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Wake 'em Up: How to Use Humor and Other Professional Techniques to Create Alarmingly Good Business Presentations

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Tiêu đề Wake 'em Up: How to Use Humor and Other Professional Techniques to Create Alarmingly Good Business Presentations
Tác giả Tom Antion
Thể loại educational materials
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Số trang 877
Dung lượng 3,63 MB

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Wake 'em Up! Has 19 Chapters In All and Includes 3 Bonus Chapters 1. Technical & Financial Presentations 2. Sales Presentations 3. Tips for Women Presenters by 12 of the Top Female speakers in the USA What other have to say about "Wake 'em Up" Wake ‘em Up teaches you to be irresistible as a presenter. Also, Foreword by: Mark Victor Hansen,Co-author of the #1 New York Times Best-selling series, Chicken Soup for the Soul Mastering the skills in Tom’s book will virtually guarantee that you will always be in demand as a speaker.

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Other Educational Materials

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speakershop at http://www.antion.com/speakershop.htm

Here are just some of the titles:

NOTE: You can listen to audio samples

of our CDs

• “How to Sell a Ton at the Back of theRoom”

• “The TeleSeminar Kit”

• “Make ‘em Laugh: How to Use mor in Business Presentations”

Hu-• “How to Make a Fortune with Video Even if you don’t have a website”

• “Internet Revenue Streams 9Ways to bring in the bucks on theweb”

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• “Top Ten Ways to Make MoneySpeaking”

• “How to Start a Blog to Promote YourBusiness and Your Agenda”

• “Blog to Book: How to Have YourBook Ready to Sell in 90 Days orLess”

• “How to Create, Distribute and SellProducts”

• “How to Start and Run a Super itable Mentor Program”

Prof-• “How to Earn Big Bucks Speaking atFundraisers”

• “How to Make $2000.00 a MinuteDoing Radio Interviews”

We have many more titles: Check it out attp://www.antion.com/speakershop.htm

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ht-Wake ‘em Up!: How to Use

Humor and Other

Professional Techniques to Create Alarmingly Good Business Presentations

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re-ISBN: 0-926395-43-2 Anchor PublishingBox 9558 Virginia Beach, VA 23450

Electronic Clip art by Corel CorporationEdited by Janet Novotny Printed Book Cover

by Vicki Flores, Optima Design Print versionprinted in the United States of America

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Limits of Liability and Disclaimer

of Warranty

The author and publisher shall not be liable

in the event of incidental or consequentialdamages in connection with, or arising out ofinjury as a result of excessive laughtercaused by using the techniques described inthis book All business presenters, speakers,and audience members should consult theirdoctor before attempting to use or allowingthemselves to be exposed to excessively in-teresting information The author and pub-lisher have used their best efforts in prepar-ing this book and the information containedherein No warranties of any kind are ex-pressed or implied other than Tom says, “Ifyou use this stuff, you won’t bore your audi-ence to tears.”

I dedicate this book to Kay and Maggie

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The printed version of the E-book you have

purchased is part of the Wake ‘em Up Video

Professional Speaking System (pictured

above) Full details on how this system canassist you in becoming a great presenter arelocated at the end of this book PLUS thissystem will teach you how to make severalthousand dollars per speech See it on theweb at

http://www.antion.com/speakervideo.htm

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ABOUT THE AUTHOR

Tom Antion is an internationally claimed expert in the field of high-impactand humorous communication techniques

ac-He is a full time professional speaker andspeaking coach who has been featured onmajor news media worldwide including theCanadian Broadcast Network, The Australi-

an Broadcast Network, Associated Press, TheTokyo Today Show and hundreds of radio,television and print outlets across the UnitedStates His clients include Kodak, Blue

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Cross/Blue Shield, John Wanamaker partment Stores, Hallmark Cards, SiemensRolm, Sylvan Learning and The NationalGeographic Society.

De-A favorite at many corporate and ation meetings, Tom was the featured speak-

associ-er at the All California Regional Confassoci-erencefor Meeting Professionals International andalso for their educational retreat in Ottawa,Canada In addition to his busy corporatespeaking schedule Tom has presented 65Chapter Training Events and 6 NationalTraining Events for the prestigious NationalSpeakers Association where he is the onecalled to teach other professional speakershow to make their audiences say WOW!

Tom was starting offensive guard for theWest Virginia University football team where

he earned his Bachelor’s degree in logy Tom says he got his clinical experience

psycho-in psychology psycho-in the six years after he

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graduated when he owned a nightclub justoutside Morgantown, West Virginia The ul-timate entrepreneur, Tom has never had ajob Starting from scratch, he owned fiveapartment buildings and a hotel BEFORE hegraduated from college He currently ownsthree small businesses and has owned an in-ternationally acclaimed entertainment com-pany called PrankmastersSM, a firm that cus-tom designed more than 4500 good-naturedpractical jokes.

