Global Strategy 1e Michael Peng Global Strategy Mike W Peng c h a p t e r 5 Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly acce.
Trang 1Global Strategy
Mike W Peng
5
Global Strategy
Chapter
5
Growing and
Internationalizing
the Entrepreneurial
Firm
Trang 2Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
Outline
• Entrepreneurship, entrepreneurs, and
entrepreneurial firms
• A comprehensive model of entrepreneurship
• Five entrepreneurial strategies
• Internationalizing the entrepreneurial firm
• Debates and extensions
• The savvy entrepreneur
Trang 3Entrepreneurship, Entrepreneurs,
and Entrepreneurial Firms
previously unexplored opportunities
and exploit opportunities
Founders and owners of new businesses or managers of
existing firms
95% of all firms
Create 50% of total value added
Generate 60-90% of all employment
Trang 4Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
A Comprehensive Model
of Entrepreneurship
Figure 5.1
Trang 5A Comprehensive Model of Entrepreneurship Resource Based
• Industry-based considerations
Intensity of inter-firm rivalry
Fewer incumbents, more likely to collude to
keep out newcomers
Entry barriers: capital intensive
Bargaining power of suppliers: how to reduce it
Bargaining power of buyers: how to reduce it
Threat of substitute products/services
Trang 6Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
A Comprehensive Model of Entrepreneurship Resource Based
(cont’d)
• Resource-based considerations
Entrepreneurial resources must create VRIO
(value, rare, inimitable, organizationally
embedded)
• Institution-based considerations
Formal institutions govern new ventures
Striking differences in government regulations
of start-ups
Trang 7Five Entrepreneurial Strategies
• Growth
• Innovation
• Network
• Financing/governance
• Harvest/exit
• A sixth strategy, internationalization, will be
covered in the next section
Trang 8Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
Entrepreneurial Strategies:
Growth
• The excitement of growing a new company is oftentimes what attracts entrepreneurs in the first place
• Attempt to utilize resources and capabilities
Entrepreneurial vision
Entrepreneurial drive
Entrepreneurial leadership
Trang 9Entrepreneurial Strategies:
Innovation
• An innovation strategy is a specialized form of differentiation strategy
• Advantages of an innovation strategy
Creates a more sustainable competitive
advantage
Technological breakthroughs and organizational innovations (new ways of doing business)
Owners, managers, and employees at
entrepreneurial firms are more innovative and risk-taking than those at large firms
Trang 10Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
Entrepreneurial Strategies:
Network
• Intentionally construct and tap into relationships,
connections, and ties that individuals and organizations have developed
• Translate personal networks into value-adding
organizational networks
• Distinguishing characteristics
Needed to overcome liability of newness
Intensity of relationships is important
Networks represent significant resources and
opportunities
May lead to successful entrepreneurial performance
Centrally located network positions are most helpful
Trang 11Entrepreneurial Strategies:
Financing and Governance
• Outside investors usually demand collateral or some
other assurance
• Odds for survival during crucial early years are
significantly correlated with firm size
Faster a new start-up can reach a certain size, the more likely it will survive
Entrepreneurs often choose to accept more outside
investment in order to reach a large size
Trang 12Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part
One- and Four-Year Survival Rates by Firm Size
Table 5.1
Source: Adapted from J Timmons, 1999, New Venture Creation (p 33), Boston: Irwin McGraw-Hill, based on US data.
FIRM SIZE CHANCES OF SURVIVING FIRM SIZE CHANCES OF SURVIVING (EMPLOYEES) AFTER 1 YEAR (EMPLOYEES) AFTER 4 YEARS
10-19 86% 20-49 67%
20-99 95% 50-99 67%
100-249 95% 100-499 70%
250+ 100%
Trang 13Entrepreneurial Strategies:
Harvest and Exit
• “Selling out” does not necessarily mean failure
• Routes for entrepreneurial harvest and exit:
Selling an equity stake
Selling the business
Merging with another firm
Going public with an initial public offering (IPO)
Declaring bankruptcy
Trang 14Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
Advantages and Disadvantages of
an Initial Public Offering (IPO)
ADVANTAGES DISADVANTAGES
Access to more capital Forced to focus on the short term
Greater opportunity for future acquisition Demands of periodic reporting
Table 5.3
Trang 15Internationalizing the Entrepreneurial Firm
• Entrepreneurs are challenging myths about internationalization
• Transaction costs are higher
• International strategies for entering foreign markets
Direct exporting
Licensing or franchising
Foreign direct investment (FDI)
Trang 16Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
Internationalizing the Entrepreneurial Firm (cont’d)
markets
intermediaries
one’s home country
Trang 17Internationalization Strategies for Entrepreneurial Firms
ENTERING FOREIGN MARKETS STAYING IN DOMESTIC MARKETS
intermediaries)
Franchising/licensing
Foreign direct investment (through green-field wholly
owned subsidiaries, strategic alliances, and/or foreign
acquisitions)
Supplier of foreign firms
Franchisee/licensee of foreign brands
Alliance partner of foreign direct investors
Harvest and exit (though sell-off to and acquisition by
foreign entrants)
Trang 18Copyright © 2014 Cengage Learning All Rights Reserved May not
be scanned, copied or duplicated, or posted to a publicly
accessible website, in whole or in part
Debates and Extensions
• Traits versus institutions
• Slow internationalizers versus born global start-ups
• Anti-failure biases versus entrepreneur-friendly
bankruptcy laws
Trang 19The Savvy Entrepreneur
Entrepreneurs are engines of creative
destruction
Insights on entrepreneurship by the three
leading perspectives on strategy: Industry,
Resource, and Institution views
Four fundamental questions in strategy provide insight