1 ASSIGNMENT COURSES: NEGOTIATING SKILLS TOPIC: M&N restaurant chain negotiating with L&P food trade limited liability company MINISTRY OF JUSTICE HANOI LAW UNIVERSITY... BIÊN BẢN XÁC ĐỊ
Trang 11
ASSIGNMENT
COURSES: NEGOTIATING SKILLS
TOPIC: M&N restaurant chain negotiating with L&P
food trade limited liability company
MINISTRY OF JUSTICE HANOI LAW UNIVERSITY
Trang 2BIÊN BẢN XÁC ĐỊNH MỨC ĐỘ THAM GIA VÀ KẾT QUẢ THAM GIA LÀM BÀI TẬP NHÓM
Tổng số thành viên của nhóm: 04
Tên bài tập nhóm: M&N restaurant chain negotiating with L&P food trade limited liability company
Xác định mức độ tham gia và kết quả tham gia của từng sinh viên trong việc thực hiện bài tập nhóm Kết quả như sau:
S
T
T
Mã SV Họ và tên
Đánh giá
ký tên
Đánh giá của GV
(số)
Điểm (chữ)
GV ký tên
Hà Nội, ngày 17 tháng 10 năm 2022
Kết quả điểm bài tập nhóm
NHÓM TRƯỞNG
Đặng Mai Linh
Trang 3Table of Contents
Topic 4
Situation 4
Background 4
Negotiating about 4
Step 1: Hit table 4
Step 2: Setting objectives 5
Step 3: The meeting 6
Step 4: Proposals 6
Step 5: A new offer 7
Step 6: Deadlock 8
Step 7: Agreement 8
CONVERSATION 9
Trang 4Topic: M&N restaurant chain negotiating with L&P food trade limited liability
company
Situation: M&N restaurant chain negotiating for fresh chickens supplies from
L&P food trade limited liability company
Background:
M&N restaurants L&P food trade limited liability company
● 30 years of exp in serving
high-quality chicken dishes
● 20 restaurants across the UK
● Traditional ways of cooking
● 50 years of exp in supplying fresh chickens
● Owning 10 ranches in the UK and 5 ranches
in the USA
● Long-term supplier for KFC, McDonald, Jollibee, ex…
Negotiating about:
L&P food trade limited liability company sells 2 tons of UK chickens at the price
of 5000$, from the USA at the price of 7000$
M&N restaurant chain demand 2 tons of USA chickens/day with the same price
as domestic chickens (UK): 5000$
Import USA chickens without shipping fee but at the same price as domestic
chickens (UK)
Step 1: Hit table
Have to have Fresh chickens
USA chickens Exclusive distributor
Trang 5Intend Payment after receiving
the products Payment before sendingthe products
5000$
Cooperating 5 years
Include shipping fee 7000$
Cooperating 15 years
Step 2: Setting objectives
M&N restaurant chain
Agenda for the meeting - 19 October
Time: 8.00 am - 10.00 am
Location: M&N’s Head office
Participants
Meeting CEO – Mr Thai Le Nam
M&N restaurant chain L&P food trade limited liability
company Chief Executive Officer Mr Thai Le
Nam
Chief Financial Officer Mrs Do Tran
Tra My
Chief Executive Officer Mrs Dang Mai Linh
Chief Financial Officer Mr Pham Quoc Phi
Topics:
● Short history of the company
● Proposal about source and quality
● Negotiate prices and payment methods
● Shipping fees
● Cooperation time
● AOB
Trang 6Step 3: The meeting
AGENDA
Participants:
M&N restaurant chain
Chief Executive Officer Mr Thai Le Nam
Chief Financial Officer Mrs Do Tran Tra My
Participants:
M&N restaurant chain
Chief Executive Officer Mrs Dang Mai Linh
Chief Financial Officer Mr Pham Quoc Phi
Date and venue
Meeting date: 19 October at 8.00 am
Venue: M&N’s Head office
Agenda
8:00 Welcome and a short overview of the day
M&N’s Head office
8:15 Short history of the company - the possibilities as seen by Thai Le Nam 8:30 Opening statement - review of fresh chickens
8:45 Private meeting for each company in separate rooms
9:00 Return to the meeting room- first proposals from each side
9:15 Renegotiate
9:30 Final decision
Date of next meeting
AOB
Close
Step 4: Proposals
Trang 7M&N
● Import USA chickens without shipping fee but at the same price as domestic chickens (UK) 5000$ for 2 tons of USA chickens /day
● Payment after receiving the products
● Cooperating 5 years
Counterproposal:
L&P
● Price for domestic chicken is 2500$ per ton, from the US the price would
be 3500$ Include shipping fee
● Payment before sending the products
● Exclusive distributor, cooperating 15 year
Step 5: A new offer
Problem Proposal Alternative
1 The price of USA
chickens is too high 5000$ for 2 tons offresh USA chickens
/per day
6000$ for 2 tons of fresh chickens from the USA/per day
2 Shipping fee Without shipping fee Each party pays for
50% shipping fee
receiving the products Payment of 50%before sending the
products
4 Contract duration Cooperate 5 years Exclusive distributor,
cooperating for 10 years
Trang 8Step 6: Deadlock
● Price of USA chickens is too high
● Contract duration
Step 7: Agreement
● 6000$ for 2 tons of USA chickens /day
● Each party pay for 50% shipping fee
● Payment of 50% before sending the products
● Exclusive distributor, cooperate 10 years
Trang 9Nam: Good morning I’m Nam, currently the CEO of the M&N restaurant
chain This is My, my partner in business, our CFO
Phi, Linh: Very pleased to meet you
Linh: I’m the Chief Executive Officer, Dang Mai Linh
Phi: And the CFO is me
Nam, My: It is our pleasure to meet you.