Tom is the author of the only video inar of its kindThe Wake ‘em Up Video Pro-fessional Speaking System This trainingcourse is considered the standard for train-ing professional or aspiring professionalspeakers in the art of speaking and the sci-ence of marketing professional speaking andtraining services

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sem-You can also make quite a bit of moneyreferring Tom for speaking engagements.Visit http://www.antion.com/referrals.htm

for details

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(OK I know you won't read this, but they

will.)Thanks to: Mom and Dad who have sup-ported me in everything I have ever done(except the time I ran away from home andtried to survive on grass soup and hot dogsthat lasted about three hours) JaniceStevens for her NOZZZZZs idea at our brain-storming session and her tireless late nightediting Bonnie Davies for sticking with methrough all the ups and downs Chris Daviesfor keeping my computer running and beingsuch a good friend Art Gliner for his overallassistance especially on the internationalsection and for always coming throughwhenever I needed a list of something SheilaFeigelson for her wonderful name tag ideas,female presenter segment, and proofreadingand editing Paul Radde, Ph.D., Director ofthe Audience CenteredTM Seating Institute

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for being such a great mentor and teaching

me all about State of the Art Seating and thetrick to keep my tie straight Dottie Walters,Lilly Walters, Michael Walters, and the Cow-boy my "left coast"family, plus all their finesupport staff Carol Krugman for all aroundsupport for me, "the fence man," and for be-ing such a great leader of all my MPI netbuddies Janet Novotny for being such a top-notch editor or is it editriss? Joan Eisenstodtfor sharing her precious time and vast exper-ience with me and also for getting me onMPI network Cindy Butler and Andrea Scottand the rest of my "MPI Net buddies" fortheir title suggestions Larry Tracy for hissection on hostile audiences Wendy Zhornefor her tireless page and a half of editing(Ha-ha).Vicki Flores at Optima Design forher excellent cover work (take another look

at the beautiful work she does) Wolfe Rinkefor being a great business mentor and forcontributing to the involvement section

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Sally Walton for keeping me up on diversityissues Bob Lunsford who was always therewhen I would get into some weird computerproblem Dan Poynter who got me startedwriting and publishing many years ago andwho is always ready with a good joke MarieBetts-Johnson and Mary Murray Bosrocktwo fine protocol experts that helped me onthe international section Maggie Bedrosianwho keeps trying to teach me that Life isMore Than [My] To Do List (For those of youthat don't know that is the title of her latestbook) Steve Hardiman for his WordPerfecttips Pat Carlyle for her videoconferencingtips David Rich for his sales and marketingtips and also for being a great roommate atMeeting World Gene Perret and Linda Per-ret two famous and funny people for theirmanuscript review Bob Lucas for his help onthe body language section Lizz Curtis Higgs,Patricia Fripp, Hope Mihalap, Nancy Rosen,Denise Koepke, Barbara Sanfillippo, Joyce

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Saltman, Marianna Nunes, and Lola baard, for their contributions to Chapter 19.Mike Rounds, Doug Fox and Vern Hoven fortheir contributions to Chapter 17 And to myidol Charlie Jarvis, (folks there's not a funni-

Gille-er man on earth), for the countless hours hespent on the phone with me talking abouthumor

If I forgot anyone out there, it's only cause it's three o'clock in the morning andI'm desperately trying to get the last wordstyped on this manuscript Please forgive meand watch for your name in the nextprinting

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PART I The Basics

Chapter 1: Why Use Humor

Chapter 2: Audience

• Pre-Program Questionnaire

• All Male/All Female

• Size

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• Connecting with the Audience

Chapter 3: Room Setup

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• Bonus Material

Chapter 5: Body

• Maintaining Interest Level

• Attention Gaining Devices

• How much humor is right?

• How to Make a Point With Humor

• Bits AKA Chunks, Series

• Transitions

Chapter 6: Closings

• Bonus Material

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Chapter 7: Selection of Material

• Appropriate Targets

• Humor to Avoid

• Touchy Subjects

Chapter 8: Delivery

• Stage Fright Strategies

• I Can't Heeeeere You!

• Joke Telling The Punch Line

• Other Important Tips

• Extra Special Genius Technique

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• Watch Your Clock So They Don'tWatch Theirs

Chapter 10: Movement and Appearance

• Stand Up and Be Counted

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Chapter 11: Involvement and Interplay

• Axe the Lectern

• Use Your Friends Carefully

• Record Your Presentations

• Get Coaching

PART II Types of Humor

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Chapter 13: Thirty-Four Ways to Be Funny

• Acronyms and Abbreviations

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• Proverbs and Fortune Cookie Humor

• Question and Answer Sessions

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• Sources for Speakers

• What About Specific Industries?

• I Like Humor Where Can I Find It?

