Data Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition phần 7 ppt

Data Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition phần 7 ppt

Data Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition phần 7 ppt

... 170 180 Number Actual Predicted 1 3 5 7 9 111315 171 9212325 272 931 Day of Month Figure 12.13 Survival analysis can also be used for forecasting customer stops. The second component of a customer- level ... 65–69 yrs 1.93% 70 74 yrs 2. 97% 75 79 yrs 4.56% 80–84 yrs 7. 40% 85+ yrs 15.32% A life table is a good example of hazards. Infants have about a 1 in 1 37 chanc...

Ngày tải lên: 14/08/2014, 11:21

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Data Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition phần 3 pps

Data Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition phần 3 pps

... 523.1 4,1 87. 7 1,362 –110 –1,252 1,002.3 23.2 374 .1 KINGS 6,2 57. 9 1 ,76 9.4 14,163 .7 3,515 – 376 –3,139 1, 974 .5 80.1 695.6 NASSAU 4,251.1 1,202.0 9,621.8 –1,116 371 74 5 293.0 114.5 57. 7 NEW YORK ... 0.3 11.6 0 .7 SUFFOLK 3,133.6 886.0 7, 092.4 –223 156 67 15.8 27. 5 0.6 WESTCHESTER 3,443.8 973 .7 7 ,79 4.5 73 3 256 477 155.9 67. 4 29.1 156 Chapter 5 470 643 c05.q...

Ngày tải lên: 14/08/2014, 11:21

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Data Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition phần 4 pdf

Data Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition phần 4 pdf

... 59.6% 57 27. 0% 73 .0% 440 27. 9% 72 .1% 218 < 0.18 < 4,855 ≥ 88,455 67. 3% 32 .7% 110 66.0% 34.0% 47 70 .9% 29.1% 55 52.0% 48.0% 25 25.9% 74 .1% 54 44.4% 55.6% 27 < ... < 0 .7% ≥ 3.8% 13.5% 86.5% 39,628 13.8% 86.2% 19,814 3.5% 96.5% 11,112 3.0% 97. 0% 5, 678 14.9% 85.1% 23,361 15.6% 84.4% 11,529 28 .7% 71 .3% 5,155 29....

Ngày tải lên: 14/08/2014, 11:21

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Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management - Second Edition

Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management - Second Edition

... Training for Both Novice and 5 37 Advanced Users, Consulting, and Support Vendor Credibility 5 37 Lessons Learned 5 37 Chapter 17 Preparing Data for Mining 539 What Data Should Look Like 540 The Customer ... The Role of Data Warehousing 4 The Role of Data Mining 5 The Role of the Customer Relationship Management Strategy 6 What Is Data Mining? 7...

Ngày tải lên: 07/04/2014, 11:16

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