My: I hope you had a pleasant ride here Is the hotel all right?
Linh: We did And the hotel is just like the others in England Not too good,
not too bad
Phi: Shall we get down to business then?
My: Sure
Linh: Before we start, I just want to say how great it is to finally have the
chance to meet you in person I myself have had the opportunity unity to try one
of your chicken meals before, and I gotta say, WONDERFUL! Do you guys have any secret to it?
Nam: Thank you for your compliment Our grandparents opened it as a
family-style restaurant, serving family members and neighbors The good news has wings, the quality of the food was so high that the restaurant’s reputation rises from time to time From 1992 till today, M&N is best known for its famous chicken dishes Every dish is well-prepared and seasoned with our secret ingredients, making ours the best of the best As a result, even after 30 years of opening, and having to compete, M&N sales volume is still increasing
Phi: I think we have a lot of common ground As for us, our family has long
been involved in animal husbandry, my great-grandfather, who began as a farmer, has developed models of livestock farms throughout the UK, and he has
Trang 10passed on his knowledge to descendants, till I is the 4th generation, and we achieved has expanded the farm not only throughout the UK but also spreading
to the US and many other parts of the world
Linh: Futhermore, our chicken had been certified by authorities Our
products had meet the BRC and HACCP standard, so you don’t need to be worries about our products
Nam: Could you show me the certification?
Linh: Here.
My: We’ll get straight to the point Our business just recently had a contract
end with our supplier for fresh chickens and we’re hoping to begin a new one within the next few days We have a fairly large number of customers, around
2000 over our 20 restaurants chain, so we need 2 tons of fresh chickens to provide them on a daily basis
Linh: What do you like most about your last supplier, moreover what would
you like to change?
Nam: Our last supplier was great with their chicken quality, but we always
wished that we had ingredients originating from the US
Phi: If I understand you correctly, you want ingredients originating from the
US but the price remains the same as the domestic ones, right?
My: That’s correct We also don’t want any shipping fee included
Linh: Our price for domestic chicken is 2500$ per ton, but from the US the
price would be 3500$ Lowering that much is not quite what we had in mind
Nam: I know exactly what you mean Maybe we could set another term here.
How can we reach a compromise?
Linh: How do you feel about 3200$ per ton? We would also want you to pay
50% of the shipping fee
Trang 11My: That doesn’t sound reasonable We could only accept if you lower it
some more How about 3000$? And about the total payment, could we send it after receiving all of the ingredients?
Linh: Could I have some time to discuss privately with my partners?
Nam: Sure We’ve prepared 2 separate rooms for private discussing Let’s
meet here after 10 minutes
After discuss, 10 minute later,…
Phi: After our discussion, we feel like 3000 is reasonable That price is best
for both company Moreover, in order to reduce the shipping fee by 50%, we want you to pay 50% of the goods in advance
Nam: Let me just make sure I understand what you’re saying 3000$ per ton
for US chicken, and paying 50% of the total payment in advance?
Linh: That’s correct
My: Then we believe that would be acceptable What about the shipping
duration? How long will it take for you to deliver everything to us?
Linh: We will deliver all products in three days
Nam: How can you gurantee that?
Phi: If we don’t deliver the goods on time, the payment of the shipping fee
will be on us
My: We can agree with that Moving on to the duration of our contract.
Linh: Yes We would like to sign a 15 years contract.
Nam: That wouldn’t be acceptable, I’m afraid Our restaurant can only offer
a 5-year one
Phi: If so, then we will agree to a 10-year contract, do you think that would
be fine? And I propose L&P be your exclusive distributor This means L&P will
Trang 12exclusively supply all of your ingredients as long as the contract still has an effect
Nam: We can agree with that I think we have found a good solution Does
anything else need to be discussed?
Linh: I think we have reached our agreement
Nam: Let’s go over everything again 3000$ for per ton of US chicken,
paying 50% in advance, including the shipping fee?
Linh: And we will be your exclusive distributor for 10 years.
My: Then let’s draft a contract based on what we’ve discussed
Nam: Thank you for coming here It’s a pleasure working with you
Phi: It's our honor too, thank you for coming here today
Linh, My, Phi, Nam: Goodbye.