable time circling a congested parking lot, waiting in long queues, or fumbling for cash to pay parking fees This is the daily frustration experienced by students and faculty at Foreign Trade University in Ho Chi Minh City The FTU Parking System is a project that aligns with Goal 9 of the United Nations' 17
Sustainable Development Goals (SDGs), which focuses on building resilient infrastructure,
promoting inclusive and sustainable industrialization, and fostering innovation Goal 9
emphasizes the need for sustainable infrastructure that supports economic development while also reducing environmental impact and improving quality of life The FTU Parking System
seeks to address these objectives by modernizing the university's parking infrastructure through the use of innovative technologies such as QR code scanning, cashless payments, and real-time parking updates By creating a more efficient, user-friendly, and environmentally sustainable parking system, this project contributes to the university's efforts to foster innovation, reduce operational inefficiencies, and support a more resilient campus infrastructure The Design
Thinking process guides the development of this project, beginning with empathizing with the users’ needs, defining the specific problems to solve, ideating potential solutions, and prototyping and testing the system
Trang 25
forgetting to bring their students
ID
Objects: What artifacts
are important? What
roles do they play?
How are people
engaging with the
objects, and with their
surroundings? What is
interaction? How does
the object influence
people’s behavior?
Parking tickets: prone to loss, damage and coutnerfeiting
Payment cash and ticket:
inconvenient and time- consuming, susceptible to errors and lost
Limited payment kiosks: causes queue and delays during peak hours
Students ID: easy to fake, prone
to thefts and lost
Technology Improvements: there are many automated parking system nowadays ( RIFD & PRS ) which can be applied in campus to tackles the aforementioned problems Limited payment options: Students face many limitations such as required small change or limited kiosks for parking
Environment: Where
is the action taking
place? What is
happening? What are
the people doing?
How do people behave
Accessibility: Students sometimes finds it difficult to find spaces for parking
Weather Conditions: If it rains heavily, it becomes a huge pain to returning the cash/ticket to the parking managers while wearing a
Limited Parking Space: FTU Students often find it hard to find
a parking space during high time, leading to possible parking rules violation and stress burdens Congestion and Accessibility: The way of how the parking areas may be the problem of congestion and lack of parking availability
dissatisfaction ofr many students
in peak hours
What are the messages
and communication
media used? What
Warning for violations
Mostly communication between
or frustration with unclear or poorly communicated parking regulations, leading to
unintended violations.2
Trang 26
CHAPTER IT: CONTEXT ANALYSIS
The current parking system at Foreign Trade University (FTU) in Ho Chi Minh City is characterized by numerous inefficiencies and frustrations that affect students, faculty, and staff
on a daily basis The system's reliance on outdated manual processes, including physical parking tickets and cash-based payments, results in significant time wastage, stress, and operational
inefficiencies, especially during peak hours when parking demand is at its highest A thorough analysis of the existing context reveals several key challenges that the proposed FTU Parking System seeks to address through the integration of moder digital technologies
2.1 User Behavior and Pain Points
The current parking system imposes a series of inconveniences on its users, mainly students, faculty members, staff, and visitors Students often arrive on campus only to find long queues for parking, which leads to time wasted both in waiting and in locating available spaces During peak hours, especially around the beginning of classes, it is common for students to circle the parking lot multiple times in search of a spot This frustration is exacerbated by the limited number of parking spaces, as FTU is a compact campus with high motorbike usage among
students
Another common issue is the requirement to manually present student ID cards and collect physical parking tickets upon entry This system is not only slow but also prone to errors and disputes Students frequently lose their parking tickets, leading to fines and arguments with parking personnel In some cases, students forget their student IDs, causing further delays and even missed classes as they struggle to verify their identity, Additionally, cash-based payments for parking fees are cumbersome, as students often do not carry small denominations, leading to additional delays at the payment kiosks
These pain points lead to a broader problem: students and faculty are increasingly dissatisfied with the parking system, which negatively impacts their overall experience on
campus This dissatisfaction is evident in their behavior, with many expressing frustrations about lost time, lack of convenience, and the feeling of anxiety associated with parking on campus In some cases, the inefficiencies of the parking system even lead to students arriving late for
classes, missing important instruction, or having their grades impacted due to tardiness
Trang 27CHAPTER IT: CONTEXT ANALYSIS
The current parking system at Foreign Trade University (FTU) in Ho Chi Minh City is characterized by numerous inefficiencies and frustrations that affect students, faculty, and staff
on a daily basis The system's reliance on outdated manual processes, including physical parking tickets and cash-based payments, results in significant time wastage, stress, and operational
