Slide analysis of mcdonalds organizational structure in malaysia

ANALYSIS OFMCDONALD'S ORGANIZATIONAL STRUCTURE IN MALAYSIA Presented by: GROUP 7... MCDONALD'S ORGANIZATIONAL STRUCTURE IN MALAYSIA 3,4,5,6 III.. First arrived in Malaysia in 1980 when

ANALYSIS OF

MCDONALD'S ORGANIZATIONAL

STRUCTURE IN

MALAYSIA

Presented by:

GROUP 7

I OVERVIEW OF

MCDONALD'S

(1,2)

II MCDONALD'S ORGANIZATIONAL STRUCTURE IN MALAYSIA (3,4,5,6)

III ADVANTAGES &

DISADVANTAGES

OF MCDONALD'S

STRUCTURE

OUR MENU TODAY:

First established in 1940, by brothers Richard and Maurice.

1 HISTORY OF MCDONALD'S

McDonald's has over 36,000 restaurants in over 100 nations.

The foundation of today's business was acquired by Ray Kroc and then developed into one of the world's most successful fast food ventures.

First arrived in Malaysia in 1980 when Tan’s Golden Arches Restaurants

obtained the franchise license from McDonald’s Corporation.

2 MCDONALD’S ENTERED MALAYSIA

McDonald’s Malaysia has one of the largest and most well-managed staff forces in the country.

CHIEF EXECUTIVE

OFFICER

CHAIRMAN OF THE BOARD

(11 DIRECTORS)

CHIEF

OPERATING

OFFICER

CORPORATE AFFAIRS MARKETING

HUMAN RECOURCES

NATIONAL OPERATIONS

REGIONAL MANAGERS FINANCE

STRATEGIC PLANNING

3 VERTICAL DIFFERENTIATION

EUROPE ASIA/PACIFIC MIDDLE EAST AND AFRICA OTHER COUNTRIES & CORPORATE (OCC) INCLUDING CANADA, LATIN AMERICA, AND CORPORATE

MCDONALD’S ORGANIZATIONAL STRUCTURE BEFORE 2015:

4 PERFORMANCE-BASED

DIVISIONS

U.S.

INTERNATIONAL LEAD MARKETS HIGH-GROWTH MARKETS

FOUNDATIONAL MARKETS AND CORPORATE MCDONALD’S ORGANIZATIONAL STRUCTURE AFTER 2015:

5

BOARD OF DIRECTORS

MARKETING DEPARTMENT

SALES DEPARTMENT

FINANCE DEPARTMENT

RESTAURANT DEPARTMENT

SUPPLY DEPARTMENT

COUNTRY HEAD

COUNTRY HEAD

COUNTRY HEAD

COUNTRY HEAD

COUNTRY HEAD

MARKETING MANAGER

REGIONAL SALES MANAGER

FINANCE MANAGER RESTAURANT MANAGER PROCUREMENT

ADVERTISEMENT ACCOUNT

MANAGER

STAFF TRAINING

CREW MEMBERS

LOGISTICS

STOREHOUSE

6 INTEGRATING

MECHANISM

McDonald's restaurants follow a rigid structure People exchange tasks and work together via

oral communication.

McDonald's has a collaborative management strategy that unites all of its international

franchisees

McDonald’s is using matrix organization The strength of the alignment among the many has been a key to McDonald’s success

Close communication with

local customers & strong

collaborative teams.

ADVANTAGES

High productivity level & decreased cost of operation.

Create more accountability & transparency.

Narrow scope

McDonald’s employees in

departments may possess little

knowledge of how their roles

relate to the firm's objectives.

DISADVANTAGES

Encourages rivalries

Separate divisions of McDonald’s may feel encouraged to treat each other as competitive rivals instead

of part of the same company.

QUESTIONS ARE WELCOMED!

VOUCHER: THANK YOU

FOR LISTENING!

Lê Thu Hiền

Vũ Việt Hùng Nguyễn Hải Hồng Nguyễn Thị Thu Hà Nguyễn Thị Hậu Như Nguyễn Thị Bích Thoa Nguyễn Thị Thu Trang Nguyễn Ngọc Quang Dũng

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