Become The Expert in Your Field Get Clear and On Track Today pptx

How Do You Know You’re The Expert In Your Field?. Perception Rules What Characteristics Appear to Correspond to “Expert?” Part Two: Let's Get Started It's Today What Exactly Am I The Exp

Become The Expert in Your Field Get Clear and On Track Today

By Roger Wyer

Published by Spirit-Works Enterprises at Smashwords

Copyright 2011 Roger Wyer

Learn more about Roger Wyer at https://www.smashwords.com/profile/view/RogerWyer

Roger's Related Blogs and Websites:

www.BizWorksStudio.com www.RogerWyer.com

Thank you for downloading this little ebook Please share it with your friends and anyone who with whom you are called to share it by directing them to Smashwords.com We’ve made this book affordable and easy to download in order to discourage you from

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Contents

Part One: What Is An Expert?

Greetings!

How Do You Know You’re The Expert In Your Field?

“Expert” Means

Perception Rules

What Characteristics Appear to Correspond to “Expert?”

Part Two: Let's Get Started

It's Today

What Exactly Am I The Expert In?

Where Do I Stand?

In What Ways Do I Feel Most Expert?

What Important Areas Require My Attention?

Prioritizing Next Steps

Stay The Course

End Stuff

Thank-you To Readers

About The Author

Contact The Author

Readers Group Study Guide

Part One: What Is An Expert?

Greetings!

First of all, it is from a spirit of love that I write to you today I want you to feel this

Second, I assure you that you ARE the expert in your field Once you understand what it means to be the expert, we’ll turn our attention to figuring out what field you’re the expert

in Refining how you define your field of expertise is critical to your success

When you can clearly and cleanly state your field, we’ll work on evaluating where you stand as an expert You’ll be able to pinpoint your strengths as well as missing pieces in the way your project your expertise to those around you

Then you’ll know where to devote your attention as you grow into being The Expert in your field

Along the way, I’ll continually remind you that being the expert is as much a matter of perception as quantifiable credentials I want you to feel deeply what it means to be The Expert so that you act the part And I want you to continually take leveraged action to put you in position to back up your claim

It’s my hope that this little book will help you align your actions with who you really are, and have you showing up confidently as The Expert in Your Field

How Do You Know You’re “The Expert” In Your Field?

You can say you’re The Expert, but how do you know it’s really true? It’s really pretty simple: people turn to you for information and advice before other sources

Think about that for a moment Who do you consider an expert? Just labeling someone

an expert doesn’t mean much unless it results in movement towards them The core of this action is that you would turn to the expert for information and advice before other sources

That could mean turning to the expert directly, or turning to their information or material You might, for example, view them in a video clip, follow their blog, or read their book just as well as attending their workshop or calling them on the phone

You’re the expert when people identify you with your field and your field with you That

is, you and your field of expertise are the same – you own it

When you’re the expert, you are trusted Your brand is trusted Your products and services carry higher value than others You have my permission to spend a few

moments contemplating what this might mean to you

Expertise, like beauty, is in the eye of the beholder Now you’re beginning to get a feel for what happens when the beholder sees you as The Expert in your field

“Expert” Means

Specialist You are dedicated You are focused You project an image of high quality You are an individual

Authority You are confident You speak and act with conviction You project an air of certainty

Professional You are trained You are certified You are licensed

Connoisseur Your judgment can be trusted You display a sense of knowing that

transcends knowledge

Skilled You are accomplished You are capable You are able You are competent Your skill level is consummate

Practiced You are adept in your field

Proficient You are talented You are gifted

Knowledgeable You are well-informed – on the ball You are familiar with all aspects of your field You are educated

Don’t be concerned if you’re not feeling like The Expert yet We’re just getting our arms around what it means to be The Expert It can be instructional to apply these definitions

to those you consider experts in their field and see how they match up

Perception Rules – Appearing To Be The Expert Is Key

Let’s be real We’ve all encountered people who appear to be the expert but who, upon closer examination, don’t walk the talk On the other hand, we’ve all judged someone based on their appearance, only to find later that they truly are the expert It’s my

assumption that you want to both be The Expert and show up in ways that convince others that you are The Expert

Really, how can we know, from afar, who is an expert and who is not?

By helping others perceive you as The Expert, you hope to gain opportunities to prove it

I don’t think this is a game of faking people into believing something that is not true For

me, it’s a game of aligning what is already true about you with an appearance that convinces others you’re the expert in your field The rules of this game have to do with refining how you define your field, and then developing yourself to look like, and be, the expert

Let’s get on with breaking this down into smaller bits

What Characteristics Appear To Correspond To “Expert?”

