2020 MHRBPC Presentation Information Session NO notes 11.21.2019

Mid-Hudson Regional Business Plan Competition hosted by Marist College April 17, 2020 MHRBPC http://bit.ly/2PY75zO 2019 Sponsors Competition Committee Contacts: Cynthia Worrad cynthia.w

Mid-Hudson Regional Business Plan Competition

hosted by Marist College

April 17, 2020

MHRBPC

http://bit.ly/2PY75zO

2019 Sponsors

Competition Committee Contacts:

Cynthia Worrad cynthia.worrad@marist.edu 845-575-3611 Roberta Diggins roberta.diggins@marist.edu 845-575-3601

8 th Annual

Past Regional Participant Schools:

PARTICIPANTS“No official U.S Government or Service Academy endorsement is implied The views and opinions expressed by this

organization do not necessarily state or reflect those of the U.S Military Academy, Department of the Army, or Department of

Defense.”

Background and Basics

Captial Region Mohawk Valley Central New York New York City Finger Lakes North Country Long Island Southern Tier Mid-Hudson Western New York

NYS Competition Established in 2010 Regional Expansion 2013

Mid-Hudson Region: 7 Counties

Dutchess Orange Putnam Rockland Sullivan Ulster Westchester

10 Regions for the New York State Business

Plan Competition based on New York’s ten Regional

Economic Development Council zones

The MHRBPC provides a platform for students to: share their ideas, research the market

and competitive landscape, complete financial projections, and compete for cash and

in-kind prizes Plus additional benefits: network, receive advice, gain experience

Background and Basics

Since 2010, over….

 4,000 Students have pitched their ideas

 2,500 Teams participated in the NYS Business Competition

 132 active ventures

 $1,000,000 invested

 $2,800,000 cash and in-kind prizes awarded

 $45,000,000 raised by businesses launched

NYS Competition History

2010 : A regional business plan competition with a focus on energy technology was organized by SUNY College of Nanoscale Science and Engineering (CNSE)

In partnership with:

University of Albany School of Business

Lally School of Management and Technology at Rensselaer Polytechnic Institute

Union Graduate College School of Management

Inaugural event held at CNSE’s Albany Nanotech Complex

2013: Regional Expansion

Regional partner institutions host semifinal competitions in each of the regions every April

Top teams from each region advance to the statewide final competition

General Competition Overview

 Students compete within six tracks

 Students present to a panel of expert judges

 Ten minute presentation, plus 5 minutes for Q&A

 The first and second place winners from each track in each

of the 10 regions advance to the State Finals

Mid-Hudson Regional Business Plan Competition:

hosted at Marist College, Poughkeepsie, NY

APRIL 17, 2020

New York State Business Plan Competition:

hosted at Sage Armory, Albany, NY

May 1, 2020

8 th Annual

Eligibility Requirements

 Open to all currently enrolled graduate and/or undergraduate

students from accredited New York State colleges and universities in the Mid-Hudson region

 Student(s) must be the presenter(s) in all stages of the

competition

 Teams may compete in only 1 region per year.

 Students may not participate on more than 1 team each year of the

competition.

 Grand prize winners from previous years’ competitions are no

longer eligible to compete in the competition

 They are encouraged to participate as speakers, mentors, volunteers, and judges!

in subsequent years.

Eligibility Requirements

Teams with Incorporated Ventures

 Cumulative public and private capital raised may not exceed

$100,000**

 Student ownership of venture must be at least 80%

Ventures should fall into one of the following tracks If your

venture could fit in more than one, starting at the top, choose the first one that your venture fits.

AgTech & FoodEnergy & the EnvironmentMilitary & First ResponderMedTech & Well-Being

Technology & EntertainmentConsumer Products & Services

AgTech & Food

Any idea, technology, process, product, and/or

service that relates to agriculture, food

production or distribution or food waste

Energy & Environment

Any idea, technology, process, product, and/or

service, not included in any previous category, that relates to energy, clean energy, renewable

energy, energy efficiency, environmental, and/or sustainability applications.

