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Victor Garcia enlists Cincinnati CEOs’ help in healing the inner city
Premium content from Business Courier by Lucy May, Senior Staff Reporter/Associate Editor
Date: Friday, February 10, 2012, 6:00am EST
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“Can we afford not to do this?” said Dr Victor Garcia, the pediatric surgeon who started CoreChange.
Lucy May
Senior Staff Reporter/Associate Editor - Business Courier
Everything changed for Dr Victor Garcia
one day nearly seven years ago when he
lost a 14-year-old girl to a gunshot wound
in her chest
Garcia knew what her family wanted to
hear: that she died peacefully That his
surgical team at Cincinnati Children's
Hospital Medical Center had done
everything possible to save her
But he realized that wasn’t really true
More could – should – have been done,
long before the girl was ever shot If it had
been, Garcia reasoned, that child never
would have lived such a short, brutal life
“The day was, for me, a clarion call that I
needed to do something outside the
operating room,” said Garcia, a pediatric
surgeon and founding director of trauma
services at Cincinnati Children’s “The
promise that I made was that child didn’t
die in vain.”
Ever since, with almost evangelical fervor,
Garcia has worked on a one-of-a-kind
initiative called CoreChange to save
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Cooperation Agenda 360's biggest goal
Cincinnati’s inner city The goal: to turn the
city’s at-risk youth into assets and
transform its most blighted neighborhoods
into marketing opportunities, all the while
working to heal persistent problems of
poverty, violence and disease
It’s a monumental task, to be sure, but he’s
found high-profile help Some of the
region’s most prominent CEOs are aligned
with Garcia, helping to fund a three-day
summit later this month aimed at designing
a strategy to fix what’s broken with the
city’s core
“Vic is one of the most passionate and
compassionate people I know,” said Lee
Carter, who was chairman of Cincinnati
Children’s board when he first started
working with Garcia on CoreChange “A lot
of people would have given up on this And
Vic just put his head down and kept
plowing.”
Even so, nobody expects it to be easy
“It’s hard not to notice that the road to hell is paved with good intentions,” said Cincinnati
Bell Inc CEO Jack Cassidy, a CoreChange supporter “The last thing the inner city
needs is a bunch of people from suburbia coming in and telling them what their problems
are and trying to fix it The CoreChange initiative is something different.”
Garcia aims to pack the Millennium Hotel downtown for the summit, which runs Feb 17-19
He wants CEOs and university professors and doctors and judges to be there But he also
wants single mothers and gang members and the chronically unemployed young men who
populate the inner city and know its problems firsthand
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“It just makes common sense that if somebody is part of devising a plan, they’re going to
own it, and they’re going to stick with it and be a part of it,” Carter said “Cincinnati is on a
roll And we’ve got to make the core city safe, not only as a moral imperative but also as an
economic one.”
The way Garcia sees it, young people who survive in the urban core are creative by
necessity A goal of the CoreChange summit is to find a way to harness that ingenuity and
aim it in a direction that makes the community better
He’s been hatching the idea with Peter Senge, a senior lecturer at the MIT Sloan School of
Management and author of “The Fifth Discipline: The Art and Practice of The Learning
Organization,” and David Cooperrider, who has led large, solutions-oriented summits for the
likes of the U.S Navy and the United Nations
The idea of bringing so many different people together makes perfect sense to LPK CEO
Jerry Kathman
“It’s very similar to the process that design agencies use The fashionable business term is
‘design thinking,’” said Kathman, whose downtown design firm created the CoreChange
name and look pro bono “It’s about building on the positive and nonjudgmental.”
‘An idea whose time has come’
Corporations and community groups, including United Way of Greater Cincinnati, have
contributed $300,000 to bring Cooperrider to town for the summit and host the three days
of meetings for 500 people or more
To Garcia, the business case is clear The U.S population isn’t keeping pace with countries
such as China and India To compete in the global economy, no community can afford to
waste the human capital that languishes in inner city poverty, he said Add to that the costs
of incarceration and health care related to violence, obesity, asthma and other factors linked
to poverty, and Garcia argues the question becomes, “Can we afford not to do this?”
Local leaders want to make sure the work of CoreChange complements other efforts under
way, such as the Agenda 360 and Vision 2015 community action plans and the United Way
of Greater Cincinnati’s Agenda for Community Impact Executives with those groups all plan
to attend the summit The goal is not to start another new program, said Carol Aquino, vice
president of marketing for the local United Way And those working on improving the
community through those other efforts want to see this new approach in action, said Mary
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Stagaman, executive director of Agenda 360 at the Cincinnati USA Regional Chamber
“There are no silver bullets,” Stagaman said “Having a group of passionate people who are
focusing on how we solve these problems could be a huge advantage.”
Cassidy said he certainly thinks it’s worth tackling the issue Garcia’s way Where most of the
rest of us read about poverty and violence, Garcia sees children killed in drive-by shootings,
Cassidy said, and his motives are honorable
“Do they possess the magic wand? I don’t think so,” Cassidy said “Conversation has a way
of crystallizing genius And if you don’t sit down and talk about it and work on the issue from
the inside out, I don’t think you have much of a chance of success.”
Garcia sees the upcoming summit as the beginning He wants the people there to keep
talking and keep working to make Cincinnati’s inner city better in a collaboration that – if it
works – could become a model for cities around the country
That might seem unrelated to Garcia’s busy day job as a pediatric surgeon and professor
But for him, it’s all connected
Garcia recalled the words of his close friend Ross Love, the local business leader and civic
activist who died in 2010
“As many times as I could save a child in the operating room, as Ross said, I could save
more lives in this work,” Garcia said “This is an idea whose time has come.”
Lucy May covers nonprofits, urban affairs and economic development; edits weekly Insight section
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