You are published in:

• Books

• Journal articles

• Magazine articles

• Newspaper articles

You are quoted by other authorities:

• In their books

• Journal articles

• Magazines articles

• Newspaper articles

• Online

You are recognized as a:

• Speaker at trade association events

• Presenter at seminars

• Participant in panel discussions

• Leader of corporate and industry-wide workshops

• Teacher of classes

• Contributor to the development of your field

You are seen and recognized You:

• Are visible in the industry

• Are networked and known by leaders and by the masses

• Show up in the right places, personally, online, and in print

• Show up frequently in search engines and in referrals

You are credentialed:

• Degrees

• Certifications

• Licenses

• Memberships

• Endorsements and testimonials, both for your book and your work

• Project list

• Client list

• Track record of results, longevity, consistency, and quality

You present yourself as:

• Confident

• Knowledgeable

• Well-informed

• State-of-the-art

• Well-spoken

• Attractive

• Likeable

• Trustable

You don’t need to check the box next to every characteristic in order to be considered The Expert But it is a helpful checklist – both in giving you a boost about who you are today and helping you prioritize actions for tomorrow

Part Two: Let's Get Started

It's Today

It's today and you’re not feeling like The Expert in Your Field Now what?

So far, I’ve created a structure for you to understand and think about what it means to be

an expert Now let’s begin matching that structure to you and your field When we

complete this section, I think you’ll have a pretty good idea about who you are, where you stand, how that feels, and what to do about it – which, after all, is probably why you’re reading this book!

What Exactly Am I The Expert In?

You’ll want to get this statement right, so plan to spend some time working on it

Developing a clear, concise definition of your field This not about fitting into somebody else’s idea of the field – this is you You get to define it

Another way of thinking about your field is as your niche When you think about your niche, you focus on customers and clients you target and the particular product or

service you provide In considering your field, I’d like you to focus on you

Go back to the section “Expert Means ” and begin looking at the words again, asking questions in this format: What am I dedicated about? What am I focused about?

Continue substituting the terms from the section and pay attention to answering each question Look inside Reflect Chances are, your field is really something at least a little different than what you thought it was

Don’t go with your first answer – you’re too conditioned to thinking about yourself in ways that are either unrealistically inflating or deflating We’re going for accuracy If you meditate, try putting yourself in a quiet state before taking on these questions

You’ll know when you’re getting somewhere when a consistent vision of your field begins

to appear It will appear somewhat new – it will appear fresh There will be an element of surprise about it – and an excitement

As you close in on your defining statement, the issue of scope will appear How large or narrow is this field? Don’t worry about it Say it in a way that feels right and true Once you become the expert in this field, you can apply your expertise in as wide or narrow a niche as you choose

Before you go on, write the statement that defines your field Don’t hold youself to it Think of it as a working draft As you learn more about yourself – and your field – you’ll probably find yourself refining your field statement – making it stronger and stronger, clearer and clearer - until it comes rolling out of you with great confidence You know, like The Expert would say it

Where Do I Stand?

Now go back to the list of characteristics and begin another round of questioning What

do I have going in each area? What do I wish I had going in each area? What do I plan

to do about it?

Make a little spreadsheet or chart to help your analyze each characteristic against each question Be honest with yourself Remember, you don’t have to have something great going in every box on the chart The point is to see where you stand, and in a way that allows you to get into action

In What Ways Do I Feel Most Expert?

Because your definition of your field comes from considering our definition of an expert, you will already have something going in at least some of the boxes These strengths show up for you when you’re feeling really good about yourself These are the ones you lead with when you’re marketing or selling what you do

Still, this can be a challenging task Our humility suddenly comes rushing in But is it humility or just that little voice in your head saying you’re not good enough?

This is a great place to practice being honest with yourself When I look at the list of characteristics of an expert, it feels like it will take me a lifetime to earn them all Which is why we place such high value on becoming the expert

It’s ok to note in your chart that you have an outline for your first book, even if you

haven’t published it yet Or to recognize that you’ve been thinking about how to get an interview with the reporter you met at a party last week

We can always pay attention to strengthening our strengths It’s important to note that

we will also want to lead with our strengths in a way that is full and accurate – neither scrawny nor overblown

What Important Areas Require My Attention?

Some boxes in the what-do-I-wish-I-had-going column bring pain Missed opportunities come screaming back to us at this moment It’s ok Getting them on the chart will help you look at them Looking at them in the context of the chart will put them in their place today

Some of these boxes will appear as low-hanging fruit – things you can do something about quickly – things you enjoy doing

Some will require more effort over a longer time You’ll get a feeling for what is possible and what is doable And, you can begin imagining yourself growing into being The Expert as you target and tackle each box

Prioritizing Next Steps

It’s my belief and my experience that next steps fall out of the kind of deep homework you’ve just done Besides both knowing and feeling where you stand, you know which of these to-do’s is singing to you – calling you to attend to it I trust your judgment

I want to make you aware that, through all of this, you’ve been thinking about your field – the customers and clients that live there – the suppliers and contractors – the adjacent fields – the competitors You have a sense of how they perceive being the expert in your field – what criteria they use This awareness of the field helps you prioritize next steps For example, if you’ve found yourself bumping into problems because you’re missing a credential, or been slightly embarrassed about answering a particular question that seems to keep popping up, perhaps it’s time to pay attention to these barriers to your success Maybe this little book is what you need to push forward in an area where you’ve been holding yourself back

Stay The Course

Becoming The Expert in your field isn’t something you’ll ever finish It’s a process of growing into who you really are and expressing that in all that you do I encourage you to pull out your personal chart periodically and see how you’re doing This work can serve

as a core for your personal and professional growth, and is filled with benefits beyond your imagining

End Stuff

Thank You To Readers

Thank you for this opportunity to be of service to you I acknowledge your work and recognize you as The Expert in Your Field

Thank you for reading this e-book! And more importantly, thank you for your commitment

to being your best Your intentions and actions along the road to awakening make vital contributions to the world These contributions cannot be measured and may never be fully understood by you or me

Thank you for being you!

Roger

About the author

Roger Wyer discovered his personal mission inscribed by his Sunday school teacher on the inside of the Bible he received in fourth grade: “Let your light so shine before men that they will see your good works and give glory to your Father in Heaven.” He’s been learning about and practicing this mission ever since

Rog is a writer, consultant, and speaker In learning to market his first book, “Choosing Joy at Work,” Rog began exploring what it means to be The Expert in Your Field At a writers workshop, he sheepishly admitted that he wasn’t really an expert in his field Fortunately, his teacher reminded him that he is The Expert in his book

As co-founder and partner in BizWorks Studio, Rog works with individuals, couples, authors, and organizations to help them make desired changes quickly and effectively Rog has continuously served as internal and external consultant to businesses and non-profit organizations for over twenty-five years Much of that time was spent in the

construction industry, with experience in operations, systems, human resources, and continuous improvement Rog also served as a community planner, neighborhood organizer, and volunteer leader

Contact the Author

Connect with Rog Online

Email: rog@BizWorksStudio.com

On Linkedin at: http://www.linkedin.com/profile/view?id=9467184&trk=tab_pro

Rog’s business blog at: http://bizworksstudio.com/blog-page/

Rog's personal blog at: https:// ww.rogerwyer.com

Rog's healing blog at: http://heal-life.org/?page_id=16

Rog's gardening blog at: http://gardeningwithnature.org/?page_id=69

Other Books by Rog

Peaceful Awakening: http://www.smashwords.com/books/view/10499

Learning Lessons: Gardening With Nature:

http://www.smashwords.com/books/view/12162

Choosing Joy at Work: available from most online book sellers

Working On This Together

Even though your road is yours alone, you are never really alone As you move down the road, you will experience moments of doubt, fear, and frustration Being part of a small group who commit to share their experiences with each can be a blessing

We encourage you to form a group and meet regularly - and to call upon each other individually between meetings Remember to lighten up and have fun when you are together

We recommend a process we call "meaningful conversation." Rather than provide detailed, step-by-step instructions, we offer simple guidelines to follow in generating meaningful conversations for your group:

Remember the purpose of your group We suggest this one: We collectively create an environment which fosters thoughtful conversation, encouraging personal and

professional growth

Collectively means we do this together – we rely on each other – we trust each other Create means we bring something new into existence – each and every conversation Environment means everything in the room – from the physical room itself to the mood and energy alive in the room

Foster means we set it up so conversation and people thrive

Thoughtful means new thinking that opens new doors

Conversation means talking and listening, honoring each other, sharing and caring Encouraging means holding a space for others to succeed

Personal and professional means our road to success as we define it

Growth means change – positive change.

Traditions to include:

• Introductions

• Meaningful questions

• What I need today is…

• Announcements

Benefits of meaningful conversation:

• Speaking and being heard

• Listening and uncovering answers

• Bonding and building relationships

• Gaining respect and trust

• Having fun

• Improving quality of life

• Laying a foundation for personal change

• Taking responsibility

• Learning to ask for and receive help

People are hungry for meaningful conversation In today’s world, meaningful

conversation doesn’t show up often enough to fulfill our need to connect, learn, and grow Conversation is a basic building block of life and hence a powerful lever for change Changing the conversation changes the way we see the world around us as well as the way we interact with each other The quality of our lives is measured by the quality of our conversations Meaningful conversation uplifts us and raises our energy And do let us know how it's going for you and your group!