inefficiencies, especially during peak hours when parking demand is at its highest A thorough analysis of the existing context reveals several key challenges that the proposed FTU Parking System seeks to address through the integration of moder digital technologies
2.1 User Behavior and Pain Points
The current parking system imposes a series of inconveniences on its users, mainly students, faculty members, staff, and visitors Students often arrive on campus only to find long queues for parking, which leads to time wasted both in waiting and in locating available spaces During peak hours, especially around the beginning of classes, it is common for students to circle the parking lot multiple times in search of a spot This frustration is exacerbated by the limited number of parking spaces, as FTU is a compact campus with high motorbike usage among
students
Another common issue is the requirement to manually present student ID cards and collect physical parking tickets upon entry This system is not only slow but also prone to errors and disputes Students frequently lose their parking tickets, leading to fines and arguments with parking personnel In some cases, students forget their student IDs, causing further delays and even missed classes as they struggle to verify their identity, Additionally, cash-based payments for parking fees are cumbersome, as students often do not carry small denominations, leading to additional delays at the payment kiosks
These pain points lead to a broader problem: students and faculty are increasingly dissatisfied with the parking system, which negatively impacts their overall experience on
campus This dissatisfaction is evident in their behavior, with many expressing frustrations about lost time, lack of convenience, and the feeling of anxiety associated with parking on campus In some cases, the inefficiencies of the parking system even lead to students arriving late for
classes, missing important instruction, or having their grades impacted due to tardiness
Trang 28CHAPTER I: PROJECT OVERVIEW
Imagine arriving at your university, only to spend valuable time circling a congested parking lot, waiting in long queues, or fumbling for cash to pay parking fees This is the daily frustration experienced by students and faculty at Foreign Trade University in Ho Chi Minh City The FTU Parking System is a project that aligns with Goal 9 of the United Nations' 17
Sustainable Development Goals (SDGs), which focuses on building resilient infrastructure,
promoting inclusive and sustainable industrialization, and fostering innovation Goal 9
emphasizes the need for sustainable infrastructure that supports economic development while also reducing environmental impact and improving quality of life The FTU Parking System
seeks to address these objectives by modernizing the university's parking infrastructure through the use of innovative technologies such as QR code scanning, cashless payments, and real-time parking updates By creating a more efficient, user-friendly, and environmentally sustainable parking system, this project contributes to the university's efforts to foster innovation, reduce operational inefficiencies, and support a more resilient campus infrastructure The Design
Thinking process guides the development of this project, beginning with empathizing with the users’ needs, defining the specific problems to solve, ideating potential solutions, and prototyping and testing the system
Trang 29The lack of a digital system for payments is a major shortcoming Students frequently express their desire to use mobile payment apps such as MoMo or VNPay, which are widely
used in Vietnam The fact that students have to carry cash for parking payments is not only
inconvenient but also poses a security risk, as cash is prone to theft Additionally, the absence of real-time parking availability updates means that students have no way of knowing whether there
is an available spot before arriving on campus This lack of information leads to unnecessary
congestion and stress as students circle the lot in search of parking
2.5 Desire for Modernization and Digital Integration
The demand for modernization is high among the student body and staff at FTU Students are accustomed to using digital tools in their day-to-day activities, and the lack of integration of such tools into the parking system is a source of frustration Many students have expressed their desire for a QR code-based system that would allow them to scan their phones upon entry,
thereby eliminating the need for physical tickets Similarly, the ability to pay for parking through mobile apps is seen as a must-have feature, given the increasing trend towards cashless
transactions in Vietnam
Digital integration would also allow for more efficient management of parking spaces
By using real-time data, the university could optimize parking space allocation, ensuring that students are able to find parking more quickly and efficiently This would reduce congestion and allow for a smoother flow of traffic in and out of the parking lot The introduction of automated systems would also reduce the burden on security personnel, allowing them to focus on more critical tasks rather than managing mundane ticketing and payment processes
2.6 Opportunities for Improvement
The existing context presents several opportunities for improvement that the FTU Parking System can address By introducing a digital solution that integrates QR code scanning, cashless payments, and real-time parking availability updates, the university can drastically
improve the parking experience for its users These technologies are widely available and have been successfully implemented in other sectors, making them feasible for adoption at FTU
