HO CHI MINH CITY UNIVERSITY OF INDUSTRY AND TRADE FACULTY OF TOURISM AND CULINARY ARTS GROUP ASSIGNMENT RESTAURANT AND FOOD SERVICE MANAGEMENT MAJOR CODE: 7810202 ORGANIZE VALENTINE
Trang 1HO CHI MINH CITY UNIVERSITY OF INDUSTRY AND TRADE
FACULTY OF TOURISM AND CULINARY ARTS
GROUP ASSIGNMENT
RESTAURANT AND FOOD SERVICE MANAGEMENT
MAJOR CODE: 7810202
ORGANIZE VALENTINE’S DAY EVENT
AT THE GRILLER SAIGON RESTAURANT
Instructor: Định Thiện Phương Subject: Restaurant English 1
HO CHI MINH CITY, OCTOBER 2023
Trang 2HO CHI MINH CITY UNIVERSITY OF INDUSTRY AND TRADE
FACULTY OF TOURISM AND CULINARY ARTS
GROUP ASSIGNMENT
RESTAURANT AND FOOD SERVICE MANAGEMENT
MAJOR CODE: 7810202
ORGANIZE VALENTINE’S DAY EVENT
AT THE GRILLER SAIGON RESTAURANT
Instructor: Định Thiện Phương Subject: Restaurant English 1 Full name: Student code:
Trang 3INSTRUCTOR'S REMARKSN
During the process of guiding students to perform exercises, lecturers commented on students' research activities as follows:
1 Level of initiative and positivity
2 Completion time according to schedule
O Very punctual oo Still late 0 Always late
3 Ensure compliance with requirements and accuracy in research
0 Pretty good 0 Medium 0 Not achieved
4 Present the thesis report as required
6 Correct 0 Medium 0 Not achieved
Above are the assessments and comments for the students' research process, under the guidance of lecturers From the results of this assessment, the instructor confirms the
opinion:
0 Agree to defend before the Council
0 Do not agree to be protected before the Council
Ho Chi Minh city, October year 2023
Instructor guides
(Signature)
Định Thiện Phương
Trang 6In the process of doing the essay, it is certainly difficult to avoid shortcomings Therefore,
we respectfully hope to receive your comments to help our essay become more and more perfect
Thank you sincerely!
Ho Chi Minh city, October , 2023
Author
(Signature)
Trang 71.2 Staff assignment of Restaurant eee + SH TH HH nh HH 8
PART 2 ORGANIZE PLANS FOR VALENTINE'S DAY QQQQQ sexy 11
1 _ DEEFINEOF VALENTINE”S DAYY QQQQ HQ HH H HH ng nh cv cen 11
2 VALENTINE’S DAY NIGHT AT THE GRILLER SAIGON RESTAURANT 11 2.1 Menu of different tickets: 2.0.0.0 ccc ccccccccsstessescseeecceecccceceeceeeuseeusesssseeccsceeunecs 12
2.2 Organize ValentIne”s Dayy - - - c k n T T k T erh 13
"` NG.Snì ái 13 2.2.2 PrOInOt(IOH QQQSĂ HH HH TH k0 13
2.2.3 OrganIzaf[OI DFOCCSS - LH HH TH HH no nh 14
3 SOCIAL MEDIA MARKETTING PLAN -Q -QQQ SH SH SH ng H HH 14
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".° ` 15 4.1.1 Human resOUFC€ COSfS CS QC SH HS TH eg 15 4.1.2 Gift COSÍS LH nn TH HH HH HH CC C36 16
Trang 84.3 soi n6 ao he 18
3555459 522 aa A 19
TMAGE APPENDIX -. Q0 QỌ SH HH TH TH TH ng TH ĐK HE 54 ĐÁ v2 20
Trang 9LIST OF IMAGES
| Image 1.1 The Griller SaiGon Restaurant logo (Source: The Griller SaiGon’s fanpage) 5 |
| Image 1.2 SaiGon River view (Source: The Griller SaiGon’s fanpage) :ceseeeeeee 6 |
| Image 1.3 Sunset at the SaiGon River (Source: The Griller SatIGon”s fanpage) 6 |
| Image 1.4 View of the riverbank (Source: The Griller SaiGon”s fanpage) - 7 |
| Image 2.1 Valentine's Day banner (Source: The Griller SaiGon’s fanpage) 11 |
Trang 10LIST OF TABLES
| Table 1.1 Staff assignment số lãi |
| Table 2.1 Se{ menu Ï c2 c1 3S 1S n HH TH HT HT HT TH TH TH TH TH TH TH Hệ 13 |
| Table 2.2 Set menu 2 sssssssssssssssssssssessssessessseeeeeeseeseeseeeeeeeeeeeeececeenecceennneeenennsennnnssesnnnnansssss 14|
| Table 2.3 Timetable of the event organizafIOn DFOC©SS - Ăn ng ng vn 15 |
| Table 4.1 Human resOUFC€ COSfS - SH TT ki 17 |
| Table 4.2 Gift COStS sssssssssssssssssssssssesssssseeseeeseesesseseseeeeseceeseeeeceeeeneceennnnsnnneneteceeennnnnnesssess 17|
| Table 4.3 Comsumsption COSfS - nh TH HT HT HT Hà TH TH TH TH TH HH Tnhh Hàng Hiệt 17 |
| Table 4.4 DeCOraf[OI COSS - Ặ- - G LH HT TH HH KH T9 18 |
| Table 4.6 Other estIrmaf€CÏ COSES - Ặ - Gì HT TH HC KP 18 |
| Table 4.7 Total Costs e 19 |
| Table 4.8 ÑevenUe - 2L 2 HH HH Hàn HN Hàn Hy HH Hà Hà Hà TH HT tu 19 |
EBEZXX rẽ n5sadaaa 19 |
Trang 11
Opening hours: 8:30 a.m - 11:30 p.m
Accommodate: 100 tables ( up to 400 persons)
Pricing: 200.000 — 1.500.000/ dish
Image 1.1 The Griller SaiGon Restaurant logo (Source: The Griller SaiGon’s fanpage)
At The Griller SaiGon Restaurant, the dishes all have European flavors In the
shipments seafood comes directly from Phu Quoc island, vegetables from Da Lat and meat
5
