Chương 5 Ethics In Business Research Đạo Đức Trong Nghiên Cứu Slide Bài Giảng Môn Nghiên Cứu Khoa Học

Microsoft PowerPoint Chap05 B2 [Compatibility Mode] 10/14/2012 1 5 1 Part One INTRODUCTION TO BUSINESS RESEARCH 5 2 Chapter Five ETHICS IN BUSINESS RESEARCH Đạo đức trong nghiên cứu 10/14/2012 2 5 3 W[.]

Part One

INTRODUCTION TO BUSINESS RESEARCH

Chapter Five

ETHICS IN BUSINESS RESEARCH

Đạ o đức trong nghiên cứu

What are Research Ethics?

• Ethics are norms or standards of behavior

that guide moral choices about our

behavior and our relationships with others

• The goal is to ensure that no one is

harmed or suffers adverse consequences

from research activities

Ethical Treatment of Participants

• Begin data collection by explaining to

the participant the benefits expected

from the research

• Explain to the participants that their

rights and well-being will be adequately

protected, and say how this will be done

• Be certain that interviewers obtain the

informed consent of the participant

Deception (Lừa dối)

• The participant is told only part of the truth

or when the truth is fully compromised

• To prevent biasing the participants before

the survey or experiment

• To protect the confidentiality of a third

party

Issues Related to Protecting Participants

• Informed consent

• Debriefing

• Right to Privacy/Confidentiality

• Data Collection in Cyberspace

Ethical Issues related to the Client

• Sponsor non-disclosure (không tiết lộ danh tính)

• Purpose non-disclosure (không tiết lộ mục đích

nghiên cứu)

• Findings non-disclosure (không tiết lộ kết quả)

• Right to quality research (có được nghiên cứu có

chất lượng)

Ethics Related to Sponsor

• Sometimes researchers will be asked by

sponsors to participate in unethical behavior.

• To avoid coercion (bị ép buộc) by sponsor the

researcher should:

– Educate sponsor to the purpose of research

– Explain researcher’s role

– Explain how distortion of the truth leads to

future problems

Ethical Issues related to Researchers and Team Members

• Safety (được an toàn)

• Ethical behavior of assistants (ứng xử

đúng đắn của các trợ lý)

• Protection of anonymity (bảo đảm tính

nặc danh)