A modern parking system would not only improve user satisfaction but also enhance the university’s reputation as a forward-thinking institution that embraces technology The
introduction of an automated parking solution could serve as a model for other universities in Vietnam, positioning FTU as a leader in digital campus management Additionally, the revenue generated from the parking system, through subscription models or pay-per-use fees, could be reinvested into further improving campus infrastructure and services
Trang 30CHAPTER I: PROJECT OVERVIEW
Imagine arriving at your university, only to spend valuable time circling a congested parking lot, waiting in long queues, or fumbling for cash to pay parking fees This is the daily frustration experienced by students and faculty at Foreign Trade University in Ho Chi Minh City The FTU Parking System is a project that aligns with Goal 9 of the United Nations' 17
Sustainable Development Goals (SDGs), which focuses on building resilient infrastructure,
promoting inclusive and sustainable industrialization, and fostering innovation Goal 9
emphasizes the need for sustainable infrastructure that supports economic development while also reducing environmental impact and improving quality of life The FTU Parking System
seeks to address these objectives by modernizing the university's parking infrastructure through the use of innovative technologies such as QR code scanning, cashless payments, and real-time parking updates By creating a more efficient, user-friendly, and environmentally sustainable parking system, this project contributes to the university's efforts to foster innovation, reduce operational inefficiencies, and support a more resilient campus infrastructure The Design
Thinking process guides the development of this project, beginning with empathizing with the users’ needs, defining the specific problems to solve, ideating potential solutions, and prototyping and testing the system
Trang 312.2 Current Operational Challenges
The current operational structure of the parking system at FTU heavily depends on manual labor Security personnel are tasked with managing a range of parking-related activities, from verifying student IDs to issuing parking tickets and collecting cash payments This manual process is not only time-consuming but also prone to human error Security staff often face
disputes with students over lost tickets or forgotten IDs, which can escalate tensions and further delay the parking process
Furthermore, the manual nature of the system makes it difficult to manage parking resources efficiently There is no real-time information available about parking availability,
leading to a chaotic situation where students waste time searching for open spots The absence of automated systems to manage entry, exit, and payments means that the parking operation lacks the efficiency and speed required to handle high traffic volumes during peak hours
2.3 Security and Safety Concerns
Security is another pressing concern within the current system Physical parking tickets are prone to loss, theft, or even counterfeiting In some cases, students have reported that their parking tickets were stolen, allowing others to exit the parking lot without paying This not only results in financial losses for the university but also creates an atmosphere of mistrust among students Furthermore, the reliance on student ID cards for verification presents another security risk, as these cards can be lost or stolen, leading to unauthorized access to the parking area
Moreover, the manual nature of the parking system makes it difficult for the university to ensure the security of the parking lot itself Without automated tracking or monitoring systems, security personnel have limited ability to oversee all areas of the parking lot, leaving vehicles vulnerable to theft or damage This creates an environment where students may feel anxious
about leaving their motorbikes unattended for extended periods
2.4 Technological Gaps
The absence of technology in the current parking system at FTU is one of its most significant limitations In an age where mobile payments and digital verification are becoming the norm, FTU’s reliance on physical tickets and cash payments is outdated and inefficient
Students are accustomed to using mobile apps for various services in their daily lives, from
paying for food to transportation However, the current parking system does not accommodate these technological advances, resulting in a disjointed and frustrating experience
Trang 32The lack of a digital system for payments is a major shortcoming Students frequently express their desire to use mobile payment apps such as MoMo or VNPay, which are widely
used in Vietnam The fact that students have to carry cash for parking payments is not only
inconvenient but also poses a security risk, as cash is prone to theft Additionally, the absence of real-time parking availability updates means that students have no way of knowing whether there
is an available spot before arriving on campus This lack of information leads to unnecessary
congestion and stress as students circle the lot in search of parking
2.5 Desire for Modernization and Digital Integration
The demand for modernization is high among the student body and staff at FTU Students are accustomed to using digital tools in their day-to-day activities, and the lack of integration of such tools into the parking system is a source of frustration Many students have expressed their desire for a QR code-based system that would allow them to scan their phones upon entry,
thereby eliminating the need for physical tickets Similarly, the ability to pay for parking through mobile apps is seen as a must-have feature, given the increasing trend towards cashless
transactions in Vietnam
Digital integration would also allow for more efficient management of parking spaces
By using real-time data, the university could optimize parking space allocation, ensuring that students are able to find parking more quickly and efficiently This would reduce congestion and allow for a smoother flow of traffic in and out of the parking lot The introduction of automated systems would also reduce the burden on security personnel, allowing them to focus on more critical tasks rather than managing mundane ticketing and payment processes
2.6 Opportunities for Improvement
The existing context presents several opportunities for improvement that the FTU Parking System can address By introducing a digital solution that integrates QR code scanning, cashless payments, and real-time parking availability updates, the university can drastically
improve the parking experience for its users These technologies are widely available and have been successfully implemented in other sectors, making them feasible for adoption at FTU
A modern parking system would not only improve user satisfaction but also enhance the university’s reputation as a forward-thinking institution that embraces technology The
introduction of an automated parking solution could serve as a model for other universities in Vietnam, positioning FTU as a leader in digital campus management Additionally, the revenue generated from the parking system, through subscription models or pay-per-use fees, could be reinvested into further improving campus infrastructure and services
Trang 33CHAPTER VIII: WHY FTU2 PARKING WEBSITE IS SUCH AN INNOVATION
DESPITE OF ITS SIMPLICITY? - 40
HN U0làaadiitdidiidtt 40 H001 :iẢẢẢẮỶẮỶẮIẮIẮIẮẮẮ 40
TB Viability IẰẰỲŸẰỲŸỲ&ỲŸ 41
HE 9) ) ¡90 2.9919) II 42 CHAPTER IX: CONCLUSIƠN - 2.1 1211111 11111111111211 1011011101011 110111 1101 ke 43
CHAPTER X: REFERENCES 111 44
Trang 34CHAPTER II: EMPATHY
Empathize is a mechanism to understand and share the feelings of your users to foster deep user understanding and be able to uncover the deep user insights and needs
3.1 Observation (POEMS Framework)
engaging in dispute with the security personnel,
and staffs have separate parking lot, but yet they still have to engage in the time consuming parking practices
with manual ticketing processes and cash handling
dealing with disputes related to parking violations and lost tickets,
Frustration: Many students are
put off by the current parking system inefficiencies and payment method: They tend to lack small cash for payment, or losing the ticket They hate waiting in long queues in peak hours, or wasting time showing their students ID For teachers, it would save more time and increase their teaching motivation as well as overall satisfaction
Desire: A digital parking payment method and QR- scanned verification Most students are comfortable with the digital payment through phones via apps such as momo or bank
account
Trang 35
CHAPTER II: EMPATHY
Empathize is a mechanism to understand and share the feelings of your users to foster deep user understanding and be able to uncover the deep user insights and needs
3.1 Observation (POEMS Framework)
engaging in dispute with the security personnel,
and staffs have separate parking lot, but yet they still have to engage in the time consuming parking practices
with manual ticketing processes and cash handling
dealing with disputes related to parking violations and lost tickets,
Frustration: Many students are
put off by the current parking system inefficiencies and payment method: They tend to lack small cash for payment, or losing the ticket They hate waiting in long queues in peak hours, or wasting time showing their students ID For teachers, it would save more time and increase their teaching motivation as well as overall satisfaction
Desire: A digital parking payment method and QR- scanned verification Most students are comfortable with the digital payment through phones via apps such as momo or bank
account
Trang 36
CHAPTER VIII: WHY FTU2 PARKING WEBSITE IS SUCH AN INNOVATION
DESPITE OF ITS SIMPLICITY? - 40
HN U0làaadiitdidiidtt 40 H001 :iẢẢẢẮỶẮỶẮIẮIẮIẮẮẮ 40
TB Viability IẰẰỲŸẰỲŸỲ&ỲŸ 41
HE 9) ) ¡90 2.9919) II 42 CHAPTER IX: CONCLUSIƠN - 2.1 1211111 11111111111211 1011011101011 110111 1101 ke 43
CHAPTER X: REFERENCES 111 44
Trang 37CHAPTER I: PROJECT OVERVIEW
Imagine arriving at your university, only to spend valuable time circling a congested parking lot, waiting in long queues, or fumbling for cash to pay parking fees This is the daily frustration experienced by students and faculty at Foreign Trade University in Ho Chi Minh City The FTU Parking System is a project that aligns with Goal 9 of the United Nations' 17
Sustainable Development Goals (SDGs), which focuses on building resilient infrastructure,
promoting inclusive and sustainable industrialization, and fostering innovation Goal 9
emphasizes the need for sustainable infrastructure that supports economic development while also reducing environmental impact and improving quality of life The FTU Parking System
seeks to address these objectives by modernizing the university's parking infrastructure through the use of innovative technologies such as QR code scanning, cashless payments, and real-time parking updates By creating a more efficient, user-friendly, and environmentally sustainable parking system, this project contributes to the university's efforts to foster innovation, reduce operational inefficiencies, and support a more resilient campus infrastructure The Design
Thinking process guides the development of this project, beginning with empathizing with the users’ needs, defining the specific problems to solve, ideating potential solutions, and prototyping and testing the system