Military & First Responder

Any idea, technology, process, product, and/or

service, not included in any previous category, that relates to the needs of utility workers,

military, first responders, government applications or transportation industry.

MedTech & Well-Being

Any idea, technology, process, product, and/or

service, not included in any previous category, that relates to biotech, sports, medical care or

well-being, including mental health.

Technology & Entertainment

Any idea, technology, process, product, and/or

service, not included in any previous category, that relates to consumer software/online

platforms, cryptocurrency, entertainment, tech, or music

Consumer Products & Services

Any idea, technology, process, product, and/or

service, not included in any previous category,

generally intended for use by individuals or households.

Presentation Content

 STRUCTURE: What is the structure of your company?

 Do you have the team members that you need to grow the business?

 How will the structure change with growth?

 VALUE PROPOSITION: What is your company’s key value proposition?

 Why your business rather than the competitors?

 What are the benefits of your products or services?

 GENERAL DESCRIPTION: What is your business model?

 Describe how your business makes money and how it will assure great and long term sustainability for the future.

Business Model:

PRODUCT/SERVICE: What is it? How does it work? What stage of

development?

COMPETITIVE POSITION: Who is the competition? What makes you better?

Is it sustainable? Proprietary information protection?

MARKETS: Target markets? Barriers to Entry?

CUSTOMERS: Who are your specific consumers? Sales?

Sample Format

Company Name at the top of each slide

1 Mission and Purpose

2 Business Model

 How will your business generate sustainable profit?

 Company History

 When and why was the company formed?

 What is the ownership structure; principal stakeholders

3 Product

 Describe the product or service

 Customer benefits

 Differentiation from competitors

 How to keep others out, barriers to entry (e.g patents, competitive advantages, etc.)

 Keep technical description to a minimum

4 Markets

 Who are the key customer (Names, demographic profile, etc.)

 Size of markets and growth rate

 How to reach these markets

 Other trends likely to influence market

5 People

 Management team and relevant experience especially that which is related to start-ups

 Industry experience

 Other key people and advisors

 Number, mix and capabilities of employees

6 Financial

 Current sales/sales anticipated in 3 years, 5, 10 (pricing and volume)

 Margins

 Relative to financing needs

 How much is need, and when

 FINANCIAL UNDERSTANDING: The team has a solid understanding of the

financial requirements of the venture.

 ROADMAP/GROWTH STRATEGY: The team has engaged in short and long-term planning and has considered strategies for growth.

 SUSTAINABLE BUSINESS MODEL: The team understands & can communicate their core business model & has a strategy for developing a sustainable

venture.

 Depending on 2020 sponsorships, prize money may be awarded at the

regional competition to the two top teams from each track

 A maximum of two teams from each of the 6 tracks will be invited to the statewide final competition held in Albany on Friday, May 1, 2020

 What’s up for grabs at the state level?

 In past years there was over $500,000 in cash and in-kind prizes

 Past grand prize winning teams have taken home over $100K in cash and in-kind services

IMPORTANT DATES/Timeline

• Online application

• Deadline March 20, 2020

• Check the website for links

(posted when available)

https://www.marist.edu/computer-science-math/mid-hudson-regional-business-plan-competition

LIBRARY RESOURCES 2019

LET’S HEAR FROM…

A Couple of Past Participants

https://youtu.be/d4Z8-V_UFDU

2019 Competition Recap

https://www.youtube.com/watch?v=F8REbYIX_go

AND INTRODUCING…

Danny Potocki

Entrepreneur, Investor, Professor and Managing Director at Accel7

Thank you

MHRBPC

See You Soon!

Mid-Hudson Regional Business Plan Competition:

hosted at Marist College, Poughkeepsie, NY

APRIL 17, 2020

http://bit.ly/2PY75zO

Competition Committee Contacts: