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The vietnamese financial sector especially the securities market 0003

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information portal), and BH Capital Limited Company (performing support activities regarding financial services) VNDIRECT’S ORGANIZATION CHARTFigure 1 1 VNDIRECT Organization Chart (Source VNDIRECT An.

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information portal), and BH Capital Limited Company (performing support activities regarding financial services)

VNDIRECT’S ORGANIZATION CHART

1.2 VNDIRECT’s Vision and Mission:

1.2.1 Vision:

VNDIRECT’s development vision is to create an extremely user – friendly, easy –

to – use – and – access investment system for clients from every walk of life This vision initiates from a personal story of The Chairwoman, Mrs Pham Minh Huong, as she discoveres that many people from disadvantaged family background face great difficulties in embarking on investment journey to create life-long prosperity After many considerations, VNDIRECT was born to hold vision to help everyone from anywhere to have a healthy financial life with its diverse investment ecosystem

VNDIRECT business culture surrounds four IPAM core competencies of each

VNDIRECTOR: Insights – Power of Observation – Respect the truth; Passion – Power of Learning – Passion for Improvement; Action – Power of Action – Positive Attitude ; and Mindfulness – Power of Concentration – Truthful Companion

VNDIRECT aims to be a community of people with dedication and working ethics to

be fully aware of the organization’s vision and mission: to serve and to accompany customers in their journey to construct financial health This is the VNDIRECT’s gene that The Chairwoman has

Figure 1.1: VNDIRECT Organization Chart (Source: VNDIRECT Annual Report 2021)

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