Trang 12from Europe In addition, the bar also serves a variety of premium wines and different juices according to the season Of course, with its prime location, the prices of food and drink products here are not cheap
The Griller SaiGon Restaurant is located in a "prime" location and is one of the bars with the most beautiful river views in SaiGon Perhaps because of this, many famous newspapers around the world have voted this bar as the most worth exploring and relaxing place For Vietnamese diners, this place is not only a place to enjoy delicious food but also the most unique "check in” place The restaurant's location is ideal, on the riverbank and SaiGon Bridge, so there is space inside and outside the river
Image 1.2 SaiGon River view (Source: The Griller SaiGon’s fanpage)
Trang 13Image 1.4 View of the riverbank (Source: The Griller SaiGon’s fanpage)
The Griller SaiGon Restaurant space looks spacious, accommodating 100 diners at a time The place is divided into many areas for guests to choose from: air-conditioned area, indoor area with fans, outdoor area Inside the bar is elegantly decorated, with mostly elegant wooden tables and chairs and some sofas for guests to relax The indoor area is always filled with light with windows The seating in the yard is designed with a traffic style, with wooden floors on small fish ponds, various water jars and plants such as architecture, areca palms, Outside is a space designed like a deck on a riverboat with wooden floors painted eye-catching blue In particular, the wooden floor is kept private so guests can comfortably sit on the ground and watch the sunset, sunrise, The Griller
7
Trang 14SaiGon Restaurant has been supplemented with many lazy measures to take advantage of
the SaiGon river scene
The Griller SaiGon Restaurant is a restaurant that specializes in serving foreigners The owner is also a foreigner, so it is easy to understand that the staff here have a good English communication The staff's service style is considered very professional and methodical In addition to a variety of food and drinks, the restaurant also serves good music depending on the time For diners who book a table in advance to hold a party, the restaurant will serve you very enthusiastically and thoughtfully
1.2 Staff assignment of Restaurant
Responsible for greeting and seating guests, managing
2 Restauran Front of House Server clear and reset tables, refill
t Staff water glasses, and maintain
cleanliness in the dining area
Prepares and serves alcoholic
3 Bartender and non-alcoholic beverages,
maintains the bar area
Trang 15Oversees the kitchen operations, creates menus, prepares and cooks food, and ensures food
quality and presentation
Assists the head chef in menu planning, supervises kitchen staff, and ensures proper food preparation and storage
Cooks and prepares specific
dishes, follows recipes, and
maintains cleanliness and organization in their designated
station
Responsible for cleaning dishes,
utensils, and kitchen equipment,
and maintaining cleanliness in the dishwashing area
Trang 16Bar Manager
10
kitchen, such as food
preparation, stocking supplies, and maintaining cleanliness
Oversees all operations,
including staff management,
customer service, inventory control, and financial management
Assists the restaurant manager in daily operations, handles
customer complaints, and ensures smooth workflow
Manages staff during specific
shifts, ensures adherence to
policies and procedures, and resolves any issues that arise
Oversees bar operations,
manages inventory, creates drink
menus, and ensures compliance
with alcohol service regulations
Trang 17ensures customer satisfaction,
Table 1.1 Staff assignment
PART 2 ORGANIZE PLANS FOR VALENTINE’S DAY
1 DEFINE OF VALENTINE’S DAY
Valentine’s Day is an annual celebration of love and romance is observed on February 14" It is a day for the whole world to express love and affection to romantic partners, friends and family members
Every time it comes to Valentine’s, people often exchange meaningful gifts such as cards, flowers, chocolates, and some other special gifts Many couples go out on romantic
dates, such as dinners, movie nights, or walks in the parks
Valentine’s Day is not limited to romantic relationships, as it is also an opportunity to show appreciation and love to friends and family members Many people send cards and small gift to their loved ones to express their affection
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Trang 182 VALENTINE’S NIGHT AT THE GRILLER SAIGON RESTAURANT