• Old Humor is Good Humor

• Organization

Chapter 16: Audio / Visual Equipment and Computers

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• Why Visuals are Effective

• Five Tips to Be Funny with A/V

• Overhead/Slide Design Tips

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• Characteristics of a Good TechnicalProgram

• Length of Program TeamPresentations

Chapter 18: Sales Presentations

• Getting the Sale

◦ More Sales Tips

Chapter 19: Women, Humor and ness Presentations

Busi-• Nance Rosen, Corporate Executive

• Denise Koepke, Trainer

• Barbara Sanfillippo, Speaker

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• Lilly Walters, Speakers BureauOwner

• Hope Mihalap, Humorist

• Sheila Feigelson, Speaker/HumorConsultant

• Lola Gillebaard, Speaker

• Patricia Fripp, Speaker

• Joyce M Saltman Humorist,

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• Exercises, Brainteasers, Activities,Icebreakers

or Systems

APPENDIX E Room Setup Checklist

APPENDIX F Tom's Banquet/ Luncheon Tips

APPENDIX G Selected Bibliography

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APPENDIX H Wake ‘em Up Glossary

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Humor carries your message on wingsthat go straight to a person’s heart and funnybone which makes the message irresistible

Wake ‘em Up teaches you how to be

irresistible

You’ll laugh your way through this book

as you learn the professional secrets of beingfunny and of creating interesting presenta-tions My friend Tom has created a step-by-step systematic approach that allows anyone

to apply the advanced techniques that topprofessionals use to sugar coat theirpoignant, powerful and sometimes painfulmessages Without this coating your audi-ences may not be willing to listen at all

Humor is the shortest distance betweensomebody’s head and heart so that their

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spirit is stabbed alive and is willing to come

to work You’ll learn how to Wake ‘em Up,

Make ‘em Laugh, and move your audiences

to action whether your message is technical

or painful; educational or motivational; livered to an all-male, all-female, or mixedaudience; or given to support staff, profes-sionals, executives or internationalaudiences

de-Tom will get you to convulse with humorthat has been invisible to your previously.He’ll also manifest the ways you can use hu-mor, stories, and little life incidents to makeyour message meaty, meaningful, and mag-nificently memorable Once you tap into thisnew source of power for your presentations,you will realize the time you spent readingand implementing the techniques in thisbook was well worth it

Mark Victor Hansen

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Co-Author of the #1 New York Times selling series,

Best-Chicken Soup for the Soul

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When Tom Antion asked me to write thebackword for his new book, I thought he waskidding As I thought about it more, I real-ized that much of the success he has enjoyedcame from his willingness to push the limits

of convention As I've watched him grow into

a polished and exciting keynote speaker, I'mreminded of other top speakers who havebeen so successful for Walters InternationalSpeakers Bureau over the years One of thetraits these speakers had in common wastheir ability to make their audiences laugh inthe right amount, at the right times, and forthe right purposes Tom's book is an excel-lent resource for teaching executives, man-agers, speakers, trainers, and salespeoplehow to impart their valuable informationwith just the right amount of excitement, lev-ity, and laughter Mastering these skills will

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virtually guarantee that you will always be indemand.

Dottie Walters, President Walters national Speakers Bureau

Inter-Glendora, CA

Co-Author Speak and Grow Rich

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an effective and dynamic communicator, youwill cast a favorable light on virtually all yourbusiness endeavors This means you will bemore valuable and less likely to be sacrificed

if your company's business climate getstough If you are the leader of your organiza-tion, you have the power to create the entireimage of your company You have the power

to motivate your employees or your clients toact You must take it upon yourself to move

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them so you can sell more of your ideas,products, and services.

To get your message across you mustWake Up! your audience You must com-mand their attention so that your messagecan get through This book is dedicated togiving you the professional tools and specifictechniques to command that attention Morethan that, it will show you how to set thestage so the audience desires and enjoyslistening to you Imagine that!

This book slants heavily toward the use ofappropriate humor as one of the most effect-ive tools in waking up your audience It alsocovers the entire range of skills needed to be

a NO ZZZZZs presenter For even if you cus exclusively on humor, you still needmany other skills to make you a polishedpresenter I know you might be apprehensiveabout using humor Many people are, untilthey see the tremendous benefits that await

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fo-them with relatively little risk if the humor isdone right This book teaches you how to do

it right It will also give you many other toolsand tricks of the trade that I am certain youwill not see in your average presentationskills book I will take you far past the begin-ners level, even if you are a beginner

Being an effective communicator is alearned skill Anyone, yes, I said anyone canimprove upon this skill My guarantee to you

is that if you implement as little as 10 cent of what you learn here, you will doubleyour effectiveness as a business presenter Idon't know how to measure this, so I'll justrefund your money if you swear to the fol-lowing: 1 You read the entire book; 2 youtried to use at least 10 of the hundreds of tipsincluded; and 3.you don't feel this bookmade you a better business presenter If all

per-of these are true, I don't want your money

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C'mon Let your hair down Tom Antion,Lanham, MD

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Why in the world would people get up at

an ungodly hour of the morning and drivehundreds of miles to attend a Humor inPresentations seminar? I'll tell you why It'sbecause the value of humor and excitement

is now being recognized as a legitimate toolfor making your business and personal lifebetter Numerous benefits are associatedwith the appropriate use of humor in bothbusiness and social settings This book fo-cuses on a specific use of humor; that is, hu-mor used to make business presentationsmore effective

You will also find in this book literallyhundreds of advanced presentation tech-niques that professionals use to create highlypolished programs They are broken downinto easy-tounderstand segments that

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