Image 2.5 Valentine's Day banner (Source: The Griller SaiGon’s fanpage)
On the Griller SaiGon Restaurant’s boat, with a romantic atmosphere, luxurious and
rose-filled space under shimmering candlelight through the melodies of Piano, Violin, Guitar, singers perform love songs will be the most memorable memories for Valentine's Day
The Griller SaiGon Restaurant also has a menu for couples who come to the restaurant
in Valentine’s Day Couples can choose to buy a ticket, which has a romantic dinner together, enjoying a special meal and creating memorable memories It is a way to celebrate Valentine’s Day at the Griller SaiGon Restaurant
2.1 Menu of different tickets:
Service time: 6 p.m to 10:15 p.m
Tickets price: 3 600,000 VND to 4,100,000 VND for 2 persons (including a boat tour)
The restaurant has two types of tickets for 50 couples (25 menu 1 tickets and 25 menu 2 tickets), customers can choose according to their dining preferences
Each menu includes: 2 appertizers, 2 drinks, 4 main courses and 2 deserts
SET MENU 1: 3,600,000 VND/ TICKET for 2 persons
(including VAT)
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Trang 19No Type Name Quantity
3 Beefsteak with black pepper sauce and cheese sauce
Table 2.2 Set menu 1
SET MENU 2: 4,100,000 VND/ TICKET for 2 persons
(including VAT)
Course
Table 2.3 Set menu 2
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Trang 202.2 Organize Valentine’s Day
2.2.1 Active
- Welcoming customers and guiding them to the table (reserved or not) for guests to take souvenir photos with 2 characters in love outfits
- Have a dinner on the boat which driving around the river
- Music and dance performances, greetings related to Valentine's Day
- The angel of love directly came to each party table to present fresh flower bouquets and sweet gifts to the couple to represent the wishes of The Griller SaiGon Restaurant
- Guests dine (the restaurant will serve a "love menu” with heart-shaped dessert cakes for 2 people on Valentine's Day)
- At the end of the party, customers leave with greeting cards and gifts from the sincerity of the restaurant
2.2.2 Promotion
- 10% discount on the next time use meal at the restaurant
- Give couples a love gifts
2.2.3 Organization process
On Valentine’s Day, the restaurant will serve love menu to 50 couples who buy the special tickets The following is the timetable of the event organization process:
- Clear an area of dinner
- Set out dinnerware
- Check the table
Introduce the reason for that night
7 p.m — - The boat begin to - Serve dishes as ordered
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Trang 21depart around the
SaiGon River - Refill water glasses, and
9 p.m - Serve food and maintain cleanliness in the
- Say thanks and give a gift 10:15 return to the dock
to customers
p.m
Table 2.4 Timetable of the event organization process
3 SOCIAL MEDIA MARKETING PLAN
The Griller SaiGon Restaurant chose social media marketing methods to promote this event Social media marketing is a modern marketing way that uses platforms like Facebook, Instagram, Blog, These platforms helps restaurant to efficiently reach a large number of potential customers, especially through Facebook and Instagram So that, our restaurant also chose the Facebook and Instagram platform to promote to customers
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Trang 224 PROFIT AND LOSS
4.1 Costs
4.1.1 Human resource costs
Time (hour)
Trang 254.3 Profit after tax
Trang 26REFERENCES [1] Bodine, Irish "The origins of Valentine's Day.”
[2] Bailey, Samuel, et al "Food allergy training event for restaurant staff; a pilot evaluation.” Clinical and translational allergy 4 (2014): 1-4
[3] Hansen, Don R Cost management accounting and control South-Western, 2009 [4] Roberts, David "Profit and loss account." BMJ: British Medical Journal 303.6816
(1991): 1549
[5] Tuten, Tracy L., and Michael R Solomon Social media marketing Sage, 2017
[6] Levy, Justin Facebook marketing: Designing your next marketing campaign Pearson
Education, 2010
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Trang 27IMAGE APPENDIX
Image 4.8 Salmon Salad Image 4.9 Tuna Salad
Image 4.10 Beefsteak black pepper sauce Image 4.11 Beefsteak cheese sauce
Image 4.12 Mashed potatoes Image 4.13 Salmon with orange sauce
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Trang 28Image 4.16 Seafood salad Image 4.17 Beef Wellington
Image 4.18 Roast Turkey Image 4.19 Spaghetti baked cheese
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